About HiLife
HiLife is a company based in Grantham (United Kingdom) founded in 1974 by Peter Mangion was acquired by Assisi Pet Care in March 2021. It operates as a Direct-to-Consumer (D2C) and Subscription Box. The company has 36 employees. HiLife offers products and services including HiLife Dog Food and HiLife Cat Food.
- Headquarter Grantham, United Kingdom
- Employees 36
- Founders Peter Mangion
- SectorsConsumer
- Email••••••••
- Website hilifepet.co.uk
- Social LinkedIn X Facebook Instagram
- Acquired by Assisi Pet Care (Mar 2021)
- Legal Name Assisi Pet Care Company
- Annual Revenue$47.29 M (USD)32as on Mar 31, 2023
- Net Profit$2.46 M (USD)54as on Mar 31, 2023
- EBITDA$2.67 M (USD)58as on Mar 31, 2023
- Investors
- Employee Count36
- Acquired byAssisi Pet Care
(Mar 2021)
Products & Services of HiLife
HiLife offers a comprehensive portfolio of products and services, including HiLife Dog Food and HiLife Cat Food.
Natural dog food is formulated for all ages.
Natural cat food is crafted for every stage.
Investors in HiLife
HiLife has secured backing from 1 investor. Prominent investors backing the company include Assisi Pet Care.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Pet care services are provided in the United Kingdom. | 2020 | assisipetcare.com | Melton Mowbray, United Kingdom |
Investor details for HiLife
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People of HiLife
1 people are tracked at HiLife (1 in leadership); the tracked headcount is 36.
| Name | Role | Group |
|---|---|---|
Peter Mangion | Founder & CEO | Leadership |
Complete people profiles for HiLife
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Timeline of HiLife
2 dated milestones of HiLife across 47 years, from founding to its latest funding, stage changes and deals.
- Founded HiLife is founded.
- Exit Acquired by Assisi Pet Care.
Web traffic of HiLife
The website of HiLife (hilifepet.co.uk) receives about 11K visits a month.
- Monthly visits11K
▲ 23.3% vs previous month
Websites whose visitors overlap most with HiLife. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| trixie.de | 100% | 107.3K | #360,175 | View details | |
ormskirkpets.co.uk | ormskirkpets.co.uk | 95% | – | #596,182 | – |
| armitages.co.uk | 92% | – | – | View details | |
oscars.co.uk | oscars.co.uk | 89% | – | – | – |
encorepetfood.com | encorepetfood.com | 89% | – | #1,454,538 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for HiLife
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- 40 similar websites
- Audience overlap
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Latest news on Hilife
Complete news archive for HiLife
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- Brand-specific news history
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Similar companies to HiLife
10 companies that operate in the same segment as HiLife (Pet Care Products & Services), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category supplies for pets including cats and dogs are provided. | 2005 | Sao Paulo, Brazil | USD 212.61 M | – | – | |
Tailor-made dry dog food is freshly blended for individual needs. | 2013 | London, England, United Kingdom | USD 7.82 M | USD 118.2 M | 378 | |
Nutritious food products for dogs and cats are supplied. | 2009 | Bengaluru, Karnataka, India | USD 60 M | USD 84.66 M | 2,808 | |
Pet food products are provided through an internet-first brand. | 1894 | St. Louis, Missouri, United States | – | – | – | |
Birdbuddy is recognized for its AI-powered smart bird feeders. | 2002 | Wilmington, Delaware, United States | USD 30.97 M | – | – | |
Dog and cat food is manufactured and supplied worldwide. | 1968 | Aimargues, Gard, France | – | – | 97 | |
Pet products and accessories for dogs and cats are supplied. | 2008 | Gurugram, Haryana, India | USD 50 M | USD 248.35 K | 36 | |
Personalized dog food plans are provided via online subscriptions. | 2017 | Shrewsbury, Shropshire, United Kingdom | USD 21.57 M | – | 32 | |
Manufacturer and distributor of health and wellness products for dogs and cats | 2010 | Eagle, Idaho, United States | USD 2 M | USD 1.1 B | 1,933 | |
Native Pet, a pet food brand, was established in 2017. | 2017 | Saint Louis, Missouri, United States | USD 17.98 M | – | – |
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Frequently Asked Questions about HiLife
HiLife was founded in 1974.
HiLife is headquartered in Grantham, United Kingdom. It is registered at Grantham, England, United Kingdom.
Peter Mangion is the current CEO of HiLife. They have also founded this company.
HiLife has 36 employees.
Annual revenue of HiLife is $47.29M as on Mar 31, 2023.
HiLife is involved in the production of 100 natural pet food for dogs and cats. The company operates within the pet care sector, offering specialized nutrition for various life stages, from kittens and puppies to mature pets. Solutions are formulated with added ingredients like LifePlus to promote health and happiness. Products are distributed directly to consumers through an online platform with subscription options available.
HiLife offers HiLife Dog Food and HiLife Cat Food.
HiLife has 1 investor. Key investors include Assisi Pet Care.
HiLife operates through Assisi Pet Care Company.
Yes. HiLife was acquired by Assisi Pet Care in March 2021.