About Full Circle Insights
Full Circle Insights is a company based in San Mateo (United States) founded in 2011 was acquired by Conquer in May 2025. Full Circle Insights has raised $8.5 million across 3 funding rounds from investors including Lighter Capital, Conquer and WI Harper Group. Full Circle Insights offers products and services including Multi-Touch Attribution, Funnel Measurement, ABM Performance, Customer Journey Tracking, and Reporting and Dashboards. Full Circle Insights operates in a competitive market with competitors including 4C Insights, data.ai, AMPLYFI, TapClicks and InMarket, among others.
- Headquarter San Mateo, United States
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Sectors
Technology
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$8.5 M (USD)
in 3 rounds
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Latest Funding Round
$4.7 M (USD), Series B
Dec 17, 2015
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Investors
Lighter Capital
& 5 more
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Employee Count
Not available
- Acquired by
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Products & Services of Full Circle Insights
Full Circle Insights offers a comprehensive portfolio of products and services, including Multi-Touch Attribution, Funnel Measurement, ABM Performance, Customer Journey Tracking, and Reporting and Dashboards.
Tracks marketing touchpoints to optimize budget and strategy effectively.
Analyzes prospect progression through sales and marketing funnels.
Integrates data for sales alignment and personalized outreach.
Captures interactions to understand conversion contributions.
Enables data-backed decisions on marketing ROI and outcomes.
People of Full Circle Insights
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Leadership Team
1 people
Sales and Marketing
1 people
Manager Team
1 people
Customer Team
1 people
Project Team
1 people
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Funding Insights of Full Circle Insights
Full Circle Insights has successfully raised a total of $8.5M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $4.7 million completed in December 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Full Circle Insights
Full Circle Insights has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Lighter Capital, Conquer and WI Harper Group.
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Early-stage US tech investments are made by Aligned Partners.
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Early-stage tech startups are funded by corporate-backed Salesforce Ventures.
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VC firm that does investment in early stage companies in the US & China
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Investor details for Full Circle Insights
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Investments & Acquisitions by Full Circle Insights
Investment portfolio details for Full Circle Insights
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
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- Transaction dates
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Financial Statements - Full Circle Insights
Detailed financials for Full Circle Insights
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
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Full Circle Insights Comparisons
Peer comparison for Full Circle Insights
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Competitors of Full Circle Insights
Full Circle Insights operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 4C Insights, data.ai, AMPLYFI, TapClicks and InMarket, among others.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Open-source data is curated, analyzed, and visualized via AI platform.
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Cloud based marketing management platform for businesses
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Marketing measurement solutions are delivered to link brands with consumers.
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Neoway is recognized as Brazil's largest data analytics company.
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Detailed competitors of Full Circle Insights
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Latest news on Full Circle Insights
Complete news archive for Full Circle Insights
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Frequently Asked Questions about Full Circle Insights
Full Circle Insights was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Full Circle Insights is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.
Full Circle Insights is a funded company, having raised a total of $8.5M across 3 funding rounds to date.
Full Circle Insights was founded in 2011 in San Mateo, United States, focusing on business intelligence for marketing within the Salesforce ecosystem. Campaign performance is tracked, and marketing attribution is measured directly on the Salesforce platform. The tool is constructed entirely on the Salesforce1 Platform and remains compatible with various marketing automation systems. Visibility is offered into lifecycle management and campaign attribution processes for users in the marketing sector.
Full Circle Insights's top competitors include 4C Insights, TapClicks and InMarket.
Full Circle Insights offers Multi-Touch Attribution, Funnel Measurement, ABM Performance, Customer Journey Tracking, and Reporting and Dashboards.
Full Circle Insights has 6 investors. Key investors include Lighter Capital, Conquer, WI Harper Group, Aligned Partners Venture Services, and Salesforce Ventures.