About Funds
Funds is a Financial Services company based in Minato (Japan) founded in 2005 by Yo Shibata and Yuichiro Fujita. It operates as a p2P platform for business loans. Funds has raised $69.1 million across 5 funding rounds from investors including Hanwha, Mercuria and Rakuten Securities. Its chief executive is Yuichiro Fujita. Its website funds.jp draws about 195 thousand monthly visits. Its focus areas include FinTech, Alternative Lending, Online Lenders and Business Loans.
Company details
Funds was established in 2005 in Minato City, Japan, as a peer-to-peer platform in the fintech sector. Businesses are connected to loans funded by individual and institutional investors. Credit risk assessments are conducted to determine loan terms and transfers. Operations focus on facilitating secure funding for enterprises within the Japanese market.
- Total Equity Funding$69.1M (USD)
in 5 rounds
- InvestorsHanwha
& 16 more
Funding Insights of Funds
Funds has successfully raised a total of $69.1M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $69.1M
- Total Rounds 5
- Investors Count 17
All 5 funding rounds of Funds with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2026 | – | Debt – Conventional | β | β | |
| May 2026 | $30.2M | Series E | β | β | |
| Nov 2025 | $11.9M | Series E | β | β | β |
| Mar 2023 | $27M | Series D | β | ANRI | |
| Aug 2019 | – | Seed | β | Global Brain | β |
17 investors in total: 17 institutional.
Investors in Funds
Funds has secured backing from 17 investors, including venture fund and institutional investors. Prominent investors backing the company include Hanwha, Mercuria and Rakuten Securities.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech-focused investments in Japan are made by ANRI. | – | anri.vc | Tokyo, Japan | |
Global Brain is recognized as a venture capital firm supporting startups. | – | globalbrains.com | Shibuya, Japan | |
Incubator & VC firm Tech focused investing in primarily Japan & Taiwan | – | bdashventures.com | Minato City, Japan | |
- | – | mizuho-vc.co.jp | - | |
Venture capital is invested in AI, energy, and various sectors. | – | mucap.co.jp | Tokyo, Japan | |
- | – | ffg-venture.co.jp | - | |
Startups are supported by Cygames Capital through investments. | 2022 | cygamescapital.co.jp | Shibuya, Tokyo, Japan | |
Private equity investments are directed across multiple sectors. | 2005 | mercuria.jp | Chiyoda City, Japan | |
- | – | techv.co.jp | - | |
Operates as a commercial bank offering deposits, loans, and payment services. | 1925 | smtb.jp | Chiyoda City, Japan |
Investor details for Funds
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Funds
2 people are tracked at Funds (2 in leadership).
| Name | Role | Group |
|---|---|---|
Yo Shibata | Co-Founder | Leadership |
Yuichiro Fujita | Co-Founder & CEO | Leadership |
Complete people profiles for Funds
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
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Verified entity values are shown only after access is granted.
Timeline of Funds
3 dated milestones of Funds across 21 years, from founding to its latest funding, stage changes and deals.
- Founded Funds is founded.
- Funding First funding round.
- Funding Latest funding round, Debt β Conventional,.
Web traffic of Funds
The website of Funds (funds.jp) receives about 194.9K visits a month and ranks #247,087 among all websites worldwide, #2,631 in Investing.
- Monthly visits194.9K
▲ 31.1% vs previous month
- Unique visitors49.3K
per month
- Global rank#247,087
among all websites
- Category rank#2,631
Finance · Investing
- Bounce rate54%
- Pages per visit3.2
- Average visit2 min 04 sec
- DevicesDesktop 38% Β· Mobile 62%
Websites whose visitors overlap most with Funds. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
crowdbank.jp | crowdbank.jp | 100% | – | #184,909 | β |
| bankers.co.jp | 96% | 151.6K | #239,681 | View details | |
alternabank.jp | alternabank.jp | 95% | – | #248,708 | β |
| cozuchi.com | 94% | 680.7K | #301,265 | View details | |
sl-gakkou.com | sl-gakkou.com | 88% | – | #337,923 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Funds
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Alternative Lending
10 companies that operate in the same segment as Funds (Alternative Lending), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Payment acceptance and processing solutions provider for businesses | 2018 | Gurugram, Haryana, India | USD 589.25 M | USD 179.52 M | 3,670 | |
A peer-to-peer marketplace for business loans is operated and developed. | 2010 | London, England, United Kingdom | USD 372.67 M | USD 299.61 M | 860 | |
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Technology platform for real estate transactions and mortgages is provided. | 2014 | Gurugram, Haryana, India | USD 97.98 M | USD 28.9 M | 9,619 | |
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | 4,683 | |
Financial services are provided, specializing in personal and business loans. | 2016 | Mumbai, Maharashtra, India | USD 320.39 M | USD 106.45 M | 2,161 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | – | 1,487 | |
Financial benefits platform for on-demand pay is provided to employees. | 2018 | London, England, United Kingdom | USD 133.02 M | – | – | |
Payflow is recognized as a financial wellness application for employees. | 2020 | Alcobendas, Comunidad De Madrid, Spain | USD 58.23 M | – | – |
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Related news about Funds
Complete news archive for Funds
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- Full article archive
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Frequently Asked Questions about Funds
Funds was founded in 2005 and raised its 1st funding round 14 years after it was founded.
Funds is headquartered in Minato, Japan. It is registered at Minato, Tokyo, Japan.
Yuichiro Fujita is the current CEO of Funds. They have also founded this company.
Funds is a funded company, having raised a total of $69.1M across 5 funding rounds to date.
Funds was established in 2005 in Minato City, Japan, as a peer-to-peer platform in the fintech sector. Businesses are connected to loans funded by individual and institutional investors. Credit risk assessments are conducted to determine loan terms and transfers. Operations focus on facilitating secure funding for enterprises within the Japanese market.
Funds has 17 investors. Key investors include Hanwha, Mercuria, Rakuten Securities, ANRI, and Global Brain.
The website of Funds receives about 195 thousand visits a month and ranks #247,087 among all websites worldwide.

