About Curl Up
Curl Up is a Consumer company based in Bengaluru (India) founded in 2019 by Mithun Chakkaravarthy G. It offers natural, chemical-free products for moisturizing and defining curly hair. It operates on a D2C and B2C model. The company has 1 employees. Its website letscurlup.com draws about 33 thousand monthly visits. Its Indian entity Curl Up (Opc) Private Limited reported revenue of ₹12.22 Cr. Curl Up offers products and services including Ultra Moisturising Shampoo, Curl Conditioner, Curl Defining Cream, and Ultra Defining Hair Gel. Its focus areas include Personal Care, Hair Care, Curly Hair Products and Beauty Tech. Its competitors include Fix My Curls, Moxie Beauty and Amazing Greys; 3 of its 3 listed competitors have raised funding.
Company details
Curl Up specializes in sulfate-free, paraben-free hair care solutions designed for curly and wavy hair types. The company produces shampoos, conditioners, and styling products that cleanse, hydrate, and reduce frizz without harmful chemicals. Based in Bengaluru, India, they emphasize cruelty-free formulas infused with natural ingredients like Argan oil and Shea butter. Their products target consumers seeking effective, gentle routines for healthy curls, promoting natural hair care through online sales and educational content.
- Headquarters Bengaluru, India
- Employees 1
- Founders Mithun Chakkaravarthy G
- SectorsConsumer
- Email••••••••
- Website letscurlup.com
- Social Facebook Instagram YouTube
- Legal Name Curl Up (Opc) Private Limited
- Date of Incorporation 31 Mar, 2021
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹12.22 Cr
FY 2025 · +245% YoY
- Net Profit₹1.97 Cr
FY 2025 · 16% margin
- EBITDA₹2.72 Cr
FY 2025 · 22% margin
- Employee Count1
Associated legal entities of Curl Up
Curl Up operates through Curl Up (Opc) Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Curl Up (Opc) Private Limited CIN U52399KA2021OPC146001 | Active | 31 Mar 2021 | Bangalore, Karnataka | ₹12.2 Cr | 1 | View details |
Products & Services of Curl Up
Curl Up offers a comprehensive portfolio of products and services, including Ultra Moisturising Shampoo, Curl Conditioner, Curl Defining Cream, and Ultra Defining Hair Gel.
Sulfate-free shampoo that cleanses and hydrates curly hair without stripping moisture.
Creamy conditioner that nourishes and defines dry, curly hair strands.
Botanically infused cream that reduces frizz and adds shine to curls.
Gel for maintaining defined curls with extra hold and frizz control.
Apps and channels of Curl Up
its YouTube channel Curl Up has 1.48K subscribers and 30 videos.
Videos from Curl Up
The most watched videos on Curl Up's YouTube channel, Curl Up (1.48K subscribers). Click a video to play it here.
More on Curl Up.
Board of directors of Curl Up (Opc) Private Limited (Curl Up)
Curl Up (Opc) Private Limited is the primary company behind Curl Up. The board of Curl Up (Opc) Private Limited currently has 1 director; the longest-serving is Gurusamy Pandian Mithun Chakkaravarthy, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Gurusamy Pandian Mithun Chakkaravarthy DIN 09129745 | Managing Director | 31 Mar 2021 | 5 yrs 6 mo | Curl Up (Opc) Private Limited |
People of Curl Up
1 people are tracked at Curl Up (1 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Mithun Chakkaravarthy G | Co-Founder | Leadership |
Complete people profiles for Curl Up
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- Full employee list
- Team structure
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Verified entity values are shown only after access is granted.
Financials of Curl Up
Figures of Curl Up (Opc) Private Limited, the primary company behind Curl Up, for FY 2025. Revenue was ₹12.22 Cr (+245% year on year). Net profit was ₹1.97 Cr (16% margin). EBITDA was ₹2.72 Cr (22% margin). Revenue has grown at a compounded annual rate of +381% over three years.
- ₹12.22 CrRevenue · FY 2025 · +245% YoY
- ₹1.97 CrNet profit · 16% margin
- ₹2.72 CrEBITDA · 22% margin
- ₹1 LakhPaid-up capital
- +381%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Curl Up (Opc) Private Limited are on its company page.
Detailed financial statements for Curl Up
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
Verified entity values are shown only after access is granted.
Competitors of Curl Up
Curl Up has 3 listed competitors in our database, 3 of them funded. They include Fix My Curls, Moxie Beauty and Amazing Greys.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fixmycurls.com | 2019 | Gurugram, India | $910,290 | 37 | Provider of hair care products formulated for curly, wavy, and coily hair | |
| moxiebeauty.in | 2022 | Delhi, India | $2.78M | 42 | Online brand offering hair care products | |
| amazinggreys.in | 2020 | Bengaluru, India | $541,097 | 9 | Organic hair care and styling products are offered online. |
Detailed competitors of Curl Up
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of Curl Up
The website of Curl Up (letscurlup.com) receives about 32.9K visits a month.
- Monthly visits32.9K
▲ 18.9% vs previous month
Websites whose visitors overlap most with Curl Up. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ashbabotanics.com | 88% | 21.2K | #1,178,953 | View details | |
| better-notyounger.com | 85% | 56.6K | #616,027 | View details | |
| mycarmesi.com | 85% | 26.9K | #909,638 | View details | |
| fixmycurls.com | 84% | 165.5K | #254,746 | View details | |
| cantubeauty.com | 82% | 36K | #788,147 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Curl Up
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Curl Up (Beauty & Personal Care Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | |||
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 60.63 M |
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Frequently Asked Questions about Curl Up
Curl Up was founded in 2019.
Curl Up is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Curl Up has 1 employees.
The primary company behind Curl Up, Curl Up (Opc) Private Limited, reported revenue of ₹12.22 Cr for FY 2025, up 245% year on year.
Curl Up specializes in sulfate-free, paraben-free hair care solutions designed for curly and wavy hair types. The company produces shampoos, conditioners, and styling products that cleanse, hydrate, and reduce frizz without harmful chemicals. Based in Bengaluru, India, they emphasize cruelty-free formulas infused with natural ingredients like Argan oil and Shea butter. Their products target consumers seeking effective, gentle routines for healthy curls, promoting natural hair care through online sales and educational content.
Curl Up's top competitors include Fix My Curls, Moxie Beauty and Amazing Greys.
Curl Up offers Ultra Moisturising Shampoo, Curl Conditioner, Curl Defining Cream, and Ultra Defining Hair Gel.
Curl Up operates through Curl Up (Opc) Private Limited.
The legal entities of Curl Up currently have 1 director, including Gurusamy Pandian Mithun Chakkaravarthy.