About Maisonette
Maisonette is a company based in New York (United States) founded in 2016 by Sylvana Durrett and Luisana Mendoza de Roccia.. Maisonette has raised $49.28 million across 3 funding rounds from investors including G Squared, NEA and Thrive Capital. Maisonette offers products and services including Children's Clothing, Toys, Home Decor, and Gear. Maisonette operates in a competitive market with competitors including Giggle, Kids II, Burt's Bees Baby, Kidsy and Diapers.com, among others.
- Headquarter New York, United States
- Founders Sylvana Durrett, Luisana Mendoza de Roccia
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Maisonette Llc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$49.28 M (USD)
in 3 rounds
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Latest Funding Round
$30 M (USD), Series B
Feb 11, 2021
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Investors
G Squared
& 8 more
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Employee Count
Employee Count
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Products & Services of Maisonette
Maisonette offers a comprehensive portfolio of products and services, including Children's Clothing, Toys, Home Decor, and Gear. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Collection of outfits and accessories for kids and babies.
Variety of educational and fun toys for children.
Items like pillows and lighting for kids' rooms.
Products including strollers and bath accessories.
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Funding Insights of Maisonette
Maisonette has successfully raised a total of $49.28M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $30 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $30.0M
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First Round
First Round
(17 Aug 2017)
- Investors Count 9
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2021 | Amount | Series B - Maisonette | Valuation | G Squared | |
| May, 2018 | Amount | Series A - Maisonette | Valuation | New Enterprise Associates | |
| Aug, 2017 | Amount | Seed - Maisonette | Valuation | New Enterprise Associates |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Maisonette
Maisonette has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include G Squared, NEA and Thrive Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Growth-stage technology companies are funded via primary and secondary investments.
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Founded Year | Domain | Location | |
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Venture capital investments are offered to startups by NEA.
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Founded Year | Domain | Location | |
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Early-stage technology startups are invested in by Thrive Capital.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Maisonette
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Maisonette
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Maisonette Comparisons
Competitors of Maisonette
Maisonette operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Giggle, Kids II, Burt's Bees Baby, Kidsy and Diapers.com, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Baby care products are retailed multichannel by Giggle.
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| domain | founded_year | HQ Location |
Baby care products are retailed online by Kids II.
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| domain | founded_year | HQ Location |
Organic cotton children's clothing and accessories are retailed.
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| domain | founded_year | HQ Location |
Multi-category products for babies and kids are sold online.
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| domain | founded_year | HQ Location |
Baby products including diapers and toys are retailed online.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Maisonette
Frequently Asked Questions about Maisonette
When was Maisonette founded?
Maisonette was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Where is Maisonette located?
Maisonette is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Maisonette?
Sylvana Durrett is the current CEO of Maisonette. They have also founded this company.
Is Maisonette a funded company?
Maisonette is a funded company, having raised a total of $49.28M across 3 funding rounds to date. The company's 1st funding round was a Seed of $4.28M, raised on Aug 17, 2017.
What does Maisonette do?
Maisonette was founded in 2016 in New York, United States, as an e-commerce platform in the baby and kids sector. Luxury items for ages 0-12 are curated across categories including apparel, accessories, furniture, home decor, travel gear, skincare, and toys. Operations focus on online sales with free shipping offered for orders above a specified minimum.
Who are the top competitors of Maisonette?
Maisonette's top competitors include Giggle, Kids II and The Natural Baby Company.
What products or services does Maisonette offer?
Maisonette offers Children's Clothing, Toys, Home Decor, and Gear.
Who are Maisonette's investors?
Maisonette has 9 investors. Key investors include G Squared, NEA, Thrive Capital, Pritzker Group, and John H N Fisher.
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