Pickle

New York, United States Founded: 2021 • Age: 5 yrs
Multi-category fashion items are rented peer-to-peer in local communities.
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About Pickle

Pickle is a company based in New York (United States) founded in 2021 by Gihyeon Kim, Brian McMahon, and Julia O'Mara. It operates as a Peer-to-Peer (P2P), and Commission-Based. Pickle has raised $20.52 million across 2 funding rounds from investors including FirstMark, FJ Labs and Craft Ventures. Pickle offers products and services including Clothing Rental and Peer-to-Peer Lending. Pickle operates in a competitive market with competitors including Curtsyapp, Style Lend, WearAway, LE ORA and DesignerShare, among others.

  • Headquarter New York, United States
  • Founders Gihyeon Kim, Brian McMahon, Julia O'Mara
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $20.52 M (USD)

    in 2 rounds

  • Latest Funding Round
    $12 M (USD), Series A

    Mar 12, 2025

  • Investors
    FirstMark

    & 4 more

  • Employee Count
    Employee Count
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Products & Services of Pickle

Pickle offers a comprehensive portfolio of products and services, including Clothing Rental and Peer-to-Peer Lending. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Designer clothing is rented for various occasions effortlessly.

Clothing is lent by owners for earning money.

People of Pickle
Headcount 1-10
Employee Profiles 7
Employee Profiles
People
Alexandra Palmer
VP Of Markets
People
Brian McMahon
Chief Executive Officer
People
Julia O'Mara
Co-founder & COO
People
Nicole Silvestro
Partnerships & Marketing Manager

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Funding Insights of Pickle

Pickle has successfully raised a total of $20.52M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $12 million completed in March 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series A — $12.0M
  • First Round

    (12 Sep 2023)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2025 Amount Series A - Pickle Valuation FirstMark , Craft Ventures
Sep, 2023 Amount Seed - Pickle Valuation FirstMark , Craft Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Pickle

Pickle has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include FirstMark, FJ Labs and Craft Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage venture capital is invested in tech startups across sectors.
Founded Year Domain Location
Venture capital fund focused on SaaS and consumer sectors
Founded Year Domain Location
Venture capital funding is offered to promising startups by Burst Capital.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Pickle

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Pickle

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Pickle Comparisons

Employees
+
Add Comparison
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Competitors of Pickle

Pickle operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Curtsyapp, Style Lend, WearAway, LE ORA and DesignerShare, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Apparel and accessories are rented peer-to-peer via mobile apps.
domain founded_year HQ Location
Designer dresses are rented peer-to-peer by women.
domain founded_year HQ Location
Operates a peer-to-peer mobile marketplace for apparel trading.
domain founded_year HQ Location
Multi-category women's fashion items are rented via an online platform.
domain founded_year HQ Location
Multi-category fashion products for women are rented online via DesignerShare.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Pickle

Frequently Asked Questions about Pickle

When was Pickle founded?

Pickle was founded in 2021 and raised its 1st funding round 2 years after it was founded.

Where is Pickle located?

Pickle is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Pickle?

Brian McMahon is the current CEO of Pickle. They have also founded this company.

Is Pickle a funded company?

Pickle is a funded company, having raised a total of $20.52M across 2 funding rounds to date. The company's 1st funding round was a Seed of $8.52M, raised on Sep 12, 2023.

What does Pickle do?

A peer-to-peer marketplace for fashion rentals is operated by Pickle, focusing on designer clothing for various occasions such as weddings, parties, and vacations. Items are delivered conveniently door-to-door in cities. Solutions include renting trending pieces and enabling owners to lend their clothing for income. The platform serves the fashion retail sector with a focus on sustainability and affordability.

Who are the top competitors of Pickle?

Pickle's top competitors include Curtsyapp, DesignerShare and Style Lend.

What products or services does Pickle offer?

Pickle offers Clothing Rental and Peer-to-Peer Lending.

Who are Pickle's investors?

Pickle has 5 investors. Key investors include FirstMark, FJ Labs, Craft Ventures, Burst Capital, and Burst Capital.

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