About Retention Science
Retention Science is a Technology company based in Santa Monica (United States) founded in 2012, and was acquired by Endurance International Group in August 2020. Customer retention is enhanced via predictive analytics and automation. It operates in the Technology and Retail sectors. Retention Science has raised $9.8 million across 4 funding rounds from investors including Forerunner Ventures, Upfront Ventures and Baroda Ventures. The company has 37 employees. Retention Science offers products and services including Email Marketing Automation, SMS Marketing, and Customer Data Platform. Its focus areas include Enterprise Applications, MarketingTech, Marketing Data Platforms and Customer Data Platforms. Its legal entity is WAJAO INC. Its competitors include Twilio, Acquia and Segment; 3 of its 3 listed competitors have raised funding.
Company details
Retention Science is an Automation Platform that leverages big data analytics and predictive algorithms to help businesses automatically re-engage existing customers to maximize customer lifetime value and retention. Retention Science helps marketers understand customer data and predict customer actions to personalize email, website, and mobile marketing campaigns. The company has been named a Top 10 Software Company in Southern California by SocalTech and has received various awards and industry recognitions for its Customer Profiling Engine. Angel investors include Brian Lee (co-founder of Honest Company and ShoeDazzle), Michael Dubin (founder of Dollar Shave Club), Tamim Mourad (founder of PriceGrabber.com and eSalon.com) and Andy Dunn (founder of Bonobos).
- Headquarters Santa Monica, United States
- Employees 37
- Stage Acquired
- SectorsTechnologyRetail
- Website retentionscience.com
- Social LinkedIn X Facebook
- Acquired by Endurance International Group (Aug 2020)
- Legal Name Wajao Inc
- Total Equity Funding$9.8M (USD)
in 4 rounds
- Latest Funding Round$750K (USD), Series B
Oct 2016
- InvestorsForerunner Ventures
& 11 more
- Employee Count37
- Acquired byEndurance International Group
(Aug 2020)
Products & Services of Retention Science
Retention Science offers a comprehensive portfolio of products and services, including Email Marketing Automation, SMS Marketing, and Customer Data Platform.
AI-optimized platform for personalized email campaigns in ecommerce.
SMS integration for customer engagement and retention efforts.
System for unifying and analyzing customer data across channels.
Funding Insights of Retention Science
Retention Science has successfully raised a total of $9.8M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $750 thousand completed in October 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.8M
- Total Rounds 4
- Last Round Series B β $750,000
- First Round $1.3M
(Jul 2012)
- Investors Count 11
All 4 funding rounds of Retention Science with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2016 | $750,000 | Series B | β | Forerunner Ventures | β |
| Aug 2014 | $7M | Series A | β | Upfront Ventures | |
| Aug 2013 | $750,000 | Seed | β | Forerunner Ventures | β |
| Jul 2012 | $1.3M | Seed | β | Mucker, Double M Partners |
12 investors in total: 7 institutional and 5 angel.
Investors in Retention Science
Retention Science has secured backing from 12 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Forerunner Ventures, Upfront Ventures and Baroda Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investments are directed toward tech startups by Forerunner Ventures. | forerunnerventures.com | San Francisco, United States | ||
Venture capital funding is provided to early-stage companies. | upfront.com | Los Angeles, United States | ||
Investments are made in US pre-seed and seed tech companies. | barodaventures.com | Beverly Hills, United States | ||
Venture capital investments are managed in technology and healthcare sectors by this firm. | mdv.com | |||
Accelerator and venture capital firm | mucker.com | Santa Monica, United States | ||
Tech focused Early stage VC Firm investing in the US | doublempartners.com | Santa Monica, United States | ||
Web presence solutions are provided for small-to-medium businesses globally. | endurance.com | Jacksonville, United States | ||
MG Mike Greenfield | unknown_21c574cec0a54fd89 | |||
PC Paige Craig | Angel investor, co-founder of Bolt, focuses on early-stage tech startups. | unknown_dff84128013944a88 | ||
KA Kunal Anand | unknown_a831467a0e5640159 |
Investor details for Retention Science
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Retention Science
14 people are tracked at Retention Science (1 in leadership, 13 in team); the tracked headcount is 37.
| Name | Role | Group |
|---|---|---|
Jerry Jao | CEO & Founder | Leadership |
Carlos Elizondo | Software Engineer | Team |
Carlos Alberto Ivan Carreon Silva | Mid Ruby on Rails Developer | Team |
Uriel Robles | Backend developer at Resci | Team |
Garrick Staples | Senior DevOps Engineer | Team |
Sathya Sekaran | Software Engineering Manager | Team |
John Coffey | Senior Software Engineer | Team |
ChiHung(Chester) Hsieh | Senior Data Engineer | Team |
Mike Furlender | Senior Software Engineer | Team |
Meng-Chieh Wang | Senior Software Engineer | Team |
Bartosz Ciurla | Frontend Engineer | Team |
Colleen Mayer | Sr. Software Engineer | Team |
Bingjie Z. | Senior Machine Learning Engineer | Team |
Emir Araujo | Senior Data Engineer | Team |
Complete people profiles for Retention Science
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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- Board tenure
- Professional contacts
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Timeline of Retention Science
4 dated milestones of Retention Science across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Retention Science is founded.
- Funding First funding round of $1.3M.
- Funding Latest funding round, Series B, of $750K.
- Exit Acquired by Endurance International Group.
Competitors of Retention Science
Retention Science has 3 listed competitors in our database, 3 of them funded. They include Twilio, Acquia and Segment.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| twilio.com | 2008 | San Francisco, United States | $239.77M | 231 | Cloud-based omnichannel communication and customer engagement platform is utilized. | |
| acquia.com | 2007 | Boston, United States | $173.5M | 78 | AI powered digital experience and customer data management platform | |
| segment.com | 2011 | San Francisco, United States | $300M | 450 | Customer data is integrated and collected via cloud-based API platform. |
Detailed competitors of Retention Science
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Retention Science
The website of Retention Science (retentionscience.com) receives about 2.8K visits a month.
- Monthly visits2.8K
▼ 45% vs previous month
Websites whose visitors overlap most with Retention Science. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
newnorth.com | newnorth.com | 100% | #3,260,111 | β | |
| custora.com | 100% | View details | |||
| csp.com | 100% | 4.5K | #3,545,008 | View details | |
parachutedigitalmarketing.com.au | parachutedigitalmarketing.com.au | 78% | β | ||
| windsorcircle.com | 70% | View details | |||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 13 similar websites and full traffic analytics for Retention Science
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 13 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Collaboration & Community Tools
3 companies that operate in the same segment as Retention Science (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 |
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Related news about Retention Science
Complete news archive for Retention Science
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Frequently Asked Questions about Retention Science
Retention Science was founded in 2012.
Retention Science is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Retention Science is a funded company, having raised a total of $9.8M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.3M, raised on Jul 2012.
Retention Science has 37 employees.
Retention Science is an Automation Platform that leverages big data analytics and predictive algorithms to help businesses automatically re-engage existing customers to maximize customer lifetime value and retention. Retention Science helps marketers understand customer data and predict customer actions to personalize email, website, and mobile marketing campaigns. The company has been named a Top 10 Software Company in Southern California by SocalTech and has received various awards and industry recognitions for its Customer Profiling Engine. Angel investors include Brian Lee (co-founder of Honest Company and ShoeDazzle), Michael Dubin (founder of Dollar Shave Club), Tamim Mourad (founder of PriceGrabber.com and eSalon.com) and Andy Dunn (founder of Bonobos).
Retention Science offers Email Marketing Automation, SMS Marketing, and Customer Data Platform.
Retention Science has 12 investors. Key investors include Forerunner Ventures, Upfront Ventures, Baroda Ventures, Mohr Davidow Ventures, and Mike Greenfield.
Retention Science operates through Wajao Inc.
Yes. Retention Science was acquired by Endurance International Group in August 2020.

