About Contend
Contend is a company based in Los Angeles (United States) founded in 2014 by Dane Aloe, Philip Alberstat, and Steven Amato was acquired by Mosaic in June 2016. Contend offers products and services including Performance Content, Video Production, and Advertising Services. Contend operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
Products & Services of Contend
Contend offers a comprehensive portfolio of products and services, including Performance Content, Video Production, and Advertising Services.
Content designed to drive marketing results for brands.
Services for creating videos that support advertising campaigns.
Strategies for brand promotion and content strategy development.
Investors in Contend
Contend has secured backing from 1 investor. Prominent investors backing the company include Mosaic.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marketing and advertising services are provided to various clients. | 1995 | mosaic.com | Irving, United States |
Investor details for Contend
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Contend
3 people are tracked at Contend (3 in leadership).
| Name | Role | Group |
|---|---|---|
Dane Aloe | Co-Founder | Leadership |
Philip Alberstat | Co-Founder | Leadership |
Steven Amato | Co-Founder & CEO | Leadership |
Complete people profiles for Contend
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Contend
2 dated milestones of Contend across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Contend is founded.
- Exit Acquired by Mosaic.
Competitors of Contend
Contend operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| akqa.com | 1994 | Riyadh, Saudi Arabia | $8.74M | 648 | Integrated digital marketing campaigns are developed and executed across channels. | |
| prophet.com | 1992 | San Francisco, United States | $87.94M | – | Brand and marketing consulting solutions provider | |
| advantagesolutions.net | 1987 | Irvine, United States | – | 21 | Consumer packaged goods sales and digital marketing services are provided. | |
| interpublic.com | 1961 | New York, United States | – | 54,250 | Advertising and marketing services are delivered globally by Interpublic. | |
| s4capital.com | 2014 | London, United Kingdom | – | 8,772 | Digital advertising and content marketing services are provided globally. | |
| the-independents.com | 2017 | Paris, France | $400M | – | Influencer marketing and branding services are provided by The Independents. |
Detailed competitors of Contend
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Contend
The website of Contend (contendco.com) receives about 2.4K visits a month.
- Monthly visits2.4K
▲ 11.5% vs previous month
Websites whose visitors overlap most with Contend. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
content.co | content.co | 100% | – | – | ā |
| basecamp.com | 60% | 10.5M | #5,367 | View details |
Latest news on Contend
Complete news archive for Contend
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Contend
10 companies that operate in the same segment as Contend (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 159 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track ā from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Contend
Contend was founded in 2014.
Contend is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Steven Amato is the current CEO of Contend. They have also founded this company.
Contend was established in 2014 in Los Angeles, United States, as a provider in the creative services sector. Content marketing, branding, advertising, and video production are offered to clients across industries. Operations are centered in the U.S., with a focus on delivering tailored creative solutions. The company is led by co-founders Dane Aloe, Philip Alberstat, and Steven Amato, the latter serving as CEO. Its online presence is maintained via contendco.com.
Contend's top competitors include Sā“Capital, Townsquare Media and Tinuiti.
Contend offers Performance Content, Video Production, and Advertising Services.
Contend has 1 investor. Key investors include Mosaic.
Yes. Contend was acquired by Mosaic in June 2016.

