About Dynata
Dynata is a company based in Plano (United States) founded in 2004 was acquired by e-Rewards in October 2009. It operates as a Data-as-a-Service and Managed Services. Dynata offers products and services including First-Party Data Platform, Data Visualization Solutions, Brand Lift, and QualiQuant AI. Dynata operates in a competitive market with competitors including Cadent, Digital Domain, Omnicom Group, The Meet Group and Primedia Group, among others.
- Headquarter Plano, United States
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Business Services
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- Legal Name Dynata
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Products & Services of Dynata
Dynata offers a comprehensive portfolio of products and services, including First-Party Data Platform, Data Visualization Solutions, Brand Lift, and QualiQuant AI.
Largest first-party data platform for global insights provided.
Custom data reporting and visualization dashboards are offered.
Ad influence on awareness and intent is measured.
Qualitative and quantitative feedback is combined using AI.
Funding Insights of Dynata
Detailed funding history for Dynata
Round names, dates, amounts, investors, and valuation history require an active premium plan.
- Round names and dates
- Funding amounts
- Participating investors
- Valuation history
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Investors in Dynata
Dynata has secured backing from 1 investor. Prominent investors backing the company include e-Rewards.
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Investor details for Dynata
Investor domains, locations, round participation, and complete history require an active premium plan.
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- Investor locations
- Funding rounds
- Participation history
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Investments & Acquisitions by Dynata
Investment portfolio details for Dynata
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- Transaction dates
- Round details
- Investment values
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Financial Statements - Dynata
Detailed financials for Dynata
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- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
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Dynata Comparisons
Peer comparison for Dynata
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Dynata
Dynata operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cadent, Digital Domain, Omnicom Group, The Meet Group and Primedia Group, among others.
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Advertising and media services are provided across Africa.
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Creative solutions are provided for brand building and business challenges.
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Detailed competitors of Dynata
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Latest news on Dynata
Complete news archive for Dynata
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Dynata
Dynata was founded in 2004.
Dynata is headquartered in Plano, United States. It is registered at Plano, Texas, United States.
Dynata is established as the worlds largest first-party data platform, offering high-quality data to businesses across various sectors. Services are provided to researchers, brands, media agencies, publishers, pollsters, academics, and consultancies. Solutions include audience activation, data visualization, brand lift measurement, and QualiQuant AI for combined qualitative and quantitative insights. Global panels with unrivaled reach and local expertise are maintained to support market research and analysis. Data quality is ensured through innovative tools like QualityScore, which uses AIML to detect and replace fraudulent respondents in real-time.
Dynata's top competitors include GroupM, Cadent and Digital Domain.
Dynata offers First-Party Data Platform, Data Visualization Solutions, Brand Lift, and QualiQuant AI.
Dynata has 1 investor. Key investors include e-Rewards.