Freestar

Phoenix, United States Founded: 2004 • Age: 22 yrs
Advertising solutions are provided to digital publishers by Freestar.

About Freestar

Freestar is a company based in Phoenix (United States) founded in 2004 by Chris Stark and David Freedman. Freestar has completed 2 acquisitions, including Sortable and Triple13. Freestar offers products and services including Header Bidding, AMP Solution, and In-App Mediation. Freestar operates in a competitive market with competitors including Digital Domain, Cadent, Primedia Group, Omnicom Group and The Meet Group, among others.

  • Headquarter Phoenix, United States
  • Founders Chris Stark, David Freedman
  • Sectors
    Business Services
  • Website category Business and Consumer Services · Online Marketing
  • Email
    ••••••••
  • Phone
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  • Website freestar.com
  • Social LinkedIn X Facebook
  • Legal Name Publisher First, Inc.
Key Metrics

Products & Services of Freestar

Freestar offers a comprehensive portfolio of products and services, including Header Bidding, AMP Solution, and In-App Mediation.

Header Bidding
Ad Technology

Enables faster bid responses for programmatic ads

AMP Solution
Ad Monetization

Delivers higher yields for AMP-powered pages

In-App Mediation
App Advertising

Maximizes revenue from in-app ads and video formats

Funding Insights of Freestar

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of Freestar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2020–Private Equity Round–Abry
–
Valuation history

1 investors in total: 1 institutional.

Investors in Freestar

Freestar has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Abry Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Abry Partners is engaged in middle market private equity investments.
1989abry.comBoston, United States
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Investor details for Freestar

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Freestar

74 people are tracked at Freestar (28 in leadership, 46 in team).

NameRoleGroup
Chris Stark
Co-FounderLeadership
David Freedman
Co-FounderLeadership
Emily Crump
Associate Director, Onboarding - Technical LeadLeadership
Patrick Grandinetti
Vice President, Publisher SupportLeadership
Kurt Donnell
President & CEOLeadership
Heather Carver
Chief Revenue OfficerLeadership
Katrina Cepeda
Associate Director, Account ManagementLeadership
Melissa Warnock
Director, YieldLeadership
Carrie Landers
Director, Publisher SupportLeadership
Matthew Wells
Chief Financial OfficerLeadership
Dominique Meara
Associate Director, OnboardingLeadership
Christy Rosensteel
General Counsel & Chief People OfficerLeadership
Nic G.
Vice President Of Engineering, Ad PlatformLeadership
Sean McCabe
VP Of Finance And AccountingLeadership
Martin Hill
VP, Supply EnergyLeadership
Kristen Rowland
Associate Director Customer SuccessLeadership
Cathena Langford
Director, Revenue OperationsLeadership
Shaina Lam
VP, Revenue OperationsLeadership
Alyssa Pagoria
Director Of Customer SuccessLeadership
Kailey Edwards
Associate Director, OnboardingLeadership

54 more people are available in the full profile.

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Complete people profiles for Freestar

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Freestar

Freestar has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Sortable and Triple13.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Software development, education, and training services are provided.
triple13.ioLondon, United Kingdom2018Dec 2021••••
Ad optimization is enabled via machine learning for publishers.
sortable.comKitchener, Canada2012Sep 2021••••
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Complete acquisition details for Freestar

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Freestar

4 dated milestones of Freestar across 17 years, from founding to its latest funding, stage changes and deals.

  1. Founded Freestar is founded.
  2. Funding First funding round.
  3. Acquisition Acquires Sortable.
  4. Acquisition Acquires Triple13.

Competitors of Freestar

Freestar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Digital Domain, Cadent, Primedia Group, Omnicom Group and The Meet Group, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
digitaldomain.com1992Los Angeles, United States$18.22M191
Visual effects studio for feature film and advertising production
cadent.tv2005New York, United States$17M23
TV advertising solutions are provided for businesses through data-driven methods.
primedia.co.za1994Sandton, South Africa––
Advertising and media services are provided across Africa.
omnicomgroup.com1944New York, United States–74,900
Marketing & communications company
themeetgroup.com2005New Hope, United States–231
Provider of advertising services
mcsaatchi.com1995London, United Kingdom–2,706
Creative solutions are provided for brand building and business challenges.
cumulusmedia.com1997Atlanta, United States––
Audio-first media and entertainment company
intersection.com2001New York, United States$150M433
Intersection is engaged in out-of-home advertising and public space communications.
groupm.com2003New York, United States–3,723
Provider of advertising services
nexstardigital.com2005San Francisco, United States$74.93M–
Cross-device ad server software is offered by the platform.
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Detailed competitors of Freestar

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Freestar

The website of Freestar (freestar.com) receives about 68.9K visits a month and ranks #566,280 among all websites worldwide, #1,199 in Online Marketing.

  • Monthly visits
    68.9K

    ▼ 1.2% vs previous month

  • Unique visitors
    35.6K

    per month

  • Global rank
    #566,280

    among all websites

  • Category rank
    #1,199

    Business and Consumer Services · Online Marketing

Similar websites

Websites whose visitors overlap most with Freestar. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
adrenalead.com
100%
22.6K#1,309,652View details
indexexchange.com
100%
95.1K#293,155View details
adexchanger.com
100%
210K#245,743View details
kiosked.com
100%
4.7K#4,244,057View details
monetizemore.com
100%
115.4K#380,204View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 11 similar websites and full traffic analytics for Freestar

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 11 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Freestar

Premium access

Complete news archive for Freestar

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Freestar

10 companies that operate in the same segment as Freestar (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Creative Artists Agency is engaged in talent representation and brand management.
1975Los Angeles, California, United StatesUSD 263.26 M–916
Digital marketing, data analytics, and IT services are provided globally.
1981Bengaluru, Karnataka, India–USD 19.08 B323,580
Online market research data is delivered for diverse sectors.
1975Paris, France–USD 2.96 B18,640
Digital advertising and content marketing services are provided globally.
2014London, England, United Kingdom–USD 1.02 B7,170
Provider of influencer marketing services
2009Mumbai, Maharashtra, IndiaUSD 16.48 MUSD 31.68 M434
Provider of advertising services
2003New York, New York, United States–USD 174.38 M3,660
Platforms for e-commerce, marketing, and manufacturing are provided.
2016Singapore, SingaporeUSD 79.7 MUSD 365.73 M1,940
Software suite solutions are provided for brands and e-commerce businesses.
2013Lehi, Utah, United StatesUSD 277 MUSD 2.5 B159
IT suite and market research services are provided worldwide.
1969United States–USD 1.87 B9,300
Media Company focused on radio broadcasting, live events, marketing solutions
2010Greenwich, Connecticut, United StatesUSD 100.5 MUSD 427.38 M2,050
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Frequently Asked Questions about Freestar

Freestar was founded in 2004 and raised its 1st funding round 16 years after it was founded.

Freestar is headquartered in Phoenix, United States. It is registered at Phoenix, Arizona, United States.

Freestar was founded in 2004 and is headquartered in Phoenix, United States. Operations focus on the digital advertising sector, where header bidding and programmatic solutions are offered to publishers. Services include revenue optimization tools and ad management platforms, enabling monetization across web and mobile environments. The company is led by co-founders Chris Stark and David Freedman, with activities centered in the North American market.

Freestar's top competitors include GroupM, Cadent and Digital Domain.

Freestar offers Header Bidding, AMP Solution, and In-App Mediation.

Freestar has made 2 acquisitions, including Sortable, and Triple13.

Freestar has 1 investor. Key investors include Abry Partners.

Freestar operates through Publisher First, Inc..

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