Custora

New York, United States Founded: 2011 • Age: 15 yrs Acquired By Amperity
Cloud-based customer analytics platform utilized for retail sector.

About Custora

Custora is a company based in New York (United States) founded in 2011 was acquired by Amperity in November 2019.. Custora has raised $31.92 million across 5 funding rounds from investors including Amperity, Foundation Capital and General Catalyst. The company has 159 employees as of December 31, 2022. Custora operates in a competitive market with competitors including Feedvisor, Intelligence Node, DataWeave, Polar Analytics and Bewgle, among others.

  • Headquarter New York, United States
  • Employees 159 as on 31 Dec, 2022
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $31.92 M (USD)

    in 5 rounds

  • Latest Funding Round
    $13.75 M (USD), Series B

    Sep 06, 2018

  • Investors
    Amperity

    & 11 more

  • Employee Count
    159

    as on Dec 31, 2022

  • Acquired by
    Amperity

    (Nov 05, 2019)

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People of Custora
Headcount 200-500
Employee Profiles 106
Board Members and Advisors 2
Employee Profiles
People
Susan Hill
VP People
People
Sushil Panta
Global Head Of Value Engineering And Pricing Strategy
People
Liz Lawless
Senior Account Manager II
People
Brian Champion
Sr. Director, Account Mangement

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Funding Insights of Custora

Custora has successfully raised a total of $31.92M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $13.75 million completed in September 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series B — $13.8M
  • First Round

    (22 Mar 2011)

  • Investors Count 11
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2018 Amount Series B - Custora Valuation General Catalyst
Jan, 2018 Amount Series A - Custora Valuation Foundation Capital
Apr, 2015 Amount Series A - Custora Valuation Foundation Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Custora

Custora has secured backing from 12 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Amperity, Foundation Capital and General Catalyst. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investment and transformation services for entrepreneurs in technology and finance sectors.
Founded Year Domain Location
Venture capital firm focused on early-stage fintech, enterprise, web 3, consumer, and multiple sectors
Founded Year Domain Location
Multiple sectors are targeted for venture capital investments by Greycroft.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Custora

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Custora

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Custora Comparisons

Employees
+
Add Comparison
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Competitors of Custora

Custora operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Feedvisor, Intelligence Node, DataWeave, Polar Analytics and Bewgle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-based big data analytics for retail pricing optimization are provided.
domain founded_year HQ Location
AI-powered analytics tools are offered for retail pricing strategies.
domain founded_year HQ Location
Cloud-based data analytics software is provided for retail e-commerce insights.
domain founded_year HQ Location
Platform offering E-commerce analytics tools
domain founded_year HQ Location
AI-based analytics for customer reviews are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Custora

Frequently Asked Questions about Custora

When was Custora founded?

Custora was founded in 2011.

Where is Custora located?

Custora is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Custora a funded company?

Custora is a funded company, having raised a total of $31.92M across 5 funding rounds to date. The company's 1st funding round was a Series A of $6.5M, raised on Mar 22, 2011.

How many employees does Custora have?

As of Dec 31, 2022, the latest employee count at Custora is 159.

What does Custora do?

Custora was founded in 2011 and is headquartered in New York, United States. A cloud-based platform is operated to deliver customer analytics specifically for the retail industry. Predictive analytics are employed to analyze customer data, identify segments and journeys, and offer real-time prescriptive recommendations. Incremental revenue is supported through enhanced visibility into customer behaviors and value generation.

Who are the top competitors of Custora?

Custora's top competitors include Intelligence Node, Polar Analytics and Feedvisor.

Who are Custora's investors?

Custora has 12 investors. Key investors include Amperity, Foundation Capital, General Catalyst, Greycroft, and Valhalla Partners.

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