About DealerSocket
DealerSocket is a Transportation, Automotive & Logistics company based in San Clemente (United States) founded in 2001, and was acquired by Solera in May 2021. Automotive dealership management solutions are delivered via a tech-enabled platform. The company has 464 employees. DealerSocket has completed 3 acquisitions, including Auto/Mate Dealership Systems, DealerFire and FEX DMS. Its website dealersocket.com draws about 1.6 million monthly visits. Its Indian entity Dealersocket (India) Private Limited reported revenue of ₹108 Cr. DealerSocket offers products and services including CRM, RevenueRadar, DealerFire, PrecisePrice, and Inventory+. Its focus areas include Auto Tech, Auto IT, Dealer Management and Dealership Management System. Its competitors include Upstart, Reynolds and Reynolds and Tekion; 3 of its 3 listed competitors have raised funding.
Company details
DealerSocket was founded in 2001 and is headquartered in San Clemente, United States. Operations focus on the automotive sector, where a comprehensive platform is provided to dealerships. This platform encompasses tools for marketing, sales, service management, customer experience enhancement, and data mining. Dealerships are supported in streamlining processes through integrated digital solutions tailored to industry needs.
- Headquarters San Clemente, United States
- Employees 464
- Stage Acquired
- SectorsTransportation, Automotive & Logistics
- Website category Vehicles
- Website dealersocket.com
- Social LinkedIn X
- Acquired by Solera (May 2021)
- Legal Name Dealersocket (India) Private Limited
- Date of Incorporation 23 Aug, 2019
- Jurisdiction Bengaluru, Karnataka, India
- Indian entity revenue₹108 Cr
FY 2025 · +3% YoY
- Indian entity net profit₹9.75 Cr
FY 2025 · 9% margin
- Indian entity EBITDA₹14.90 Cr
FY 2025 · 14% margin
- InvestorsSolera
& 1 more
- Employee Count464
- Investments & AcquisitionsAuto/Mate Dealership Systems
& 2 more
- Acquired bySolera
(May 2021)
Associated legal entities of DealerSocket
DealerSocket operates through Dealersocket (India) Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Dealersocket (India) Private Limited CIN U72900KA2019FTC127327 | Active | 23 Aug 2019 | Bengaluru, Karnataka | ₹108 Cr | 464 | 2 | View details |
Products & Services of DealerSocket
DealerSocket offers a comprehensive portfolio of products and services, including CRM, RevenueRadar, DealerFire, PrecisePrice, and Inventory+.
Platform to streamline sales and marketing for dealerships
Tool to mine data and target past customers for sales
Solutions for responsive websites and online engagement
System for configuring deals and increasing gross profit
Software to optimize inventory decisions and profits
DMS for automated workflows and secure data handling
Apps and channels of DealerSocket
DealerSocket publishes 1 mobile app with over 10K+ downloads.
Funding Insights of DealerSocket
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of DealerSocket with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2014 | Private Equity Round | – | – |
2 investors in total: 2 institutional.
Investors in DealerSocket
DealerSocket has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Solera and Vista Equity Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are directed toward high-growth enterprise software and technology companies. | vistaequitypartners.com | Austin, United States | ||
Integrated automotive software solutions are provided for enhanced efficiency. | 2006 | solera.com | Dallas, United States |
Investor details for DealerSocket
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Dealersocket (India) Private Limited (DealerSocket)
Dealersocket (India) Private Limited is the primary company behind DealerSocket. The board of Dealersocket (India) Private Limited currently have 2 directors; the longest-serving is David Lindsey Babin Jr, appointed in 2021. 7 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| David Lindsey Babin Jr DIN 09317951 | Director | 21 Sep 2021 | 5 yrs 1 mo | Dealersocket (India) Private Limited |
| Darshana Kumari Banthia DIN 09806904 | Director | 29 Dec 2022 | 3 yrs 10 mo | Dealersocket (India) Private Limited |
People of DealerSocket
343 people are tracked at DealerSocket (88 in leadership, 4 in board & advisors, 251 in team); the tracked headcount is 464.
| Name | Role | Group |
|---|---|---|
Mei Kuo | VP Accounting, Solera NA C2c | Leadership |
Alberto Cairo | CFO & Managing Director, North America | Leadership |
Radhika Goel | Director Of Software Engineering | Leadership |
Darko Dejanovic | Chief Executive Officer | Leadership |
Ajit Ramalingam | Chief Accounting Officer (cao) | Leadership |
Katrina Welch | Vice President - Tax | Leadership |
Rafael Mateu de Ros | VP Marketing - International | Leadership |
Chris Zobel | Creative Director, Global Marketing | Leadership |
Anandji Nigam | VP Of Engineering | Leadership |
Aki Kettunen | Vice President Of Product Management | Leadership |
Shannon McNamara | Director Global Marketing & Sales Technology | Leadership |
Kevin Hayes | Vice President | Global Infrastructure Operations | Leadership |
Christopher Vela | Director Of Global Database Operations | Leadership |
Hayley Gibson | Vice President, IT Service Delivery | Leadership |
J. Brown | IT Director | Leadership |
Venkata Surya Garikipati | Director Of Product Management | Leadership |
Andrew Cockle | Vice President Procurement | Leadership |
Hideo Esaka | Chief Marketing Officer | Leadership |
Chris Cline | Vp, Global IT Security And Compliance | Leadership |
Benjamin de Gaudusson | International Fp&a Director | Leadership |
323 more people are available in the full profile.
Complete people profiles for DealerSocket
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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- Board tenure
- Professional contacts
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Financials of DealerSocket
Figures of Dealersocket (India) Private Limited, the primary company behind DealerSocket, for FY 2025. Revenue was ₹108 Cr (+3% year on year). Net profit was ₹9.75 Cr (9% margin). EBITDA was ₹14.90 Cr (14% margin). Revenue has grown at a compounded annual rate of +12% over three years and +62% over five years.
- ₹108 CrRevenue · FY 2025 · +3% YoY
- ₹9.75 CrNet profit · 9% margin
- ₹14.90 CrEBITDA · 14% margin
- ₹10 LakhPaid-up capital
- 464Employees (provident fund records)
- +12%Revenue CAGR, 3 years
- +62%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Dealersocket (India) Private Limited are on its company page.
Detailed financial statements for DealerSocket
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Five-year trends
- Downloads
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Investments & Acquisitions by DealerSocket
DealerSocket has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Auto/Mate Dealership Systems, DealerFire and FEX DMS.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
DMS software services are provided to US auto dealerships. | automate.com | Albany, United States | 1986 | Jan 2020 | •••• | |
SaaS-driven management solutions are provided for auto-dealerships. | fexdms.com | United States | 2001 | Feb 2015 | •••• | |
Marketing solutions for auto-dealers, including websites and campaigns, are provided. | dealerfire.com | Oshkosh, United States | 1999 | Jan 2015 | •••• |
Complete acquisition details for DealerSocket
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of DealerSocket
6 dated milestones of DealerSocket across 20 years, from founding to its latest funding, stage changes and deals.
- Founded DealerSocket is founded.
- Funding First funding round.
- Acquisition Acquires DealerFire.
- Acquisition Acquires FEX DMS.
- Acquisition Acquires Auto/Mate Dealership Systems.
- Exit Acquired by Solera.
Competitors of DealerSocket
DealerSocket has 3 listed competitors in our database, 3 of them funded. They include Upstart, Reynolds and Reynolds and Tekion.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| upstart.com | 2012 | Palo Alto, United States | $128.65M | 1,497 | Diversified loans are provided via an AI-enabled online marketplace. | |
| reyrey.com | 1866 | Dayton, United States | $24.8M | Software and services for automotive dealership retailing are provided. | ||
| tekion.com | 2016 | Pleasanton, United States | $600M | 640 | AI and cloud-driven systems for auto dealership management are provided. |
Detailed competitors of DealerSocket
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of DealerSocket
The website of DealerSocket (dealersocket.com) receives about 1.6M visits a month and ranks #23,303 among all websites worldwide, #414 in Vehicles.
- Monthly visits1.6M
▼ 4.8% vs previous month
- Unique visitors223.4K
per month
- Global rank#23,303
among all websites
- Category rank#414
Vehicles · Vehicles
- Bounce rate17%
- Pages per visit14.6
- Average visit20 min 59 sec
- DevicesDesktop 77% · Mobile 23%
Websites whose visitors overlap most with DealerSocket. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dealer.com | 100% | 350.3K | #167,311 | View details | |
| cars.com | 94% | 29.6M | #1,446 | View details | |
| carmax.com | 93% | 18.5M | #2,395 | View details | |
| carwars.com | 93% | 94.7K | #329,544 | View details | |
| cargurus.com | 91% | 50M | #777 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for DealerSocket
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Automotive Technology & Systems
3 companies that operate in the same segment as DealerSocket (Automotive Technology & Systems) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 5,792 | |
Cloud-based ERP software is provided for automotive and manufacturing sectors. | 1972 | Austin, Texas, United States | USD 229.28 M | 834 |
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Related news about Dealersocket
Complete news archive for DealerSocket
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Frequently Asked Questions about DealerSocket
DealerSocket was founded in 2001 and raised its 1st funding round 13 years after it was founded.
DealerSocket is headquartered in San Clemente, United States. It is registered at San Clemente, California, United States.
DealerSocket has 464 employees.
The primary company behind DealerSocket, Dealersocket (India) Private Limited, reported revenue of ₹108 Cr for FY 2025, up 3% year on year.
DealerSocket was founded in 2001 and is headquartered in San Clemente, United States. Operations focus on the automotive sector, where a comprehensive platform is provided to dealerships. This platform encompasses tools for marketing, sales, service management, customer experience enhancement, and data mining. Dealerships are supported in streamlining processes through integrated digital solutions tailored to industry needs.
DealerSocket's top competitors include Upstart, Reynolds and Reynolds and Tekion.
DealerSocket offers CRM, RevenueRadar, DealerFire, PrecisePrice, and 2 more products and services.
DealerSocket has made 3 acquisitions, including Auto/Mate Dealership Systems, DealerFire, and FEX DMS.
DealerSocket has 2 investors. Key investors include Solera, and Vista Equity Partners.
DealerSocket operates through Dealersocket (India) Private Limited.
Yes. DealerSocket was acquired by Solera in May 2021.
The legal entities of DealerSocket currently have 2 directors, including Darshana Kumari Banthia, David Lindsey Babin Jr.

