About FAE Beauty
FAE Beauty is a company based in Mumbai (India) founded in 2019 by Dayal Ram Kewalramani and Karishma Kewalramani. FAE Beauty has raised $3.83 million across 9 funding rounds from investors including Shiprocket, Patni Financial Advisors and Thapar Vision. FAE Beauty offers products and services including Modern Matte Lipsticks, Double Dew Illuminator, Lush Blush, Lip Whip, and Peptide Glaws Gloss. FAE Beauty operates in a competitive market with competitors including Mamaearth, MyGlamm, Minimalist, WOW Skin Science and Plum, among others.
- Headquarter Mumbai, India
- Founders Dayal Ram Kewalramani, Karishma Kewalramani
- Stage Minicorn
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Sectors
ConsumerHealthcare
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Email
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Phone
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Website
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Social
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- Legal Name Fae Beauty Private Limited
- Date of Incorporation 05 Nov, 2018
- Jurisdiction Mumbai, Maharashtra, India
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Annual Revenue
$378.32 K (USD)323.74as on Mar 31, 2023
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Net Profit
-$318.85 K (USD)-72.31as on Mar 31, 2023
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EBITDA
-$295.64 K (USD)-39.94as on Mar 31, 2023
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Total Equity Funding
$3.83 M (USD)
in 9 rounds
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Latest Funding Round
$2 M (USD), Series A
Nov 24, 2025
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Investors
Shiprocket
& 22 more
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Employee Count
Not available
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Products & Services of FAE Beauty
FAE Beauty offers a comprehensive portfolio of products and services, including Modern Matte Lipsticks, Double Dew Illuminator, Lush Blush, Lip Whip, and Peptide Glaws Gloss.
Cushiony, richly pigmented lipsticks for comfortable, long-lasting wear.
Provides dewy, sun-kissed skin using Kaolin Clay and Avocado Oil.
Featherlight blush with long wear and soft serum finish for radiance.
Versatile lip product collection for bold, inclusive color options.
Shine-enhancing gloss that smoothens and softens lips effectively.
Milky hydrator for instantly moisturized and visibly radiant skin.
Funding Insights of FAE Beauty
FAE Beauty has successfully raised a total of $3.83M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $2 million completed in November 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in FAE Beauty
FAE Beauty has secured backing from 23 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Shiprocket, Patni Financial Advisors and Thapar Vision.
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Investments are made in early-stage companies by Titan Capital.
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Investor details for FAE Beauty
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Investments & Acquisitions by FAE Beauty
Investment portfolio details for FAE Beauty
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Financial Statements - FAE Beauty
Detailed financials for FAE Beauty
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Fae Beauty Comparisons
Peer comparison for FAE Beauty
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Competitors of FAE Beauty
FAE Beauty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, MyGlamm, Minimalist, WOW Skin Science and Plum, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Online brand offering multi-category natural skin care and makeup products
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Online platform selling beauty products, makeup, skincare, and cosmetics in India.
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Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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Organic beauty products are offered by an internet-first brand.
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Vegan skincare, haircare, and body care products are provided.
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Multi-category skincare products are offered through an online platform.
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Detailed competitors of FAE Beauty
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Latest news on Fae Beauty
Complete news archive for FAE Beauty
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Frequently Asked Questions about FAE Beauty
FAE Beauty was founded in 2019 and raised its 1st funding round 1 year after it was founded.
FAE Beauty is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
FAE Beauty is a funded company, having raised a total of $3.83M across 9 funding rounds to date.
Annual revenue of FAE Beauty is $378.32K as on Mar 31, 2023.
FAE Beauty was founded in 2019 and is based in Mumbai, India. Operations focus on the cosmetics sector, where a range of makeup items such as lipsticks, blush, and lip gloss, along with skincare products, are developed and produced. Formulations are tailored to accommodate various skin tones, with emphasis on brown skin types, to serve an inclusive customer base across different demographics.
FAE Beauty's top competitors include MyGlamm, Mamaearth and Deconstruct.
FAE Beauty offers Modern Matte Lipsticks, Double Dew Illuminator, Lush Blush, Lip Whip, and 2 more products and services.
FAE Beauty has 23 investors. Key investors include Shiprocket, Patni Financial Advisors, Thapar Vision, Sailthru Ventures, and Karishma Kewalramani.
The valuation of FAE Beauty is $7.86M as of May 2025.