Covario

San Diego, United States Founded: 2006 • Age: 20 yrs Acquired By Dentsu Aegis Network
SaaS-based marketing analytics and international search optimization services were provided.
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About Covario

Covario is a company based in San Diego (United States) founded in 2006 was acquired by Dentsu Aegis Network in September 2014.. Covario has raised $16 million across 3 funding rounds from investors including Dentsu Aegis Network, FTV Capital and Dubilier & Co.. The company has 199 employees as of December 31, 2022. Covario has completed 2 acquisitions, including Meteor Solutions and Netconcepts. Covario operates in a competitive market with competitors including BrightEdge, Moz, Botify, Mobilewalla and Dor, among others.

  • Headquarter San Diego, United States
  • Employees 199 as on 31 Dec, 2022
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Covario, Inc.
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $16 M (USD)

    in 3 rounds

  • Latest Funding Round
    $16 M (USD), Series B

    Jan 22, 2008

  • Investors
  • Employee Count
    199

    as on Dec 31, 2022

  • Investments & Acquisitions
  • Acquired by
    Dentsu Aegis Network

    (Sep 17, 2014)

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Funding Insights of Covario

Covario has successfully raised a total of $16M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $16 million completed in January 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series B — $16.0M
  • First Round
  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2008 Amount Series B - Covario Valuation FTV Capital
Jun, 2007 Amount Seed - Covario Valuation

investors

Jan, 2007 Amount Seed - Covario Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Covario

Covario has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Dentsu Aegis Network, FTV Capital and Dubilier & Co.. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity investment firm
Founded Year Domain Location
A private investment firm focused on middle-market company growth.
Founded Year Domain Location
Early-stage US tech investments are managed by Voyager Capital.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Covario

Covario has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Meteor Solutions and Netconcepts. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Social media suite for influencer identification and engagement is offered.
2009
Website development and digital marketing services are provided to clients.
1995
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Covario

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Covario Comparisons

Employees
+
Add Comparison
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Competitors of Covario

Covario operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrightEdge, Moz, Botify, Mobilewalla and Dor, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Search engine optimization tools for enterprises are provided.
domain founded_year HQ Location
Search engine optimization analytics software is provided by Moz.
domain founded_year HQ Location
SEO analytics and reporting are delivered via a cloud platform.
domain founded_year HQ Location
AI-based data management platform
domain founded_year HQ Location
In-store traffic is tracked and analyzed using infrared sensor devices.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Covario

Frequently Asked Questions about Covario

When was Covario founded?

Covario was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is Covario located?

Covario is headquartered in San Diego, United States. It is registered at San Diego, California, United States.

Is Covario a funded company?

Covario is a funded company, having raised a total of $16M across 3 funding rounds to date.

How many employees does Covario have?

As of Dec 31, 2022, the latest employee count at Covario is 199.

What does Covario do?

Covario was a search marketing agency and technology firm. The company specialized in international search engine marketing services and provided software tools for SEO, paid search, social media marketing, analytics and local search optimization. Its customer base includes technology, consumer electronics, financial services, retail, ecommerce, media, entertainment, publishing, and consumer packaged goods organizations. Covario was acquired by the Dentsu Aegis Network in September 2014, and combined with iProspect, the networks performance marketing arm, in early 2015.

Who are the top competitors of Covario?

Covario's top competitors include BrightEdge, Moz and Botify.

How many acquisitions has Covario made?

Covario has made 2 acquisitions, including Meteor Solutions, and Netconcepts.

Who are Covario's investors?

Covario has 4 investors. Key investors include Dentsu Aegis Network, FTV Capital, Dubilier & Co., and Voyager Capital.

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