About Direct Line Group
Direct Line Group is a Financial Services company based in Bromley (United Kingdom). Direct Line Group is engaged in providing insurance and related services in the UK. It operates on a Subscription Services model. Direct Line Group has completed 2 acquisitions, including By Miles and HeyBrolly. Direct Line Group offers products and services including Direct Line Insurance, Churchill Insurance, and Green Flag. Its focus areas include Insurance and General Insurance.
Company details
Direct Line Group, now owned by Aviva plc, is involved in offering a range of insurance and roadside assistance services across the UK. Various brands under its portfolio, including Direct Line, Churchill, and Green Flag, are managed to cater to millions of customers. Solutions are provided for personal and business insurance needs, alongside specialized services like legal and auto support. The company operates within the financial services sector, focusing on general insurance products. Sustainability and governance are emphasized in its operations, with commitments to customers, society, and the planet being integral to its approach.
- Headquarters Bromley, United Kingdom
- SectorsFinancial Services
- Email••••••••
- Phone•••• ••••
- Website directlinegroup.com
- Social LinkedIn
- Investments & AcquisitionsBy Miles
& 1 more
Products & Services of Direct Line Group
Direct Line Group offers a comprehensive portfolio of products and services, including Direct Line Insurance, Churchill Insurance, and Green Flag.
Insurance products are offered for personal and business needs.
Insurance solutions are provided for various customer segments.
Roadside assistance services are delivered to UK customers.
People of Direct Line Group
121 people are tracked at Direct Line Group (22 in leadership, 99 in team).
| Name | Role | Group |
|---|---|---|
Simon Speck | CTO | Leadership |
Vicky Wallis | Chief People Office | Leadership |
Ian Davis | Head Of Payroll | Leadership |
Richard Higgins | Head Of EUC Platforms | Leadership |
Samantha Channell | Head Of CISO Strategy And Operating Office | Leadership |
Luke Steadman | Head Of Cyber Defence | Leadership |
John Firth Aca Cta | Head Of Tax | Leadership |
Mark Moore | Head Of Technology Programmes, Projects & Analysis | Leadership |
Chris Ray | Head Of Outsourcing - Operations | Leadership |
Bobbie Turton | Partnership Development Director DLG And Green Flag | Leadership |
Damon Jowett | Director Of Roadside And Network Services | Leadership |
Marc Basson | Head Of Profitability | Leadership |
Anthony Williams | Head Of Price Comparison | Leadership |
Sukhraj Takhar | Chief Controls Officer | Leadership |
Anna Thomas | Head Of Legal (personal Lines, Commercial & Finance) | Leadership |
Sally Weir | Director - Sales & Service | Leadership |
Richard Sibley | Head Of Product - Mobile Apps | Leadership |
Andrea Walker | Senior People & Talent Partner | Leadership |
Lorraine Hall | Head Of Digital Engineering | Leadership |
Andrew Rabey | Programme Director | Leadership |
101 more people are available in the full profile.
Complete people profiles for Direct Line Group
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Direct Line Group
Direct Line Group has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include By Miles and HeyBrolly.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Pay-per-mile auto insurance is offered through a mobile app. | bymiles.co.uk | London, United Kingdom | 2016 | Apr 2023 | •••• | |
Personal insurance management app | heybrolly.com | London, United Kingdom | 2015 | Jul 2020 | •••• |
Complete acquisition details for Direct Line Group
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Web traffic of Direct Line Group
Websites that share an audience with Direct Line Group (directlinegroup.com).
Websites whose visitors overlap most with Direct Line Group. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| directline.com | 43% | 704.5K | #57,912 | View details |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Direct Line Group
Direct Line Group is headquartered in Bromley, United Kingdom. It is registered at Bromley, England, United Kingdom.
Direct Line Group, now owned by Aviva plc, is involved in offering a range of insurance and roadside assistance services across the UK. Various brands under its portfolio, including Direct Line, Churchill, and Green Flag, are managed to cater to millions of customers. Solutions are provided for personal and business insurance needs, alongside specialized services like legal and auto support. The company operates within the financial services sector, focusing on general insurance products. Sustainability and governance are emphasized in its operations, with commitments to customers, society, and the planet being integral to its approach.
Direct Line Group offers Direct Line Insurance, Churchill Insurance, and Green Flag.