About FatTail
FatTail is a company based in Los Angeles (United States) founded in 2001 was acquired by Chartbeat in March 2025. FatTail has raised $3.5 million across 1 funding round from investors including Chartbeat, Velocity Interactive Group and Ted Meisel. The company has 35 employees as of December 31, 2022. FatTail offers products and services including AdBook+. FatTail operates in a competitive market with competitors including Taboola, EX.CO, Verve, Supersonic and OpenWeb, among others.
- Headquarter Los Angeles, United States
- Employees 35 as on 31 Dec, 2022
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Sectors
Media & Entertainment
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- Legal Name Fattail, Inc.
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Products & Services of FatTail
FatTail offers a comprehensive portfolio of products and services, including AdBook+.
Platform for efficient direct ad management and transactions
People of FatTail
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Funding Insights of FatTail
FatTail has successfully raised a total of $3.5M through 1 strategic funding round. The most recent funding activity was a Series A round of $3.5 million completed in October 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in FatTail
FatTail has secured backing from 3 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Chartbeat, Velocity Interactive Group and Ted Meisel.
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Real-time analytics are delivered to websites and blogs.
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Ted Meisel |
Angel investor, ex-CEO of Overture Services, focused on tech startups
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Investor details for FatTail
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Investments & Acquisitions by FatTail
Investment portfolio details for FatTail
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Financial Statements - FatTail
Detailed financials for FatTail
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Fattail Comparisons
Peer comparison for FatTail
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Competitors of FatTail
FatTail operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, EX.CO, Verve, Supersonic and OpenWeb, among others.
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Ad network platform is utilized for content recommendations and monetization.
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Content management platform
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Privacy-first omni-channel advertising platform is provided for customer targeting.
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Game publishing solutions are provided by Supersonic for developers.
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Cross-device ad network is provided for conversation-based advertising.
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Adnetwork and performance marketing platform
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Detailed competitors of FatTail
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Latest news on Fattail
Complete news archive for FatTail
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Frequently Asked Questions about FatTail
FatTail was founded in 2001 and raised its 1st funding round 7 years after it was founded.
FatTail is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
FatTail is a funded company, having raised a total of $3.5M across 1 funding round to date.
As of Dec 31, 2022, the latest employee count at FatTail is 35.
FatTail was founded in 2001 in Los Angeles, United States, and operates in the advertising technology sector. A platform is provided to design, develop, and deploy campaigns targeting specific audiences. Key products include Ad Book for managing proposals to billing, AdBook Direct for transacting guaranteed inventory via electronic systems, and Ad Book Markets for preferred inventory access by larger buyers. Operations focus on inter-company efficiency across the advertising process.
FatTail's top competitors include Taboola, Supersonic and EX.CO.
FatTail offers AdBook+.
FatTail has 3 investors. Key investors include Chartbeat, Velocity Interactive Group, and Ted Meisel.