About Dust Identity
Dust Identity is a Retail company based in Newton (United States) founded in 2018. Diamond-based unclonable security tags for hardware authentication are provided. It operates in the Retail and Technology sectors. Dust Identity has raised $52.3 million across 4 funding rounds from investors including Lockheed Martin, Kleiner Perkins and HHS. The company has 28 employees. Dust Identity offers products and services including Diamond-Dust Markers and Digital Records System. Its focus areas include Brands Tech, Customer Experience Management, Product Authentication and Fashion Brands. Its competitors include Marqvision, TruTag Technologies and Entrupy; 3 of its 3 listed competitors have raised funding.
Company details
Dust Identity was founded in 2018 in Newton, United States, within the security technology sector. Unclonable tags using diamond coatings are developed for hardware authentication and lifecycle tracking at the component level. Blockchain integration is employed to ensure provenance. Operations include an optical scanner and cloud infrastructure for identity verification and supply chain management.
- Headquarters Newton, United States
- Employees 28
- SectorsRetailTechnology
- Email••••••••
- Website dustidentity.com
- Social LinkedIn X
- Total Equity Funding$52.3M (USD)
in 4 rounds
- Latest Funding Round$40M (USD), Series B
Dec 2023
- InvestorsLockheed Martin
& 8 more
- Employee Count28
Products & Services of Dust Identity
Dust Identity offers a comprehensive portfolio of products and services, including Diamond-Dust Markers and Digital Records System.
Unclonable markers for authenticating physical objects against counterfeits.
Platform linking physical items to digital identities for traceability.
Funding Insights of Dust Identity
Dust Identity has successfully raised a total of $52.3M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $40 million completed in December 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $52.3M
- Total Rounds 4
- Last Round Series B — $40M
- First Round $287,881
(Apr 2018)
- Investors Count 9
All 4 funding rounds of Dust Identity with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2023 | $40M | Series B | – | Castle Island Ventures | |
| Jul 2019 | $10M | Series A | – | Kleiner Perkins | |
| Nov 2018 | $2.3M | Seed | – | Kleiner Perkins | |
| Apr 2018 | $287,881 | Grant | – | – |
9 investors in total: 9 institutional.
Investors in Dust Identity
Dust Identity has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Lockheed Martin, Kleiner Perkins and HHS.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund focused on blockchain and cryptocurrency companies | castleisland.vc | Cambridge, United States | ||
Venture capital firm investing in early-stage tech startups | 1972 | kleinerperkins.com | Menlo Park, United States | |
Early-stage tech investments are made across US, Europe, and Asia. | airbusventures.vc | Menlo Park, United States | ||
Venture capital firm investing in technology, life sciences, and related sectors. | 8vc.com | |||
Venture capital is provided to consumer, B2B, and commerce sectors. | amexventures.com | New York, United States | ||
Early, mid, and late-stage investments are made in science sectors. | newscienceventures.com | New York, United States | ||
Venture capital firm focused on deep tech startups | angularventures.com | London, United Kingdom | ||
Manufacturer of global security and defense airplanes | 1912 | lockheedmartin.com | United States | |
Public health and human services are overseen by HHS. | 1953 | hhs.gov |
Investor details for Dust Identity
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of Dust Identity
16 people are tracked at Dust Identity (5 in leadership, 7 in board & advisors, 4 in team); the tracked headcount is 28.
| Name | Role | Group |
|---|---|---|
Ophir Gaathon | Co-Founder & CEO | Leadership |
Andrew Stern | Director Of Software Engineering | Leadership |
Roger Brown | Chief Operating Officer | Leadership |
Jonathan Hodges | Co-Founder & CTO | Leadership |
Ittai Marom | Chief Operating Officer | Leadership |
Dirk Englund | Advisor | Board & advisors |
Roy Solomon | Advisor | Board & advisors |
Edna Conway | Advisor | Board & advisors |
Ron Zoran | Board Member | Board & advisors |
Ilya Fushman | Board Member | Board & advisors |
Arthur Stark | Advisor | Board & advisors |
Matthew Walsh | Board Member | Board & advisors |
Christopher McGee | Senior Engineering Manager | Team |
Benjamin Pratt | Senior Customer Success Manager | Team |
Allie Fitter | Staff Software Engineer | Team |
Bryan Cargill | Lead Machine Vision Engineer | Team |
Complete people profiles for Dust Identity
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Timeline of Dust Identity
3 dated milestones of Dust Identity across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Dust Identity is founded.
- Funding First funding round of $288K.
- Funding Latest funding round, Series B, of $40.0M.
Competitors of Dust Identity
Dust Identity has 3 listed competitors in our database, 3 of them funded. They include Marqvision, TruTag Technologies and Entrupy.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| marqvision.com | 2019 | Cambridge, United States | $94.26M | Provider of counterfeiting solutions for e-commerce businesses | ||
| trutags.com | 2011 | Honolulu, United States | $64.44M | 26 | Anti-counterfeiting solutions are offered via microscopic edible barcodes for authentication. | |
| entrupy.com | 2012 | New York, United States | $2.6M | 56 | Product authentication solutions for retailers are provided via patented devices. |
Detailed competitors of Dust Identity
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Dust Identity
The website of Dust Identity (dustidentity.com) receives about 1.6K visits a month.
- Monthly visits1.6K
▲ 23.8% vs previous month
Top companies in Autonomous & In-Store Retail Tech
3 companies that operate in the same segment as Dust Identity (Autonomous & In-Store Retail Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | 576 | ||
POS solutions are provided for retail businesses. | 2009 | San Francisco, California, United States | USD 519.75 M | USD 24.19 B | 6,214 | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | 2,684 |
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Frequently Asked Questions about Dust Identity
Dust Identity was founded in 2018.
Dust Identity is headquartered in Newton, United States. It is registered at Newton, Massachusetts, United States.
Dust Identity is a funded company, having raised a total of $52.3M across 4 funding rounds to date. The company's 1st funding round was a Grant of $287.88K, raised on Apr 2018.
Dust Identity has 28 employees.
Dust Identity was founded in 2018 in Newton, United States, within the security technology sector. Unclonable tags using diamond coatings are developed for hardware authentication and lifecycle tracking at the component level. Blockchain integration is employed to ensure provenance. Operations include an optical scanner and cloud infrastructure for identity verification and supply chain management.
Dust Identity's top competitors include Marqvision, TruTag Technologies and Entrupy.
Dust Identity offers Diamond-Dust Markers and Digital Records System.
Dust Identity has 9 investors. Key investors include Lockheed Martin, Kleiner Perkins, HHS, Castle Island Ventures, and Airbus Ventures.