About BrightEdge
BrightEdge is a Technology company based in San Mateo (United States) founded in 2007 by Lemuel Park and Jim Yu. Search engine optimization tools for enterprises are provided. BrightEdge has raised $61.9 million across 4 funding rounds from investors including Insight Partners, Battery Ventures and Illuminate Ventures. BrightEdge has completed 1 acquisition, including OnCrawl. Its chief executive, as recorded, is Krish Kumar. Its website brightedge.com draws about 184 thousand monthly visits. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Search Engine Optimization. Its legal entity is BRIGHTEDGE TECHNOLOGIES, INC. Its competitors include Moz, Demandwell and Gushwork; 3 of its 3 listed competitors have raised funding.
Company details
BrightEdge was founded in 2007 and is headquartered in San Mateo, United States. Operations focus on the search engine optimization sector, where tools are developed for enterprise marketers. Real-time research, recommendations, and rankings are delivered to support customer engagement. Search query intents are revealed, competitors for content topics are identified, efforts are prioritized through business impact forecasts, content creation and optimization are guided, and performance is monitored across digital channels.
- Headquarters San Mateo, United States
- Founders Lemuel Park, Jim Yu
- SectorsTechnology
- Website category Computers Electronics and Technology · Programming and Developer Software
- Phone•••• ••••
- Website brightedge.com
- Social LinkedIn X YouTube
- Legal Name Brightedge Technologies, Inc
- Total Equity Funding$61.9M (USD)
in 4 rounds
- Latest Funding Round$42.8M (USD), Series D
Jun 2013
- InvestorsInsight Partners
& 4 more
- Investments & Acquisitions
Apps and channels of BrightEdge
its YouTube channel BrightEdge has 701 subscribers and 30 videos.
Videos from BrightEdge
The most watched videos on BrightEdge's YouTube channel, BrightEdge (701 subscribers). Click a video to play it here.
More on BrightEdge.
Funding Insights of BrightEdge
BrightEdge has successfully raised a total of $61.9M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $42.8 million completed in June 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $61.9M
- Total Rounds 4
- Last Round Series D — $42.8M
- Investors Count 5
All 4 funding rounds of BrightEdge with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2013 | $42.8M | Series D | – | Insight Partners, Battery Ventures | – |
| Mar 2012 | $12.6M | Series C | – | Intel Capital | |
| Mar 2010 | $6.5M | Series B | – | – | |
| Aug 2008 | Series A | – | – |
5 investors in total: 5 institutional.
Investors in BrightEdge
BrightEdge has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Insight Partners, Battery Ventures and Illuminate Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment firm scaling software and technology companies from early to late stages. | insightpartners.com | |||
Investments in technology companies are conducted globally by Battery Ventures. | battery.com | |||
Early-stage venture capital is provided by Illuminate Ventures for B2B software startups. | illuminate.com | Oakland, United States | ||
Early-stage companies are funded by this venture capital firm. | altos.vc | Menlo Park, United States | ||
Investment in technology startups focusing on compute, AI, and related innovations. | intelcapital.com |
Investor details for BrightEdge
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of BrightEdge
227 people are tracked at BrightEdge (42 in leadership, 4 in board & advisors, 181 in team).
| Name | Role | Group |
|---|---|---|
Lemuel Park | Co-Founder & CTO | Leadership |
Jim Yu | Co-Founder | Leadership |
Krish Kumar | CEO | Leadership |
John F. | Director Of Sales, EMEA | Leadership |
Tom Ziola | VP, Business Development | Leadership |
Jessica Nowak | Director Of Strategic Accounts- Global Agency Partnerships | Leadership |
Matthew Jones | Sales Director | Leadership |
Ron Litov | Director Of Tax | Leadership |
Marissa Iovino | Director, Enterprise Strategic Accounts | Leadership |
Ashley Gray | Senior Strategic Account Director | Leadership |
Jason Abbey | Senior Director, Global Strategic Sales | Leadership |
Dhananjay Vakula | Vice President Client Services | Leadership |
Ariana Burgess | Director Of Professional Service Operations | Leadership |
Cory M. | Director Of Sales | Leadership |
Tim Flinn | VP, Customer Success | Leadership |
Albert Gouyet | VP, Operations | Leadership |
Tommy Tam | Sr Director Of Engineering | Leadership |
Eric Bergman | Vice President, Global | Leadership |
Nicholas Mezlak | Director Of Customer Success | Leadership |
Kylie Tabrett | Director Of Customer Success | Leadership |
207 more people are available in the full profile.
Complete people profiles for BrightEdge
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Investments & Acquisitions by BrightEdge
BrightEdge has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include OnCrawl.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
SEO crawler and log analyzer for enterprise SEO audits | oncrawl.com | Bordeaux, France | 2013 | Feb 2022 | •••• |
Complete acquisition details for BrightEdge
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of BrightEdge
4 dated milestones of BrightEdge across 15 years, from founding to its latest funding, stage changes and deals.
- Founded BrightEdge is founded.
- Funding First funding round.
- Funding Latest funding round, Series D, of $42.8M.
- Acquisition Acquires OnCrawl.
Competitors of BrightEdge
BrightEdge has 3 listed competitors in our database, 3 of them funded. They include Moz, Demandwell and Gushwork.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| moz.com | 2004 | Seattle, United States | $29.25M | 33 | Search engine optimization analytics software is provided by Moz. | |
| demandwell.com | 2018 | Indianapolis, United States | $6.6M | 23 | SEO software platform is offered for B2B SaaS revenue growth. | |
| gushwork.ai | 2023 | Lewes, United States | $2.1M | AI-powered search engine optimization solutions are developed and deployed. |
Detailed competitors of BrightEdge
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of BrightEdge
The website of BrightEdge (brightedge.com) receives about 184K visits a month and ranks #184,697 among all websites worldwide, #4,240 in Programming and Developer Software.
- Monthly visits184K
▲ 16.2% vs previous month
- Unique visitors49.7K
per month
- Global rank#184,697
among all websites
- Category rank#4,240
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate35%
- Pages per visit6.3
- Average visit4 min 06 sec
- DevicesDesktop 61% · Mobile 39%
Websites whose visitors overlap most with BrightEdge. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
openx.org | openx.org | 100% | – | ||
getapp.nl | getapp.nl | 95% | #1,700,570 | – | |
| wordstream.com | 95% | 722.6K | #88,715 | View details | |
link-assistant.com | link-assistant.com | 95% | #177,395 | – | |
| unbounce.com | 95% | 555.4K | #85,754 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for BrightEdge
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as BrightEdge (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Brightedge
Complete news archive for BrightEdge
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about BrightEdge
BrightEdge was founded in 2007 and raised its 1st funding round 1 year after it was founded.
BrightEdge is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.
Krish Kumar is the CEO of BrightEdge, as recorded in our data.
BrightEdge is a funded company, having raised a total of $61.9M across 4 funding rounds to date.
BrightEdge was founded in 2007 and is headquartered in San Mateo, United States. Operations focus on the search engine optimization sector, where tools are developed for enterprise marketers. Real-time research, recommendations, and rankings are delivered to support customer engagement. Search query intents are revealed, competitors for content topics are identified, efforts are prioritized through business impact forecasts, content creation and optimization are guided, and performance is monitored across digital channels.
BrightEdge's top competitors include Moz, Gushwork and Demandwell.
BrightEdge has made 1 acquisition, including OnCrawl.
BrightEdge has 5 investors. Key investors include Insight Partners, Battery Ventures, Illuminate Ventures, Altos Ventures Management, and Intel Capital.
BrightEdge operates through Brightedge Technologies, Inc.
The website of BrightEdge receives about 184 thousand visits a month and ranks #184,697 among all websites worldwide.