Survey Sampling international

Shelton, United States Founded: 1977 • Age: 49 yrs Acquired By HGGC
Data Solutions and Technology for Consumer and B2B Survey research

About Survey Sampling international

Survey Sampling international is a Technology company based in Shelton (United States) founded in 1977, and was acquired by HGGC in November 2014. Data Solutions and Technology for Consumer and B2B Survey research. The company has 2,455 employees. Survey Sampling international has completed 4 acquisitions, including Instantly, MRops and MyOpinions. Survey Sampling international offers products and services including Audience Activation, Build A Survey, Find Your Audience, and Connect Your Data. Its focus areas include Enterprise Applications, MarketingTech, Marketing Research and Survey Builders. Its competitors include SurveyMonkey, Qualtrics and QuestionPro; 2 of its 3 listed competitors have raised funding.

Company details

Founded in 1977 and headquartered in Shelton, Connecticut, United States, sampling solutions for survey research are supplied by the company to business-to-business clients worldwide. Operations include the maintenance of consumer websites such as SurveySpot in the United States, Choozz in the US and Europe, and OpinionWorld in multiple countries. Statistical inference is supported through the selection of observations from populations of interest in the market research sector.

Operational Areas
Key Metrics
  • Latest Funding Round
    $55.38K (USD), Grant

    Aug 2017

  • Investors
  • Employee Count
    2,455
  • Investments & Acquisitions
    Instantly

    & 3 more

  • Acquired by
    HGGC

    & 1 more

    (Nov 2014)

Products & Services of Survey Sampling international

Survey Sampling international offers a comprehensive portfolio of products and services, including Audience Activation, Build A Survey, Find Your Audience, and Connect Your Data.

Audience Activation
Data Service

Platform for targeted audience engagement and data activation.

Build A Survey
Survey Tool

Tool to create and manage custom surveys for insights gathering.

Find Your Audience
Audience Tool

Service for accessing and targeting specific global audiences.

Connect Your Data
Data Integration

System to link and enrich user data for better analytics.

Funding Insights of Survey Sampling international

  • Total Rounds 2
  • Last Round Grant β€” $55,380
  • Investors Count 3

All 2 funding rounds of Survey Sampling international with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2017$55,380Grant––
Feb 2003Series B––
Valuation history

6 investors in total: 6 institutional.

Investors in Survey Sampling international

Survey Sampling international has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include European Union, Prairie Capital and BV Investment Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Prairie Capital is focused on scaling lower middle market companies.
1997prairie-capital.comChicago, United States
Investment services and strategic assistance are provided to sound businesses in the finance sector.
bvlp.com
Private equity firm focusing on distribution and business services investments.
sterlinglp.com
Private equity firm focused on middle market investments.
hggc.com
Private equity investments in media, communications, education, and technology sectors.
provequity.com
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
1958europa.euBrussels, Belgium
Premium access

Investor details for Survey Sampling international

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Survey Sampling international

Survey Sampling international has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Instantly, MRops and MyOpinions.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Consumer insights are gathered via surveys for researchers and marketers.
instant.lyLos Angeles, United States2008Jan 2016β€’β€’β€’β€’
Provider of a platform for building paid surveys
myopinions.com.auShelton, United States2007May 2015β€’β€’β€’β€’
A standalone general clinic is operated in Shelton, United States.
smilecity.co.nzShelton, United States2003May 2015β€’β€’β€’β€’
Brand, market research, and advertising services are provided by MRops.
mrops.comWarrington Township, United States2007Mar 2015β€’β€’β€’β€’
Premium access

Complete acquisition details for Survey Sampling international

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Survey Sampling international

9 dated milestones of Survey Sampling international across 40 years, from founding to its latest funding, stage changes and deals.

  1. Founded Survey Sampling international is founded.
  2. Funding First funding round.
  3. Exit Acquired by Providence Equity Partners.
  4. Exit Acquired by HGGC.
  5. Acquisition Acquires MRops.
  6. Acquisition Acquires MyOpinions.
  7. Acquisition Acquires SmileCity.
  8. Acquisition Acquires Instantly.
  9. Funding Latest funding round, Grant, of $55K.

Competitors of Survey Sampling international

Survey Sampling international has 3 listed competitors in our database, 2 of them funded. They include SurveyMonkey, Qualtrics and QuestionPro.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
surveymonkey.com1999Palo Alto, United States$694M1,886
A cloud-based platform is utilized for creating customizable surveys.
qualtrics.com2002Provo, United States$400M
Surveys are created and feedback is collected through the platform.
questionpro.com2002Seattle, United States17
Web-based survey software is offered for research and analysis.
Premium access

Detailed competitors of Survey Sampling international

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Survey Sampling international

The website of Survey Sampling international (surveysampling.com) receives about 3.5K visits a month.

  • Monthly visits
    3.5K

    ▲ 22.1% vs previous month

Similar websites

Websites whose visitors overlap most with Survey Sampling international. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lightspeedresearch.com
100%
View details
researchnow.com
83%
3.2M#20,083View details
stableresearch.com.au
82%
View details
wallisgroup.com.au
wallisgroup.com.au
82%
–
au.nielsen.com
au.nielsen.com
82%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 8 similar websites and full traffic analytics for Survey Sampling international

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 8 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

3 companies that operate in the same segment as Survey Sampling international (MarketingTech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Survey Sampling International

Premium access

Complete news archive for Survey Sampling international

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Survey Sampling international

Survey Sampling international was founded in 1977 and raised its 1st funding round 26 years after it was founded.

Survey Sampling international is headquartered in Shelton, United States. It is registered at Shelton, Washington, United States.

Survey Sampling international has 2,455 employees.

Founded in 1977 and headquartered in Shelton, Connecticut, United States, sampling solutions for survey research are supplied by the company to business-to-business clients worldwide. Operations include the maintenance of consumer websites such as SurveySpot in the United States, Choozz in the US and Europe, and OpinionWorld in multiple countries. Statistical inference is supported through the selection of observations from populations of interest in the market research sector.

Survey Sampling international's top competitors include SurveyMonkey, Qualtrics and QuestionPro.

Survey Sampling international offers Audience Activation, Build A Survey, Find Your Audience, and Connect Your Data.

Survey Sampling international has made 4 acquisitions, including Instantly, MRops, and MyOpinions.

Survey Sampling international has 6 investors. Key investors include European Union, Prairie Capital, BV Investment Partners, Sterling Investment Partners, and HGGC.

Yes. Survey Sampling international was acquired by HGGC in November 2014.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available