DMA Institute

Amsterdam, Netherlands Founded: 2014 • Age: 12 yrs Acquired By Research Now
Online media campaigns are analyzed for viewability and conversion insights.

About DMA Institute

DMA Institute is a company based in Amsterdam (Netherlands) founded in 2014 by Marcel Vogels was acquired by Research Now in August 2018.. DMA Institute operates in a competitive market with competitors including Adjust, 4C Insights, data.ai, TapClicks and Singular, among others.

  • Headquarter Amsterdam, Netherlands
  • Founders Marcel Vogels
  • Sectors
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Research Now

    (Aug 15, 2018)

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Funding Insights of DMA Institute

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

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Investors in DMA Institute

DMA Institute has secured backing from 1 investor. Prominent investors backing the company include Research Now. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

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Investor Description Founded Year Domain Location
Online data is sampled and collected for market research.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by DMA Institute

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - DMA Institute

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Dma Institute Comparisons

Employees
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Competitors of DMA Institute

DMA Institute operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, 4C Insights, data.ai, TapClicks and Singular, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based software for mobile marketing analytics is provided.
domain founded_year HQ Location
Cloud-based market intelligence is delivered across closed ecosystems.
domain founded_year HQ Location
Market data is analyzed by AI to generate consumer insights.
domain founded_year HQ Location
Cloud based marketing management platform for businesses
domain founded_year HQ Location
Marketing data is unified and ROI is analyzed across channels.
domain founded_year HQ Location
Mobile application analytics solutions are offered by Flurry.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Dma Institute

Frequently Asked Questions about DMA Institute

When was DMA Institute founded?

DMA Institute was founded in 2014.

Where is DMA Institute located?

DMA Institute is headquartered in Amsterdam, Netherlands.

Who is the current CEO of DMA Institute?

Marcel Vogels is the current CEO of DMA Institute. They have also founded this company.

What does DMA Institute do?

DMA Institute was founded in 2014 in Amsterdam, Netherlands, as a platform for performance reporting and analytics in the digital advertising sector. Services provided include ad viewability measurement, audience targeting, attribution modeling, research, and fraud protection for publishers, trading desks, and programmatic advertisers. Operations span over 30 countries, with 857 clients served and 2575 projects completed. Integrations are offered with platforms such as Adform, Ortec, and Media Science.

Who are the top competitors of DMA Institute?

DMA Institute's top competitors include Adjust, 4C Insights and Singular.

Who are DMA Institute's investors?

DMA Institute has 1 investor. Key investors include Research Now.

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