Moz

Seattle, United States Founded: 2004 • Age: 22 yrs Acquired By iContact
Search engine optimization analytics software is provided by Moz.
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About Moz

Moz is a company based in Seattle (United States) founded in 2004 was acquired by iContact in June 2021.. Moz has raised $29.25 million across 3 funding rounds from investors including iContact, Foundry and Ignition Partners. Moz has completed 4 acquisitions, including AudienceWise, Followerwonk and GetListed. Moz operates in a competitive market with competitors including BrightEdge, Hike, Demandwell, NexMind and Gushwork, among others.

  • Headquarter Seattle, United States
  • Stage Minicorn
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $29.25 M (USD)

    in 3 rounds

  • Latest Funding Round
    $10 M (USD), Series C

    Jan 26, 2016

  • Investors
    iContact

    & 4 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    iContact

    (Jun 04, 2021)

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People of Moz
Headcount 50-200
Employee Profiles 11
Employee Profiles
People
Willow Mack
Svp, Enterprise Solutions & Strategic Initiatives
People
Fionn O' Donoghue
Growth Account Manager
People
Benedikt Hammer
Enterprise Account Manager
People
Cananda Francisco
CEO

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Funding Insights of Moz

Moz has successfully raised a total of $29.25M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $10 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series C — $10.0M
  • First Round

    (19 Sep 2007)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2016 Amount Series C - Moz Valuation

investors

Apr, 2012 Amount Series B - Moz Valuation Brad Feld
Sep, 2007 Amount Series A - Moz Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Moz

Moz has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include iContact, Foundry and Ignition Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Venture capital is invested in early-stage tech startups.
Founded Year Domain Location
Investments in enterprise software sectors are made by Ignition Partners.
Founded Year Domain Location
Curious Office is engaged in building and investing in digital ventures.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Moz

Moz has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include AudienceWise, Followerwonk and GetListed. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Platform offering SEO analytics and management solutions
2019
Provider of digital marketing, market research, content strategy, and SEO services
2011
Twitter analytics solutions are provided through an online platform.
2009
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Moz

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Moz Comparisons

Employees
+
Add Comparison
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Competitors of Moz

Moz operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrightEdge, Hike, Demandwell, NexMind and Gushwork, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Search engine optimization tools for enterprises are provided.
domain founded_year HQ Location
Hike is recognized for providing AI-driven SEO tools and services tailored for small businesses.
domain founded_year HQ Location
SEO software platform is offered for B2B SaaS revenue growth.
domain founded_year HQ Location
AI tools for search engine optimization are developed.
domain founded_year HQ Location
AI-powered search engine optimization solutions are developed and deployed.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Moz

Frequently Asked Questions about Moz

When was Moz founded?

Moz was founded in 2004 and raised its 1st funding round 3 years after it was founded.

Where is Moz located?

Moz is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.

Is Moz a funded company?

Moz is a funded company, having raised a total of $29.25M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.25M, raised on Sep 19, 2007.

What does Moz do?

Moz was founded in 2004 in Seattle, United States, within the digital marketing sector. Inbound marketing efforts for websites are tracked through its analytics software, which includes data visualizations, competitor insights, and recommendations for SEO, social media, and content marketing. Tools for assessing page relevance, website trustworthiness via MozTrust, search trend research, and an SEO audit toolbar are offered. A community platform called YOUmoz is also operated.

Who are the top competitors of Moz?

Moz's top competitors include BrightEdge, Hike and Gushwork.

How many acquisitions has Moz made?

Moz has made 4 acquisitions, including AudienceWise, Followerwonk, and GetListed.

Who are Moz's investors?

Moz has 5 investors. Key investors include iContact, Foundry, Ignition Partners, Brad Feld, and Curious Office.

What is Moz's valuation?

The valuation of Moz is $120M as of Jan 2016.

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