About Cooking.com
Cooking.com is a company based in Santa Monica (United States) founded in 1998 was acquired by Target in March 2013.. Cooking.com has raised $101.5 million across 6 funding rounds from investors including Target, Starbucks and Azure Capital Partners. The company has 81 employees as of December 31, 2022. Cooking.com operates in a competitive market with competitors including Our Place, Material Kitchen, Skura Style, iNNo Concepts and Frieling, among others.
- Headquarter Santa Monica, United States
- Employees 81 as on 31 Dec, 2022
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Sectors
Consumer
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Phone
*********
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Website
*********
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Social
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- Legal Name Cooking.Com, Inc
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Leadership Team
145 people
Software Development Team
117 people
Human Resources and Administration
114 people
Operations Team
61 people
Senior Team
29 people
Product Management Team
24 people
Finance and Accounting
19 people
Sr. Team
16 people
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Funding Insights of Cooking.com
Cooking.com has successfully raised a total of $101.5M across 6 strategic funding rounds. The most recent funding activity was a Series E round of $13.5 million completed in December 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series E — $13.5M
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First Round
First Round
(16 Apr 1999)
- Investors Count 15
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Dec, 2011 | Amount | Series E - Cooking.com | Valuation | Azure Capital Partners , Bia Digital Partners |
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| May, 2008 | Amount | Series E - Cooking.com | Valuation |
investors |
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| Jan, 2008 | Amount | Debt – Venture - Cooking.com | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Cooking.com
Cooking.com has secured backing from 16 investors, including venture fund and institutional investors. Prominent investors backing the company include Target, Starbucks and Azure Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage investments are targeted by Azure Capital Partners.
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Founded Year | Domain | Location | |
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PE firm investing in the US
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Founded Year | Domain | Location | |
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Startups in diverse technology sectors are incubated by Idealab.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Cooking.com
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Cooking.com
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Cooking.Com Comparisons
Competitors of Cooking.com
Cooking.com operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Our Place, Material Kitchen, Skura Style, iNNo Concepts and Frieling, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Dinnerware and cookware products are retailed online by Our Place.
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| domain | founded_year | HQ Location |
Kitchenware products are offered via an internet-first brand.
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| domain | founded_year | HQ Location |
Private label surface care products, including cleaning sponges, are offered.
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| domain | founded_year | HQ Location |
Multi-category kitchen appliances are retailed online for various uses.
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| domain | founded_year | HQ Location |
Operates an online retail platform for multi-category kitchen supplies.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Cooking.com
When was Cooking.com founded?
Cooking.com was founded in 1998 and raised its 1st funding round 1 year after it was founded.
Where is Cooking.com located?
Cooking.com is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Who is the current CEO of Cooking.com?
Tim Littleton is the current CEO of Cooking.com.
Is Cooking.com a funded company?
Cooking.com is a funded company, having raised a total of $101.5M across 6 funding rounds to date. The company's 1st funding round was a Debt – Venture of $7M, raised on Apr 16, 1999.
How many employees does Cooking.com have?
As of Dec 31, 2022, the latest employee count at Cooking.com is 81.
What does Cooking.com do?
Cooking.com was founded in 1998 as an online retailer focused on kitchen supplies. Operations are centered in Santa Monica, United States, where a range of cookware, utensils, and appliances is offered through the e-commerce platform. The company serves consumers seeking home cooking essentials, with inventory managed digitally for nationwide distribution. Leadership is provided by CEO Tim Littleton, overseeing sector growth in online retail.
Who are the top competitors of Cooking.com?
Cooking.com's top competitors include Our Place, Material Kitchen and Skura Style.
Who are Cooking.com's investors?
Cooking.com has 16 investors. Key investors include Target, Starbucks, Azure Capital Partners, Tredegar, and Hikari Tsushin.
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