For Days

Los Angeles, United States Founded: 2018 • Age: 8 yrs
Online rental platform offering multi-category fashion products
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About For Days

For Days is a company based in Los Angeles (United States) founded in 2018 by Mary Saunders and Kristy Caylor.. For Days has raised $2.8 million across 1 funding round from investors including Gramercy, Rosecliff Ventures and Congruent Ventures. For Days offers products and services including Take Back Bag, Sustainable Clothing, and Accessories. For Days operates in a competitive market with competitors including Le Tote, Curtsyapp, Pickle, Rep the Squad and Style Lend, among others.

  • Headquarter Los Angeles, United States
  • Founders Mary Saunders, Kristy Caylor
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $2.8 M (USD)

    in 1 rounds

  • Latest Funding Round
    $2.8 M (USD), Seed

    Nov 13, 2018

  • Investors
    Gramercy

    & 7 more

  • Employee Count
    Employee Count
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Products & Services of For Days

For Days offers a comprehensive portfolio of products and services, including Take Back Bag, Sustainable Clothing, and Accessories. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Bag for returning clothes to earn rewards and promote sustainability

Eco-friendly garments for women, men, and kids

Sustainable accessories like jewelry and bags for everyday use

People of For Days
Headcount 10-50
Employee Profiles 5
Employee Profiles
People
Sarah Pearson
Head Of Merchandising & Partnerships
People
Mary Saunders
Co-Founder, COO, CFO, & Board Member
People
Kristy Caylor
CEO
People
Justin Fortier
VP of Engineering

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Funding Insights of For Days

For Days has successfully raised a total of $2.8M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.8 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $2.8M
  • First Round

    (13 Nov 2018)

  • Investors Count 8
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2018 Amount Seed - For Days Valuation Rosecliff Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in For Days

For Days has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Gramercy, Rosecliff Ventures and Congruent Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early and growth-stage tech startups are funded by Rosecliff Ventures.
Founded Year Domain Location
Climate tech investing and support for early-stage entrepreneurs in North America.
Founded Year Domain Location
Early-stage startups are funded by Third Prime venture capital firm.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by For Days

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - For Days

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

For Days Comparisons

Employees
+
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Competitors of For Days

For Days operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Le Tote, Curtsyapp, Pickle, Rep the Squad and Style Lend, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Subscription-based fashion rentals are provided through an online platform.
domain founded_year HQ Location
Apparel and accessories are rented peer-to-peer via mobile apps.
domain founded_year HQ Location
Multi-category fashion items are rented peer-to-peer in local communities.
domain founded_year HQ Location
A subscription-based platform for renting sports jerseys.
domain founded_year HQ Location
Designer dresses are rented peer-to-peer by women.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on For Days

Frequently Asked Questions about For Days

When was For Days founded?

For Days was founded in 2018.

Where is For Days located?

For Days is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Who is the current CEO of For Days?

Kristy Caylor is the current CEO of For Days. They have also founded this company.

Is For Days a funded company?

For Days is a funded company, having raised a total of $2.8M across 1 funding round to date. The company's 1st funding round was a Seed of $2.8M, raised on Nov 13, 2018.

What does For Days do?

For Days is an online rental platform for apparel and other fashion accessories. Users can view and select apparel of their choice from the platform on a rental basis. The company provides a clothing-as-a-service model to its customers wherein the products follow a circular lifecycle which includes recycling of the items once they are worn out.

Who are the top competitors of For Days?

For Days's top competitors include Le Tote, Pickle and Curtsyapp.

What products or services does For Days offer?

For Days offers Take Back Bag, Sustainable Clothing, and Accessories.

Who are For Days's investors?

For Days has 8 investors. Key investors include Gramercy, Rosecliff Ventures, Congruent Ventures, Third Prime, and The Gramercy Fund.

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