HomeNet Automotive

Exton, United States Founded: 1996 • Age: 30 yrs Acquired By Autotrader
Inventory management solutions are offered to automotive dealers.

About HomeNet Automotive

HomeNet Automotive is a Transportation, Automotive & Logistics company based in Exton (United States) founded in 1996, and was acquired by Autotrader in December 2010. Inventory management solutions are offered to automotive dealers. Its chief executive, as recorded, is Mick Boskovich. HomeNet Automotive offers products and services including Syndication Packages, Photo Backgrounding, SnapLot, 360 Video, and Online Image Overlays. Its focus areas include Auto Tech, Auto IT, Dealer Management and Inventory Management. Its competitors include LotMonkey, IPacket and AutoUpLink Tech.

Company details

HomeNet Automotive was founded in 1996 and is headquartered in Exton, United States. Inventory and merchandising solutions are provided to auto dealers through its flagship product, Inventory Online (IOL), along with variants such as IOL Ultimate, IOL Overdrive, and IOL Essentials. Back-end data management and real-time inventory updates are facilitated, enabling streamlined merchandising and distribution from a single location within the automotive sector.

  • Headquarters Exton, United States
  • Stage Acquired
  • Sectors
    Transportation, Automotive & Logistics
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website homenetauto.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Autotrader (Dec 2010)
Key Metrics

Products & Services of HomeNet Automotive

HomeNet Automotive offers a comprehensive portfolio of products and services, including Syndication Packages, Photo Backgrounding, SnapLot, 360 Video, and Online Image Overlays.

Syndication Packages
Digital Merchandising

Tools for aggregating and syndicating vehicle inventory online.

Photo Backgrounding
Image Services

Service to enhance vehicle photos for better online appeal.

SnapLot
Inventory Management

Platform for lot services and vehicle tracking.

360 Video
Video Services

Creates immersive videos of vehicles for marketing.

Online Image Overlays
Image Enhancement

Adds overlays to images to improve vehicle listings.

Apps and channels of HomeNet Automotive

its YouTube channel HomeNet Automotive has 29 subscribers and 11 videos.

HomeNet Automotive
YouTube 29 subscribers 11 videos Science & Technology
Open channel

Videos from HomeNet Automotive

The most watched videos on HomeNet Automotive's YouTube channel, HomeNet Automotive (29 subscribers). Click a video to play it here.

SnapLot from HomeNet Automotive
3.8K views
SnapLot 360
3.1K views
Cox Automotive Common Sign-In Video
513 views
DigitalLot From HomeNet Mobile Inventory Merchandising
383 views

More on HomeNet Automotive.

Investors in HomeNet Automotive

HomeNet Automotive has secured backing from 1 investor. Prominent investors backing the company include AutoTrader.

All
InvestorDescriptionFounded YearDomainLocation
Used and new cars are listed online for user searches.
1998autotrader.comAtlanta, United States
Premium access

Investor details for HomeNet Automotive

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of HomeNet Automotive

27 people are tracked at HomeNet Automotive (2 in leadership, 25 in team).

NameRoleGroup
Mick Boskovich
CEOLeadership
Tammy Defazio
Director, Operations SupportLeadership
John Lafferty
Sr. Manager, OperationsTeam
Shane Bennett
Operations Support ManagerTeam
Barbara Meisinger
Office Administrator - Event PlannerTeam
Bryan Young
Strategic Account ManagerTeam
Peter Hovey
Operations Support ManagerTeam
Andrew Ullrich
Implementation Specialist IITeam
Rebecca Peschong
Manager Strategic Account ServicesTeam
Alan Walton
Implementation Specialist IITeam
Sean Ngo
Senior Client Services RepresentativeTeam
Jason Solomon
Technical Team CoordinatorTeam
Danny Lingenfelter
Lead Client Integration SpecialistTeam
Maurice Simmons
Inside Sales SpecialistTeam
Daniel Sinkler
Manager, Techical OperationsTeam
Mike Weisz
DeveloperTeam
Wendy Riling
Client Relationship ManagerTeam
Matthew Wright
Data SpecialistTeam
Rocco Romeo
Inventory SpecialistTeam
Lee Arter
Sr Manager, Client Relationship ManagementTeam

7 more people are available in the full profile.

Premium access

Complete people profiles for HomeNet Automotive

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of HomeNet Automotive

2 dated milestones of HomeNet Automotive across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded HomeNet Automotive is founded.
  2. Exit Acquired by Autotrader.

Competitors of HomeNet Automotive

HomeNet Automotive has 3 listed competitors in our database. They include LotMonkey, IPacket and AutoUpLink Tech.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
lotmonkey.com2003Saratoga Springs, United States2
Merchandising solution for auto-dealers
ipacket.us2012Morgantown, United States
Digital platform for automotive dealers to automate sales processes.
autouplinktech.com1999Charlotte, United States40
Provides merchandising solutions tailored for auto dealership operations.
Premium access

Detailed competitors of HomeNet Automotive

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of HomeNet Automotive

The website of HomeNet Automotive (homenetauto.com) receives about 8.6K visits a month.

  • Monthly visits
    8.6K

    ▲ 127.3% vs previous month

Similar websites

Websites whose visitors overlap most with HomeNet Automotive. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
homenetiol.com
homenetiol.com
100%
#204,399–
vauto.com
99%
103.9K#525,182View details
dealersocket.com
96%
1.6M#23,303View details
dealercentric.com
dealercentric.com
82%
–
dealerrefresh.com
dealerrefresh.com
78%
#1,433,183–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 9 similar websites and full traffic analytics for HomeNet Automotive

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 9 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Automotive Technology & Systems

3 companies that operate in the same segment as HomeNet Automotive (Automotive Technology & Systems) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Diversified loans are provided via an AI-enabled online marketplace.
2012Palo Alto, California, United StatesUSD 128.65 MUSD 1.04 B1,190
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners.
2015San Francisco, California, United StatesUSD 915 MUSD 1.62 B5,792
Cloud-based ERP software is provided for automotive and manufacturing sectors.
1972Austin, Texas, United StatesUSD 229.28 M834
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Homenet Automotive

Premium access

Complete news archive for HomeNet Automotive

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about HomeNet Automotive

HomeNet Automotive was founded in 1996.

HomeNet Automotive is headquartered in Exton, United States. It is registered at Exton, Pennsylvania, United States.

Mick Boskovich is the CEO of HomeNet Automotive, as recorded in our data.

HomeNet Automotive was founded in 1996 and is headquartered in Exton, United States. Inventory and merchandising solutions are provided to auto dealers through its flagship product, Inventory Online (IOL), along with variants such as IOL Ultimate, IOL Overdrive, and IOL Essentials. Back-end data management and real-time inventory updates are facilitated, enabling streamlined merchandising and distribution from a single location within the automotive sector.

HomeNet Automotive's top competitors include LotMonkey, IPacket and AutoUpLink Tech.

HomeNet Automotive offers Syndication Packages, Photo Backgrounding, SnapLot, 360 Video, and Online Image Overlays.

HomeNet Automotive has 1 investor. Key investors include AutoTrader.

Yes. HomeNet Automotive was acquired by Autotrader in December 2010.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available