Drawbridge

San Mateo, United States Founded: 2010 • Age: 16 yrs Acquired By LinkedIn
Cross-device audience insights and real-time campaign management are enabled.

About Drawbridge

Drawbridge is a company based in San Mateo (United States) founded in 2010 was acquired by LinkedIn in May 2019.. Drawbridge has raised $60.5 million across 4 funding rounds from investors including LinkedIn, Kleiner Perkins and Northgate Capital. The company has 92 employees as of December 31, 2022. Drawbridge operates in a competitive market with competitors including Spredfast, mParticle, Alliance Data, Choozle and Ubermedia, among others.

  • Headquarter San Mateo, United States
  • Employees 92 as on 31 Dec, 2022
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Drawbridge, Inc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $60.5 M (USD)

    in 4 rounds

  • Latest Funding Round
    $15 M (USD), Series D

    Aug 20, 2018

  • Investors
    LinkedIn

    & 3 more

  • Employee Count
    92

    as on Dec 31, 2022

  • Acquired by
    LinkedIn

    (May 28, 2019)

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People of Drawbridge
Headcount 10000+
Employee Profiles 792
Board Members and Advisors 2
Employee Profiles
People
Rahul Kumar
Sr. Engineering Manager - Enterprise Platform
People
Harikumar Velayutham
Senior Engineering Manager, Data & AI Platforms
People
Kimeya Daigre
Executive Assistant
People
Katia Kostiukova Stewart
Senior Strategy And Accounts Manager

Unlock access to complete

Board Members and Advisors
people
Reid Hoffman
Founder
people
Jeff Weiner
Executive Chairman

Unlock access to complete

Funding Insights of Drawbridge

Drawbridge has successfully raised a total of $60.5M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $15 million completed in August 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series D — $15.0M
  • First Round

    (10 May 2012)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2018 Amount Series D - Drawbridge Valuation

investors

May, 2016 Amount Series C - Drawbridge Valuation

investors

Feb, 2013 Amount Series B - Drawbridge Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Drawbridge

Drawbridge has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include LinkedIn, Kleiner Perkins and Northgate Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Sequoia Capital is engaged in venture capital investments.
Founded Year Domain Location
Venture capital firm investing in early-stage tech startups
Founded Year Domain Location
Northgate Capital is engaged in venture capital and private equity investments.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Drawbridge

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Drawbridge

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Drawbridge Comparisons

Employees
+
Add Comparison
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Competitors of Drawbridge

Drawbridge operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, mParticle, Alliance Data, Choozle and Ubermedia, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Customer data is collected and connected via API-based platform.
domain founded_year HQ Location
Data-driven marketing, loyalty, and credit solutions are provided.
domain founded_year HQ Location
Real-time insights are captured for targeted visual media campaigns.
domain founded_year HQ Location
Cross-screen mobile audiences are targeted using location and social signals.
domain founded_year HQ Location
Cloud based video right management solution provider
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Drawbridge

Frequently Asked Questions about Drawbridge

When was Drawbridge founded?

Drawbridge was founded in 2010 and raised its 1st funding round 2 years after it was founded.

Where is Drawbridge located?

Drawbridge is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.

Is Drawbridge a funded company?

Drawbridge is a funded company, having raised a total of $60.5M across 4 funding rounds to date. The company's 1st funding round was a Series B of $14M, raised on May 10, 2012.

How many employees does Drawbridge have?

As of Dec 31, 2022, the latest employee count at Drawbridge is 92.

What does Drawbridge do?

Founded in 2010 and headquartered in San Mateo, United States, Drawbridge operates in the digital advertising sector. Data from personal computers, mobile devices, and connected sources is curated to deliver comprehensive audience profiles. Cross-device influences on consumer behavior are measured, with online and offline actions attributed accurately. The resulting consumer graph is utilized for applications including advertising targeting, closed-loop attribution, website enhancements, content tailoring, and fraud prevention.

Who are the top competitors of Drawbridge?

Drawbridge's top competitors include mParticle, Choozle and Zefr.

Who are Drawbridge's investors?

Drawbridge has 4 investors. Key investors include LinkedIn, Kleiner Perkins, Northgate Capital, and Sequoia Capital.

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