About Deal Décor
Deal Décor is a Retail company based in San Francisco (United States) founded in 2011, and was acquired by Article in May 2014. Online retailer offering group buying for home products. It operates in the Retail and Consumer sectors. Deal Décor has raised $1.44 million across 2 funding rounds from investors including Plug and Play Tech Center, Article and Signia Venture Partners. The company was acqui-hired. Its focus areas include Home Improvements, B2C Commerce, Horizontal and Retailer. Its legal entity is Deal Decor, Inc. Its competitors include Wayfair, Bed Bath & Beyond and Homee; 2 of its 3 listed competitors have raised funding.
Company details
Deal Décor was founded in 2011 in San Francisco, United States, and functions as an e-commerce platform in the home goods sector. Group buying mechanisms are utilized to provide access to items including chairs, tables, wall decor, table decor, and lighting. Operations are conducted entirely online through the domain dealdecor.com, targeting consumers interested in discounted home furnishings.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsRetailConsumer
- Website dealdecor.com
- Social X
- Acquired by Article (May 2014)
- Legal Name Deal Decor, Inc.
- Total Equity Funding$1.44M (USD)
in 2 rounds
- Latest Funding Round$235K (USD), Seed
Oct 2013
- InvestorsPlug and Play Tech Center
& 2 more
- Acquired byArticle
(May 2014)
Funding Insights of Deal Décor
Deal Décor has successfully raised a total of $1.44M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $235 thousand completed in October 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.44M
- Total Rounds 2
- Last Round Seed — $235,002
- First Round $1.2M
(Aug 2012)
- Investors Count 2
All 2 funding rounds of Deal Décor with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2013 | $235,002 | Seed | – | – | – |
| Aug 2012 | $1.2M | Seed | – | Signia Venture Partners, Plug and Play Tech Center | – |
3 investors in total: 3 institutional.
Investors in Deal Décor
Deal Décor has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Plug and Play Tech Center, Article and Signia Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early stage VC firm investing in the US | signiaventurepartners.com | Menlo Park, United States | ||
Startups are accelerated and invested in across multiple tech sectors. | 2006 | plugandplaytechcenter.com | Sunnyvale, United States | |
Direct-to-consumer furniture is supplied via designer connections and grouped orders. | 2011 | article.com | Vancouver, Canada |
Investor details for Deal Décor
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Deal Décor
4 dated milestones of Deal Décor across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Deal Décor is founded.
- Funding First funding round of $1.2M.
- Funding Latest funding round, Seed, of $235K.
- Exit Acquired by Article.
Competitors of Deal Décor
Deal Décor has 3 listed competitors in our database, 2 of them funded. They include Wayfair, Bed Bath & Beyond and Homee.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| wayfair.com | 2002 | Boston, United States | $368.2M | 13,500 | Multi-category home improvement products are sold online by Wayfair. | |
| bedbathandbeyond.com | 1971 | Union, United States | 1,284 | Home essentials including furniture and bedding are retailed online. | ||
| homee.com | 2016 | Tampa, United States | $77.37M | 72 | On-demand home service professionals are booked via an online marketplace. |
Detailed competitors of Deal Décor
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Social & Influencer Commerce
3 companies that operate in the same segment as Deal Décor (Social & Influencer Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Used multi-category products are traded via an app-based social marketplace. | 2011 | Redwood City, California, United States | USD 203 M | USD 7.23 M | 224 | |
Fourthwall is utilized by creators to build shops and memberships. | 2019 | Los Angeles, California, United States | USD 17 M | |||
Multi-category products are traded via an app-based video commerce platform. | 2019 | El Segundo, California, United States | USD 235.75 M | 151 |
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Frequently Asked Questions about Deal Décor
Deal Décor was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Deal Décor is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Deal Décor is a funded company, having raised a total of $1.44M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.2M, raised on Aug 2012.
Deal Décor was founded in 2011 in San Francisco, United States, and functions as an e-commerce platform in the home goods sector. Group buying mechanisms are utilized to provide access to items including chairs, tables, wall decor, table decor, and lighting. Operations are conducted entirely online through the domain dealdecor.com, targeting consumers interested in discounted home furnishings.
Deal Décor's top competitors include Wayfair, Bed Bath & Beyond and Homee.
Deal Décor has 3 investors. Key investors include Plug and Play Tech Center, Article, and Signia Venture Partners.
Deal Décor operates through Deal Decor, Inc..
Yes. Deal Décor was acquired by Article in May 2014.