About TruTag Technologies
TruTag Technologies is a company based in Honolulu (United States) founded in 2011 by Michael O'Neill.. TruTag Technologies has raised $64.44 million across 5 funding rounds from investors including Happiness Capital, Pangaea Ventures and Presidio Ventures. TruTag Technologies offers products and services including TruTags, Tamper-Proof Labels, and SoteriaRx. TruTag Technologies operates in a competitive market with competitors including Digimarc, Shippo, ShipBob, Deliverr and BILT, among others.
- Headquarter Honolulu, United States
- Founders Michael O'Neill
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Sectors
TechnologyRetail Healthcare Transportation, Automotive & Logistics
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Email
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$64.44 M (USD)
in 5 rounds
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Latest Funding Round
$14.69 M (USD), Series D
Nov 24, 2021
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Investors
Happiness Capital
& 3 more
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Employee Count
Employee Count
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Products & Services of TruTag Technologies
TruTag Technologies offers a comprehensive portfolio of products and services, including TruTags, Tamper-Proof Labels, and SoteriaRx. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Microscopic barcodes for tracking and verifying product authenticity
Labels that prevent counterfeiting in electronics and batteries
System for pharmaceutical tracking from production to patient
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Funding Insights of TruTag Technologies
TruTag Technologies has successfully raised a total of $64.44M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $14.69 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series D — $14.7M
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First Round
First Round
(11 Jun 2014)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2021 | Amount | Series D - TruTag Technologies | Valuation |
investors |
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| Oct, 2019 | Amount | Series C - TruTag Technologies | Valuation | Happiness Capital , Pangaea Ventures |
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| Aug, 2019 | Amount | Series B - TruTag Technologies | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TruTag Technologies
TruTag Technologies has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Happiness Capital, Pangaea Ventures and Presidio Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage investments are targeted globally by this VC fund.
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Founded Year | Domain | Location | |
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Investment in hard tech for planetary health, focusing on materials science, chemistry, and biology.
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Founded Year | Domain | Location | |
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Venture capital is provided to multiple sectors by Presidio Ventures.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by TruTag Technologies
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - TruTag Technologies
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Trutag Technologies Comparisons
Competitors of TruTag Technologies
TruTag Technologies operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Digimarc, Shippo, ShipBob, Deliverr and BILT, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Anti-counterfeiting barcode solutions are supplied to brands and retailers.
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| domain | founded_year | HQ Location |
Web-based shipping solutions are provided for e-commerce businesses.
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| domain | founded_year | HQ Location |
E-commerce fulfillment solutions are provided for direct-to-consumer brands.
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| domain | founded_year | HQ Location |
Tech-enabled fulfillment services are provided to e-commerce businesses.
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| domain | founded_year | HQ Location |
Developer of an app providing 3D assembly instructions for consumer goods
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| domain | founded_year | HQ Location |
Shipping and e-commerce solutions are delivered through SaaS for businesses.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Trutag Technologies
Frequently Asked Questions about TruTag Technologies
When was TruTag Technologies founded?
TruTag Technologies was founded in 2011 and raised its 1st funding round 3 years after it was founded.
Where is TruTag Technologies located?
TruTag Technologies is headquartered in Honolulu, United States. It is registered at Honolulu, Hawaii, United States.
Who is the current CEO of TruTag Technologies?
Michael Bartholomeusz is the current CEO of TruTag Technologies.
Is TruTag Technologies a funded company?
TruTag Technologies is a funded company, having raised a total of $64.44M across 5 funding rounds to date. The company's 1st funding round was a Series B of $25.47M, raised on Jun 11, 2014.
What does TruTag Technologies do?
Founded in 2011 and based in Honolulu, United States, TruTag Technologies develops invisible, heat-resistant, and edible micro tags using spectrally coded silica for product authentication and traceability. These tags are scanned with proprietary scanners to protect against counterfeiting in pharmaceuticals, nutritional products, food and beverages, electronics, and luxury goods. Operations focus on manufacturing and providing these solutions to businesses across multiple sectors.
Who are the top competitors of TruTag Technologies?
What products or services does TruTag Technologies offer?
TruTag Technologies offers TruTags, Tamper-Proof Labels, and SoteriaRx.
Who are TruTag Technologies's investors?
TruTag Technologies has 4 investors. Key investors include Happiness Capital, Pangaea Ventures, Presidio Ventures, and 6 Dimensions Capital.
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