About Merkle Promotions
Merkle Promotions is a company based in Detroit (United States) founded in 1999 was acquired by Merkle in January 2018. It operates as a Professional Services and Subscription Services. The company has 255 employees as of December 31, 2022. Merkle Promotions has completed 2 acquisitions, including Cellit and Promotions.com. Merkle Promotions offers products and services including Digital Promotions, Gamification Solutions, and Loyalty Programs. Merkle Promotions operates in a competitive market with competitors including Capillary Technologies, Localytics, Loylty Rewardz, Ackroo and Pathmatics, among others.
- Headquarter Detroit, United States
- Employees 255 as on 31 Dec, 2022
-
Sectors
Technology
-
Phone
Locked
-
Website
Locked
-
Social
Locked
- Legal Name Merkle Inc.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Merkle Promotions
Merkle Promotions offers a comprehensive portfolio of products and services, including Digital Promotions, Gamification Solutions, and Loyalty Programs.
Digital activations are created to delight and motivate.
Gamified experiences are designed to boost brand engagement.
Loyalty programs are developed to increase customer retention.
People of Merkle Promotions
Unlock access to complete
Funding Insights of Merkle Promotions
Investors in Merkle Promotions
Merkle Promotions has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Life360, Merkle and Balance Point Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Balance Point Capital is engaged in providing flexible capital solutions.
|
Locked | Locked | Locked | |
|
L Catterton is recognized as a leading consumer-focused private equity group.
|
Locked | Locked | Locked | |
|
Family and friends are connected through location-sharing mobile app.
|
Locked | Locked | Locked |
Investor details for Merkle Promotions
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Merkle Promotions
Merkle Promotions has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Cellit and Promotions.com.
Investment portfolio details for Merkle Promotions
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Cloud-based systems for mobile campaigns and messaging are managed.
|
Locked | Locked | 2005 | Locked | |
|
Online promotional services are provided by Promotions.com.
|
Locked | Locked | 1993 | Locked |
Complete acquisition details for Merkle Promotions
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Merkle Promotions
Detailed financials for Merkle Promotions
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Merkle Promotions Comparisons
Peer comparison for Merkle Promotions
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
- Funding comparison
- Operating benchmarks
Verified entity values are shown only after access is granted.
Competitors of Merkle Promotions
Merkle Promotions operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Capillary Technologies, Localytics, Loylty Rewardz, Ackroo and Pathmatics, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
AI-powered loyalty management software is offered for enterprises.
|
|
| Locked | Locked | Locked |
Mobile App User Analytics & Marketing
|
|
| Locked | Locked | Locked |
Platform offering loyalty and relationship management solutions
|
|
| Locked | Locked | Locked |
SaaS-based gift card and loyalty programs are provided for businesses.
|
|
| Locked | Locked | Locked |
Digital advertising intelligence is supplied to global industry stakeholders.
|
|
| Locked | Locked | Locked |
Mobile marketing solutions are provided for business customer engagement.
|
Detailed competitors of Merkle Promotions
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Merkle Promotions
Complete news archive for Merkle Promotions
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Merkle Promotions
Merkle Promotions was founded in 1999 and raised its 1st funding round 13 years after it was founded.
Merkle Promotions is headquartered in Detroit, United States. It is registered at Detroit, Michigan, United States.
As of Dec 31, 2022, the latest employee count at Merkle Promotions is 255.
Merkle Promotions is engaged in creating digital activations and gamification experiences that delight and motivate customers during brand interactions. Services are offered across various sectors including automotive, financial services, health, high tech, media, entertainment, retail, and hospitality. Comprehensive solutions such as sweepstakes, instant win games, loyalty programs, and AR experiences are developed. Technology strategy, analytics, and customer service are integrated to support end-to-end promotional campaigns.
Merkle Promotions's top competitors include Capillary Technologies, Loylty Rewardz and Ackroo.
Merkle Promotions offers Digital Promotions, Gamification Solutions, and Loyalty Programs.
Merkle Promotions has made 2 acquisitions, including Cellit, and Promotions.com.
Merkle Promotions has 5 investors. Key investors include Life360, Merkle, Balance Point Capital, L Catterton, and Rare Medium.