About FeedbackNow
FeedbackNow is a Technology company based in Cambridge (United States) founded in 2011, and was acquired by Forrester in July 2018. Customer feedback is collected and analyzed for actionable insights. The company has 1,286 employees. FeedbackNow offers products and services including Feedback Platform, Customizable Buttons, and Sentiment Operations. Its focus areas include Enterprise Applications, Customer Success Management and Feedback Platforms. Its legal entity is FeedbackNow, Inc. Its competitors include SurveyMonkey, Apptentive and Yogi; 3 of its 3 listed competitors have raised funding.
Company details
FeedbackNow was founded in 2011 and is based in Cambridge, United States. Customer feedback management and analytics solutions are offered to support retail and hospitality sectors. Real-time data collection and analysis are enabled, providing insights into customer satisfaction, passenger satisfaction, and overall experience management. Operations focus on handling feedback processes across these industries.
- Headquarters Cambridge, United States
- Employees 1,286
- Stage Acquired
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website feedbacknow.com
- Social LinkedIn X
- Acquired by Forrester (Jul 2018)
- Legal Name Feedbacknow, Inc.
Products & Services of FeedbackNow
FeedbackNow offers a comprehensive portfolio of products and services, including Feedback Platform, Customizable Buttons, and Sentiment Operations.
Platform for real-time feedback collection and trend analysis
Tools for easy and interactive customer input gathering
Service to monitor and optimize customer sentiment data
Funding Insights of FeedbackNow
- Total Rounds 1
- Investors Count 3
All 1 funding rounds of FeedbackNow with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2024 | Series A | β | Motivate Venture Capital, Uncorrelated Ventures |
4 investors in total: 4 institutional.
Investors in FeedbackNow
FeedbackNow has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Forrester, Motivate Venture Capital and Uncorrelated Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital fund investing in B2B & B2C startups | motivate.vc | Chicago, United States | ||
Venture capital is directed toward infrastructure software companies. | uncorrelated.com | San Francisco, United States | ||
Research and advisory company offering business news, blogs and webcasts | 1983 | forrester.com | Cambridge, United States |
Investor details for FeedbackNow
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of FeedbackNow
3 dated milestones of FeedbackNow across 13 years, from founding to its latest funding, stage changes and deals.
- Founded FeedbackNow is founded.
- Exit Acquired by Forrester.
- Funding First funding round.
Competitors of FeedbackNow
FeedbackNow has 3 listed competitors in our database, 3 of them funded. They include SurveyMonkey, Apptentive and Yogi.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| surveymonkey.com | 1999 | Palo Alto, United States | $694M | 1,886 | A cloud-based platform is utilized for creating customizable surveys. | |
| apptentive.com | 2011 | Seattle, United States | $14.52M | 46 | In-app feedback tools are offered to app developers. | |
| meetyogi.com | 2018 | New York, United States | $12.4M | AI based customer feedback analytics platform in the cloud |
Detailed competitors of FeedbackNow
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Web traffic of FeedbackNow
The website of FeedbackNow (feedbacknow.com) receives about 2.6K visits a month.
- Monthly visits2.6K
▲ 57.3% vs previous month
Top companies in Collaboration & Community Tools
3 companies that operate in the same segment as FeedbackNow (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 |
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Related news about Feedbacknow
Complete news archive for FeedbackNow
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Frequently Asked Questions about FeedbackNow
FeedbackNow was founded in 2011 and raised its 1st funding round 13 years after it was founded.
FeedbackNow is headquartered in Cambridge, United States. It is registered at Cambridge, Massachusetts, United States.
FeedbackNow has 1,286 employees.
FeedbackNow was founded in 2011 and is based in Cambridge, United States. Customer feedback management and analytics solutions are offered to support retail and hospitality sectors. Real-time data collection and analysis are enabled, providing insights into customer satisfaction, passenger satisfaction, and overall experience management. Operations focus on handling feedback processes across these industries.
FeedbackNow's top competitors include SurveyMonkey, Yogi and Apptentive.
FeedbackNow offers Feedback Platform, Customizable Buttons, and Sentiment Operations.
FeedbackNow has 4 investors. Key investors include Forrester, Motivate Venture Capital, Uncorrelated Ventures, and AI Growth Capital Partners.
FeedbackNow operates through Feedbacknow, Inc..
Yes. FeedbackNow was acquired by Forrester in July 2018.

