
About Fitenue
Fitenue is a Retail company based in Noida (India) founded in 2021. It operates a direct-to-consumer brand specializing in multi-category casual wear for women. It operates on a B2C model. Its focus areas include Fashion, Apparel and Casual Wear. Its legal entity in India is Shivyash Apparels Entrepreneurs Llp (ACD-5230). Its competitors include Hopscotch, Bewakoof and Styched; 3 of its 3 listed competitors have raised funding.
Company details
Fitenue operates a direct-to-consumer brand specializing in multi-category casual wear for women, focusing on engaging in retail operations, dealing with fashion products, apparel, and casual wear. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
- Headquarters Noida, India
- SectorsRetail
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- Website fitenue.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Shivyash Apparels Entrepreneurs Llp
- Date of Incorporation 19 Oct, 2023
- Jurisdiction Noida, Uttar Pradesh, India
Associated legal entities of Fitenue
Fitenue operates through Shivyash Apparels Entrepreneurs Llp (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Shivyash Apparels Entrepreneurs Llp CIN ACD-5230 | Active | 19 Oct 2023 | Noida, Uttar Pradesh | 2 | View details |
Apps and channels of Fitenue
its YouTube channel Fitenue has 49 subscribers.
Board of directors of Shivyash Apparels Entrepreneurs Llp (Fitenue)
Shivyash Apparels Entrepreneurs Llp is the primary company behind Fitenue. The board of Shivyash Apparels Entrepreneurs Llp currently have 2 directors; the longest-serving is Sanju Singh, appointed in 2023. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sanju Singh DIN 06713597 | Designated Partner | 19 Oct 2023 | 3 yrs | Shivyash Apparels Entrepreneurs Llp |
| Rakesh Kumar Singh DIN 06955131 | Designated Partner | 09 Jun 2025 | 1 yr 4 mo | Shivyash Apparels Entrepreneurs Llp |
Competitors of Fitenue
Fitenue has 3 listed competitors in our database, 3 of them funded. They include Hopscotch, Bewakoof and Styched.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hopscotch.in | 2012 | Thane, India | $71M | 109 | Apparel and accessories for children are provided online. | |
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | Multi-category fashion for men and women is offered online. |
Detailed competitors of Fitenue
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Top companies in Women Apparel E-Commerce
3 companies that operate in the same segment as Fitenue (Women Apparel E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operates an online platform selling apparel items like trousers, jeans, shorts, and shoes. | 2014 | Bengaluru, Karnataka, India | USD 42 M | USD 26.76 M | 3,181 | |
Online platform selling stylish western clothing for women including dresses and tops. | 2015 | Gurugram, Haryana, India | USD 9.87 M | USD 10.15 M | 272 | |
Manages an e-commerce platform offering diverse fashion products for men, women, and kids. | 2016 | Mumbai, Maharashtra, India | 6 |
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Frequently Asked Questions about Fitenue
Fitenue was founded in 2021.
Fitenue is headquartered in Noida, India. It is registered at Noida, Uttar Pradesh, India.
Fitenue operates a direct-to-consumer brand specializing in multi-category casual wear for women, focusing on engaging in retail operations, dealing with fashion products, apparel, and casual wear. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
Fitenue operates through Shivyash Apparels Entrepreneurs Llp.
The legal entities of Fitenue currently have 2 directors, including Rakesh Kumar Singh, Sanju Singh.