Etilize

Irvine, United States Founded: 2000 • Age: 26 yrs Acquired By GfK
Product data is aggregated from manufacturers and delivered to retailers.

About Etilize

Etilize is a Technology company based in Irvine (United States) founded in 2000, and was acquired by GfK in December 2008. It operates as a product data is aggregated from manufacturers and delivered to retailers. Its website etilize.com draws about 54 thousand monthly visits. Its focus areas include Enterprise Applications, Data as a Service, Product and Product LifeCycle Data. Its legal entity is ETILIZE INC. Its competitors include BDNA Corporation, Lazuli, Azimuthe, Stortrack and ChronoBase and 4 more; 2 of its 9 listed competitors have raised funding.

Company details

Founded in 2000 and based in Irvine, United States, Etilize operates in the product information sector. Data from manufacturers is aggregated and provided as commerce-ready content to online retailers, distributors, and resellers worldwide. Custom data solutions and value-added content are developed for clients in industries including information technology, consumer electronics, and household appliances. Since December 2008, operations have been conducted as a subsidiary of GfK SE.

  • Headquarters Irvine, United States
  • Stage Acquired
  • Sectors
    Technology
  • Website category Computers Electronics and Technology · Computer Hardware
  • Website etilize.com
  • Social LinkedIn X Facebook
  • Acquired by GfK (Dec 2008)
  • Legal Name Etilize Inc.
Operational Areas
Key Metrics

Investors in Etilize

Etilize has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include GfK.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Web tracking technology is utilized for consumer retail purchase monitoring.
1934gfk.comNuremberg, Germany
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Investor details for Etilize

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  • Round participation
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People of Etilize

1 people are tracked at Etilize (1 in leadership).

NameRoleGroup
Liz Buchanan
President, NALeadership
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Complete people profiles for Etilize

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Timeline of Etilize

2 dated milestones of Etilize across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded Etilize is founded.
  2. Exit Acquired by GfK.

Competitors of Etilize

Etilize has 9 listed competitors in our database, 2 of them funded. They include BDNA Corporation, Lazuli, Azimuthe, Stortrack and ChronoBase, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
bdna.com2000Mountain View, United States$35.87M524
Enterprise IT data normalization and asset discovery are provided.
lazuli.ninja2020Tokyo, Japan$10.46M–
Product information is gathered and organized via a cloud-based platform.
azimuthe.com2019Bydgoszcz, Poland––
E-commerce platform for product data management and development is provided.
stortrack.com2014Las Vegas, United States––
Delivers pricing data and insights for the self-storage industry.
chronobase.eu2017Belize––
Serves as a decentralized database for luxury watches.
dataviso.com2015London, United Kingdom–1
Offers SaaS platform for IT asset management and software lifecycle tracking.
edson.io2017Sint Niklaas, Belgium––
A web-based platform for securely storing and managing product information.
mydeshi.in2020India––
Offers a comprehensive software solution for searching Indian products.
isvworld.com2009Amsterdam, Netherlands––
Data platform for software vendor research, tracking news, and investor analysis worldwide.
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Detailed competitors of Etilize

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Web traffic of Etilize

The website of Etilize (etilize.com) receives about 54.2K visits a month and ranks #570,006 among all websites worldwide, #2,362 in Computer Hardware.

  • Monthly visits
    54.2K

    ▼ 21.3% vs previous month

  • Unique visitors
    27.5K

    per month

  • Global rank
    #570,006

    among all websites

  • Category rank
    #2,362

    Computers Electronics and Technology · Computer Hardware

Similar websites

Websites whose visitors overlap most with Etilize. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
cxema.su
cxema.su
100%
–#1,869,277–
smallnetbuilder.com
smallnetbuilder.com
94%
–#445,368–
hpe-russia.ru.com
hpe-russia.ru.com
89%
–#8,646,186–
getthespec.com
getthespec.com
86%
–––
westcomp.ru
westcomp.ru
84%
–#2,597,311–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 39 similar websites and full traffic analytics for Etilize

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 39 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

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Top companies in Data as a Service

10 companies that operate in the same segment as Etilize (Data as a Service), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Financial data and investment advisory tools are offered online.
1984Chicago, Illinois, United StatesUSD 91 MUSD 351.25 K6
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Cloud-based satellite imagery data and analytics solutions are provided.
2010San Francisco, California, United StatesUSD 601.59 MUSD 307.73 M1,749
Online data source platform for information, analytics, and solutions for governments and financial markets
1959London, England, United KingdomUSD 1.41 B––
Experian is recognized as a leader in credit reporting and financial services.
1980Ireland–USD 8.34 B23,300
Provider of credit scoring data for consumers and businesses
1968Chicago, Illinois, United States–USD 4.58 B13,400
Lead management platform with analytics and engagement tools is provided.
2015San Francisco, California, United StatesUSD 250.42 M–928
Provider of DNA testing services to create a family tree and ancestor
2003Yehud, Central District, IsraelUSD 40 M––
Platform for users to share business software reviews
2012Chicago, Illinois, United StatesUSD 257.6 M–1,688
AI-powered market intelligence and search platform is operated.
2011New York, New York, United StatesUSD 1.74 BUSD 6.84 M3,461
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Frequently Asked Questions about Etilize

Etilize was founded in 2000.

Etilize is headquartered in Irvine, United States. It is registered at Irvine, California, United States.

Founded in 2000 and based in Irvine, United States, Etilize operates in the product information sector. Data from manufacturers is aggregated and provided as commerce-ready content to online retailers, distributors, and resellers worldwide. Custom data solutions and value-added content are developed for clients in industries including information technology, consumer electronics, and household appliances. Since December 2008, operations have been conducted as a subsidiary of GfK SE.

Etilize's top competitors include BDNA Corporation, Lazuli and Azimuthe.

Etilize has 1 investor. Key investors include GfK.

Etilize operates through Etilize Inc..

Yes. Etilize was acquired by GfK in December 2008.

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