About Hive9
Hive9 is a Technology company based in Austin (United States) founded in 2015, and was acquired by BrandMaker in September 2021. B2B marketing planning and performance are managed via specialized software. Hive9 has raised $7.7 million across 2 funding rounds from investors including BrandMaker, Trousdale Ventures and Silverton Partners. The company was acqui-hired. Hive9 offers products and services including Marketing Financial Planning, Campaign Planning, and Integrations. Its focus areas include Enterprise Applications, MarketingTech, Marketing Management and Marketing Resource Management. Its legal entity is BrandMaker Inc. Its competitors include Aprimo, Alembic and ThinkVine; 3 of its 3 listed competitors have raised funding.
Company details
Hive9 provides a dashboard to B2B marketers for marketing planning and performance management. The solution provides a plan module to let marketers plan and manage their marketing expenses through a single screen, measure module to measure the marketing campaigns performance using touchpoint analytics and optimize module to track the customer journey in real time using engagement analytics. Client list includes B2B brands such as TD Ameritrade, Zebra Technologies, Fiserv, Thomson Reuters and DocuSign.
- Total Equity Funding$7.7M (USD)
in 2 rounds
- Latest Funding Round$2.3M (USD), Seed
Jan 2019
- InvestorsBrandMaker
& 3 more
- Acquired byBrandMaker
(Sep 2021)
Products & Services of Hive9
Hive9 offers a comprehensive portfolio of products and services, including Marketing Financial Planning, Campaign Planning, and Integrations.
Software for budgeting, expense tracking, and marketing outcomes analysis.
Platform to align teams and track marketing targets efficiently.
Tools for connecting marketing data across systems seamlessly.
Apps and channels of Hive9
its YouTube channel Uptempo has 124 subscribers and 30 videos.
Videos from Hive9
The most watched videos on Hive9's YouTube channel, Uptempo (124 subscribers). Click a video to play it here.
More on Uptempo.
Funding Insights of Hive9
Hive9 has successfully raised a total of $7.7M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.3 million completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7.7M
- Total Rounds 2
- Last Round Seed — $2.3M
- First Round $5.4M
(Jun 2015)
- Investors Count 3
All 2 funding rounds of Hive9 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | $2.3M | Seed | – | Trousdale Ventures | |
| Jun 2015 | $5.4M | Seed | – | – |
4 investors in total: 4 institutional.
Investors in Hive9
Hive9 has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include BrandMaker, Trousdale Ventures and Silverton Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech companies are funded through venture capital by Silverton Partners. | silvertonpartners.com | Austin, United States | ||
Venture capital fund investing across early-stage tech startups | liveoak.vc | Austin, United States | ||
| trousdalevc.com | ||||
SaaS-based Marketing Resource Management systems are delivered for campaign oversight. | 1999 | brandmaker.com | Karlsruhe, Germany |
Investor details for Hive9
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Hive9
1 people are tracked at Hive9 (1 in team).
| Name | Role | Group |
|---|---|---|
Mirko Holzer | Board Member | Team |
Complete people profiles for Hive9
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Hive9
4 dated milestones of Hive9 across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Hive9 is founded.
- Funding First funding round of $5.4M.
- Funding Latest funding round, Seed, of $2.3M.
- Exit Acquired by BrandMaker.
Competitors of Hive9
Hive9 has 3 listed competitors in our database, 3 of them funded. They include Aprimo, Alembic and ThinkVine.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| aprimo.com | 1998 | Indianapolis, United States | $46.5M | 229 | Digital assets and marketing activities are managed for businesses. | |
| getalembic.com | 2018 | San Francisco, United States | $67.45M | 46 | Alembic is recognized for providing AI-driven marketing analytics solutions. | |
| thinkvine.com | 2000 | Cincinnati, United States | $10.85M | 35 | Marketing campaigns are optimized across digital and traditional channels. |
Detailed competitors of Hive9
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Top companies in MarketingTech
3 companies that operate in the same segment as Hive9 (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Hive9
Complete news archive for Hive9
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Frequently Asked Questions about Hive9
Hive9 was founded in 2015.
Hive9 is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Hive9 is a funded company, having raised a total of $7.7M across 2 funding rounds to date. The company's 1st funding round was a Seed of $5.4M, raised on Jun 2015.
Hive9 provides a dashboard to B2B marketers for marketing planning and performance management. The solution provides a plan module to let marketers plan and manage their marketing expenses through a single screen, measure module to measure the marketing campaigns performance using touchpoint analytics and optimize module to track the customer journey in real time using engagement analytics. Client list includes B2B brands such as TD Ameritrade, Zebra Technologies, Fiserv, Thomson Reuters and DocuSign.
Hive9 offers Marketing Financial Planning, Campaign Planning, and Integrations.
Hive9 has 4 investors. Key investors include BrandMaker, Trousdale Ventures, Silverton Partners, and Live Oak Ventures.
Hive9 operates through Brandmaker Inc.
Yes. Hive9 was acquired by BrandMaker in September 2021.