About EcoMom
EcoMom is a company based in Spokane (United States) founded in 2008 was acquired by Etailz in April 2013. EcoMom has raised $9.94 million across 4 funding rounds from investors including Wavemaker Partners, 500 Lottery Network and Etailz. EcoMom operates in a competitive market with competitors including Giggle, Maisonette, Kids II, Diapers.com and Totsy, among others.
- Headquarter Spokane, United States
- SectorsConsumer
- Website ecomom.com
- Social LinkedIn X Facebook
- Acquired by Etailz (Apr 2013)
- Total Equity Funding$9.94M (USD)
in 4 rounds
- Latest Funding Round$4.74M (USD), Series A
Aug 2012
- InvestorsWavemaker Partners
& 13 more
- Acquired byEtailz
(Apr 2013)
Funding Insights of EcoMom
EcoMom has successfully raised a total of $9.94M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $4.74 million completed in August 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.94M
- Total Rounds 4
- Last Round Series A — $4.74M
- First Round $1.1M
(Oct 2010)
- Investors Count 13
All 4 funding rounds of EcoMom with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2012 | $4.74M | Series A | – | – | |
| Dec 2011 | $4.1M | Series A | – | Cue Ball | |
| Dec 2010 | – | Angel Round | – | – | |
| Oct 2010 | $1.1M | Series A | – | – |
14 investors in total: 12 institutional and 2 angel.
Investors in EcoMom
EcoMom has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Wavemaker Partners, 500 Lottery Network and Etailz.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested in various sectors by Crosslink Capital. | – | crosslinkcapital.com | San Francisco, United States | |
Cue Ball is engaged in venture capital investments. | – | cueball.com | Boston, United States | |
US focused stage-agnostic venture capital firm | – | rtf.vc | San Francisco, United States | |
Investments in early-stage technology companies are made by Wavemaker Partners. | 2003 | wavemaker.vc | Los Angeles, United States | |
Limited information is provided about NALA Investments' activities. | – | nalainvestments.com | - | |
Venture capital and acceleration are provided to tech startups. | – | 500.co | Ho Chi Minh City, Vietnam | |
Early-stage investments are made in technology-driven startups by Hinge Capital. | – | hingecapital.com | Austin, United States | |
Seed-stage investments in startups are provided by Kima Ventures. | – | kimaventures.com | Paris, France | |
Lottery games are offered via an online gambling platform. | 2001 | 500.com | Shenzhen, China | |
A family office managing global investment portfolios is operated. | – | dahercapital.com | Dubai, United Arab Emirates |
Investor details for EcoMom
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of EcoMom
4 dated milestones of EcoMom across 5 years, from founding to its latest funding, stage changes and deals.
- Founded EcoMom is founded.
- Funding First funding round of $1.1M.
- Funding Latest funding round, Series A, of $4.7M.
- Exit Acquired by Etailz.
Competitors of EcoMom
EcoMom operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Giggle, Maisonette, Kids II, Diapers.com and Totsy, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| giggle.com | 2003 | New York, United States | $77.41M | 90 | Baby care products are retailed multichannel by Giggle. | |
| maisonette.com | 2016 | New York, United States | $49.28M | – | Curated luxury products for babies and kids are sold online. | |
| kids2.com | 1969 | Atlanta, United States | $2.63M | 214 | Baby care products are retailed online by Kids II. | |
| diapers.com | 2005 | Jersey, United States | – | – | Baby products including diapers and toys are retailed online. | |
| totsy.com | 2009 | New York, United States | $33.76M | – | Functions as an online platform for private sales targeted at kids and moms. | |
| burtsbeesbaby.com | 2011 | Fairfield, United States | $7.65M | – | Organic cotton children's clothing and accessories are retailed. | |
| babyuniverse.com | 1997 | Jupiter, United States | – | – | Content, commerce, and media for parents are provided online. |
Detailed competitors of EcoMom
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of EcoMom
Websites that share an audience with EcoMom (ecomom.com).
Websites whose visitors overlap most with EcoMom. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
peaceloveorganicmom.com | peaceloveorganicmom.com | 100% | – | – | – |
greencupboards.com | greencupboards.com | 84% | – | – | – |
| babyearth.com | 80% | 4.9K | #4,137,073 | View details | |
ecobabygear.com | ecobabygear.com | 40% | – | – | – |
| businessinsider.com | 38% | 77.8M | #863 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for EcoMom
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to EcoMom
10 companies that operate in the same segment as EcoMom (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about EcoMom
EcoMom was founded in 2008 and raised its 1st funding round 2 years after it was founded.
EcoMom is headquartered in Spokane, United States. It is registered at Spokane, Washington, United States.
EcoMom is a funded company, having raised a total of $9.94M across 4 funding rounds to date. The company's 1st funding round was a Series A of $1.1M, raised on Oct 2010.
EcoMom was founded in 2008 and operates as an online retailer in the ecommerce sector, focusing on items for babies, children, maternity, women, households, parties, and gifts. The company is based in Spokane, United States, and has been acquired by greencupboards.com. Retail services are provided through the domain ecomom.com, serving family-oriented customers across various product categories.
EcoMom's top competitors include Maisonette, Giggle and Kids II.
EcoMom has 14 investors. Key investors include Wavemaker Partners, 500 Lottery Network, Etailz, Summit, and Crosslink Capital.
Yes. EcoMom was acquired by Etailz in April 2013.