About Colateral
Colateral is a company based in Truro (United Kingdom) founded in 2015 by Dorian Spackman. Colateral has raised $2.92 million across 2 funding rounds from investors including SMP Group, Cornwall & Isles of Scilly Investment Fund and Future Fund. The company has 9 employees as of June 30, 2023. Colateral has completed 1 acquisition, including Turbyne. Colateral offers products and services including Retail Media Platform, Campaign Management, Artwork Management, and Display Compliance. Colateral operates in a competitive market with competitors including Zenput, Bluecore, Yodle, Purple and PromoteIQ, among others.
- Headquarter Truro, United Kingdom
- Employees 9 as on 30 Jun, 2023
- Founders Dorian Spackman
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RetailTechnology
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- Legal Name Colateral Limited
- Date of Incorporation 16 Jun, 2015
- Jurisdiction TRURO, CORNWALL, ENGLAND
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Products & Services of Colateral
Colateral offers a comprehensive portfolio of products and services, including Retail Media Platform, Campaign Management, Artwork Management, and Display Compliance.
Manages retail media inventories for revenue optimization.
Handles retail campaigns to improve efficiency and compliance.
Facilitates creation and distribution of promotional materials.
Ensures accurate implementation of in-store displays.
People of Colateral
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Funding Insights of Colateral
Colateral has successfully raised a total of $2.92M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Colateral
Colateral has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include SMP Group, Cornwall & Isles of Scilly Investment Fund and Future Fund.
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Funding is provided to SMEs in Cornwall and Isles of Scilly.
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Funding solutions are provided by The FSE Group for businesses.
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Offers shopper behavior analysis, creative design, and print activations for brands.
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Investor details for Colateral
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Investments & Acquisitions by Colateral
Colateral has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Turbyne.
Investment portfolio details for Colateral
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Retail media planning, selling, and execution are simplified for retailers.
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Complete acquisition details for Colateral
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Financial Statements - Colateral
Detailed financials for Colateral
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Colateral Comparisons
Peer comparison for Colateral
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Competitors of Colateral
Colateral operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zenput, Bluecore, Yodle, Purple and PromoteIQ, among others.
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Zenput is utilized as an operations execution platform for multi-unit operators.
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Automated personalized trigger-based emails are delivered for e-commerce behavior.
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Online marketing service provider to local businesses
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Wi-Fi-based in-store analytics solutions are provided for offline retailers.
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On-site promotions are managed via software for retailers and brands.
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Location intelligence is delivered via a SaaS geospatial BI platform.
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Detailed competitors of Colateral
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Latest news on Colateral
Complete news archive for Colateral
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Frequently Asked Questions about Colateral
Colateral was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Colateral is headquartered in Truro, United Kingdom. It is registered at Truro, Cornwall, United Kingdom.
Colateral is a funded company, having raised a total of $2.92M across 2 funding rounds to date.
As of Jun 30, 2023, the latest employee count at Colateral is 9.
Colateral was founded in 2015 in Truro, United Kingdom, as a provider of instore marketing management solutions for retailers. Campaigns are planned and executed through a single collaborative platform, with analytics tools used to track performance and identify improvements. Operations focus on the retail sector, enabling centralized management of in-store activities across various locations.
Colateral offers Retail Media Platform, Campaign Management, Artwork Management, and Display Compliance.
Colateral has made 1 acquisition, including Turbyne.
Colateral has 4 investors. Key investors include SMP Group, Cornwall & Isles of Scilly Investment Fund, Future Fund, and The FSE Group.