About Gardena
Gardena is a Consumer company based in Laichingen (Germany) founded in 1961, and was acquired by Husqvarna Group in December 2006. It operates as a garden tools, irrigation systems, and lawn care equipment are manufactured. Its website gardena.com draws about 682 thousand monthly visits. Its focus areas include Consumer Goods, Household Durables, Tools & Hardware and Garden Tools.
Company details
Gardena was founded in 1961 in Laichingen, Germany, where operations center on the gardening sector. A variety of products is produced, including hoses, sprinklers, pumps for watering; lawnmowers and trimmers for maintenance; hedge trimmers and secateurs for shrub care; and implements for soil cultivation. Smart automated solutions for irrigation and lawn care are also developed, encompassing manual tools, battery-powered devices, accessories, and related services.
- Headquarters Laichingen, Germany
- Stage Acquired
- SectorsConsumer
- Website category Home and Garden · Gardening
- Email••••••••
- Website us.gardena.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Husqvarna Group (Dec 2006)
- Legal Name Gardena
- InvestorsHusqvarna Group
& 1 more
- Acquired by
Apps and channels of Gardena
its YouTube channel GARDENA has 34.5K subscribers and 30 videos.
Videos from Gardena
The most watched videos on Gardena's YouTube channel, GARDENA (34.5K subscribers). Click a video to play it here.
More on GARDENA.
Investors in Gardena
Gardena has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Husqvarna Group and IK Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are directed toward small and medium-sized businesses. | 1989 | ikpartners.com | Amsterdam, Netherlands | |
Outdoor power products are manufactured for consumer and professional use. | 1689 | husqvarnagroup.com | Sweden |
Investor details for Gardena
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Gardena
1 people are tracked at Gardena (1 in leadership).
| Name | Role | Group |
|---|---|---|
Pär Åström | President | Leadership |
Complete people profiles for Gardena
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Gardena
3 dated milestones of Gardena across 45 years, from founding to its latest funding, stage changes and deals.
- Founded Gardena is founded.
- Exit Acquired by IK Partners.
- Exit Acquired by Husqvarna Group.
Web traffic of Gardena
The website of Gardena (gardena.com) receives about 681.9K visits a month and ranks #40,509 among all websites worldwide, #458 in Gardening.
- Monthly visits681.9K
▼ 59.8% vs previous month
- Unique visitors476.7K
per month
- Global rank#40,509
among all websites
- Category rank#458
Home and Garden · Gardening
- Bounce rate65%
- Pages per visit1.8
- Average visit1 min 04 sec
- DevicesDesktop 52% · Mobile 48%
Websites whose visitors overlap most with Gardena. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
icangarden.com | icangarden.com | 100% | – | – | – |
giardinaggio.it | giardinaggio.it | 87% | – | #545,291 | – |
canadiangardening.com | canadiangardening.com | 86% | – | – | – |
| growveg.com | 78% | – | #260,618 | View details | |
lamaison.fr | lamaison.fr | 72% | – | #185,522 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Gardena
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Home & Living Products
10 companies that operate in the same segment as Gardena (Home & Living Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
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Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 368.2 M | USD 12.46 B | 3 | |
AI-enabled smart mattress covers and thermoregulated bedding are provided. | 2014 | New York, New York, United States | USD 323.07 M | – | 272 | |
Multi-category home improvement products are sold through an internet-first brand. | 2010 | London, England, United Kingdom | USD 135.9 M | – | – | |
Developer and manufacturer of heating, ventilation, air conditioning and refrigeration equipment | 1924 | Osaka, Osaka Prefecture, Japan | – | USD 29.47 B | 96,337 | |
Mattresses and bedding are provided by an internet-first brand. | 2014 | New York, New York, United States | USD 339.7 M | USD 497 M | 806 | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 26.92 B | 43,024 |
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Frequently Asked Questions about Gardena
Gardena was founded in 1961.
Gardena is headquartered in Laichingen, Germany. It is registered at Laichingen, Baden-wurttemberg, Germany.
Gardena was founded in 1961 in Laichingen, Germany, where operations center on the gardening sector. A variety of products is produced, including hoses, sprinklers, pumps for watering; lawnmowers and trimmers for maintenance; hedge trimmers and secateurs for shrub care; and implements for soil cultivation. Smart automated solutions for irrigation and lawn care are also developed, encompassing manual tools, battery-powered devices, accessories, and related services.
Gardena has 2 investors. Key investors include Husqvarna Group, and IK Partners.
Gardena operates through Gardena.
Yes. Gardena was acquired by Husqvarna Group in December 2006.
The website of Gardena receives about 682 thousand visits a month and ranks #40,509 among all websites worldwide.