About Felina
Felina is a Retail company based in Los Angeles (United States) founded in 1982, and was acquired by palero in March 2015. Womens lingerie and innerwear are designed and marketed by Felina. Its chief executive, as recorded, is Robert Zarabi. Its website felina.com draws about 187 thousand monthly visits. Its focus areas include Consumer Goods, Apparel Brands, Inner Wear and Multi Category. Its competitors include ThirdLove, Adore Me and Skims; 3 of its 3 listed competitors have raised funding.
Company details
Felina was founded in 1982 and is headquartered in Los Angeles, United States. Operations focus on the design and marketing of womens lingerie products, distributed primarily through online channels. Categories encompass various bras such as strapless, wire-free, and push-up styles; panties including bikinis, thongs, and hipsters; loungewear like tops and leggings; bodysuits; and bridal items such as bustiers and slips.
Investors in Felina
Felina has secured backing from 1 investor. Prominent investors backing the company include palero.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment services are offered by palero for mid-sized businesses. | palero.de | Munich, Germany |
Investor details for Felina
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Felina
2 people are tracked at Felina (1 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Robert Zarabi | CEO | Leadership |
Jennifer Parker-Faddoul | Fashion Designer | Team |
Complete people profiles for Felina
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Felina
2 dated milestones of Felina across 33 years, from founding to its latest funding, stage changes and deals.
- Founded Felina is founded.
- Exit Acquired by palero.
Competitors of Felina
Felina has 3 listed competitors in our database, 3 of them funded. They include ThirdLove, Adore Me and Skims.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thirdlove.com | 2012 | San Francisco, United States | $98.6M | 146 | Internet-first brand of innerwear for women | |
| adoreme.com | 2011 | New York, United States | $11.5M | 167 | Women's intimates are provided through an internet-first, vertically integrated model. | |
| skims.com | 2019 | Culver, United States | $926M | 159 | Internet-first brand offers inner wears for men and woman |
Detailed competitors of Felina
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Felina
The website of Felina (felina.com) receives about 187.2K visits a month and ranks #143,559 among all websites worldwide, #7,456 in Fashion and Apparel.
- Monthly visits187.2K
▼ 19.8% vs previous month
- Unique visitors123.5K
per month
- Global rank#143,559
among all websites
- Category rank#7,456
Lifestyle · Fashion and Apparel
- Bounce rate38%
- Pages per visit4.9
- Average visit2 min 40 sec
- DevicesDesktop 22% Β· Mobile 78%
Websites whose visitors overlap most with Felina. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| barenecessities.com | 100% | 1.3M | #31,763 | View details | |
| herroom.com | 98% | 608.4K | #80,202 | View details | |
allusaclothing.com | allusaclothing.com | 98% | #431,468 | β | |
heavenlylingerie.co.uk | heavenlylingerie.co.uk | 94% | β | ||
italianmoda.com | italianmoda.com | 94% | #895,008 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Felina
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Felina (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Felina
Felina was founded in 1982.
Felina is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Robert Zarabi is the CEO of Felina, as recorded in our data.
Felina was founded in 1982 and is headquartered in Los Angeles, United States. Operations focus on the design and marketing of womens lingerie products, distributed primarily through online channels. Categories encompass various bras such as strapless, wire-free, and push-up styles; panties including bikinis, thongs, and hipsters; loungewear like tops and leggings; bodysuits; and bridal items such as bustiers and slips.
Felina has 1 investor. Key investors include palero.
Yes. Felina was acquired by palero in March 2015.
The website of Felina receives about 187 thousand visits a month and ranks #143,559 among all websites worldwide.
