Homestyle Direct

Twin Falls, United States Founded: 1997 • Age: 29 yrs
Pre-cooked and ready-to-eat meals are delivered through an online platform.

About Homestyle Direct

Homestyle Direct is a company based in Twin Falls (United States) founded in 1997. Homestyle Direct offers products and services including Medically Tailored Meals, Homestyle Big Breakfast, and Classic Meatloaf Dinner. Homestyle Direct operates in a competitive market with competitors including Sun Basket, Green Chef, Thistle, Trifecta Nutrition and Sakara Life, among others.

  • Headquarter Twin Falls, United States
  • Sectors
    Consumer
  • Website category Food and Drink · Groceries
  • Email
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  • Phone
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  • Website homestyledirect.com
  • Social LinkedIn X Facebook Instagram
Operational Areas
Key Metrics

Products & Services of Homestyle Direct

Homestyle Direct offers a comprehensive portfolio of products and services, including Medically Tailored Meals, Homestyle Big Breakfast, and Classic Meatloaf Dinner.

Medically Tailored Meals
Meal Delivery

Nutritious, pre-cooked meals for managing chronic health conditions.

Homestyle Big Breakfast
Meal Option

Breakfast meal designed for balanced nutrition and health support.

Classic Meatloaf Dinner
Meal Option

Dinner entree tailored for individuals with specific dietary needs.

Funding Insights of Homestyle Direct

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of Homestyle Direct with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2021–Private Equity Round––
Valuation history

1 investors in total: 1 institutional.

Investors in Homestyle Direct

Homestyle Direct has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Harkness Capital Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Investment support is provided to lower middle market businesses.
–harknesscapital.comNew York, United States
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Investor details for Homestyle Direct

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  • Complete investor list
  • Round participation
  • Investor portfolios
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People of Homestyle Direct

12 people are tracked at Homestyle Direct (12 in leadership).

NameRoleGroup
Robert Griffith
OwnerLeadership
Mariann Griffith
OwnerLeadership
Deidre Hall Rn
Director Of Healthcare PartnershipsLeadership
Chris Booth
Director Of Healthcare PartnershipsLeadership
Renee Kowal
Director Of Healthcare PartnershipsLeadership
Lanie McCaffrey
Director Of Revenue Cycle ManagementLeadership
Jeffrey Barteau
Chief Executive OfficerLeadership
Tonna Quesnell
Director Of Healthcare Partnerships - West RegionLeadership
Alexandrea Wolford
Human Resources DirectorLeadership
John Tilton
Chief Financial OfficerLeadership
Bradd Williams
Chief Development Officer (cdo)Leadership
Neil Garver
Sr. Director Of Healthcare PartnershipsLeadership
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Complete people profiles for Homestyle Direct

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  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Homestyle Direct

2 dated milestones of Homestyle Direct across 24 years, from founding to its latest funding, stage changes and deals.

  1. Founded Homestyle Direct is founded.
  2. Funding First funding round.

Competitors of Homestyle Direct

Homestyle Direct operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sun Basket, Green Chef, Thistle, Trifecta Nutrition and Sakara Life, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
sunbasket.com2011San Francisco, United States$123.63M696
Pre-measured ingredients are delivered via an online subscription recipe box.
greenchef.com2014Boulder, United States$15.5M–
Organic meal kits are delivered through subscription service.
thistle.co2014San Francisco, United States$16.95M608
Healthy plant-based meals are delivered via online subscription service.
trifectanutrition.com2015Davis, United States$21.29M–
Provider of organic meal delivery services
sakara.com2011New York, United States$23.59M283
Plant-based ready-to-eat meals are delivered online by Sakara Life.
freshly.com2012New York, United States$108.11M842
Healthy ready-to-heat meals are delivered weekly to homes by Freshly.
feastandfettle.com2016Warren, United States$1.24M113
Chef-prepared meals are ordered online and delivered weekly.
mosaicfoods.com2015Brooklyn, United States$6M–
Pre-ordered ready-to-heat meals are delivered via an internet-first platform.
splendidspoon.com2011New York, United States$15.26M–
Plant-based smoothies and meals are delivered via internet-first model.
habit.com2015Emeryville, United States$32M–
Personalized nutrition is delivered via DNA testing and meal services.
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Detailed competitors of Homestyle Direct

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  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Homestyle Direct

The website of Homestyle Direct (homestyledirect.com) receives about 58.2K visits a month and ranks #367,801 among all websites worldwide, #2,091 in Groceries.

  • Monthly visits
    58.2K

    ▼ 11.7% vs previous month

  • Unique visitors
    30.9K

    per month

  • Global rank
    #367,801

    among all websites

  • Category rank
    #2,091

    Food and Drink · Groceries

Similar websites

Websites whose visitors overlap most with Homestyle Direct. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
goodeggs.com
100%
193.4K#193,530View details
momsmeals.com
100%
475.5K#92,822View details
homecookingforyou.com
homecookingforyou.com
86%
–––
tempomeals.com
tempomeals.com
67%
–#63,729–
wholesome2go.com
65%
––View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 9 similar websites and full traffic analytics for Homestyle Direct

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 9 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Homestyle Direct

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Complete news archive for Homestyle Direct

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Homestyle Direct

10 companies that operate in the same segment as Homestyle Direct (Food & Beverage Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform food ordering and delivery service
2008Gurugram, Haryana, IndiaUSD 1.69 BUSD 5.79 B7,780
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.47 BUSD 10.72 B23,700
Food and grocery items are ordered via an online network.
2014Bengaluru, Karnataka, IndiaUSD 3.54 BUSD 2.46 B4,490
Online marketplace offering multi-category grocery products
2015Barcelona, Catalonia, SpainUSD 1.16 B––
Food and market delivery services are provided by iFood.
2011Sao Paulo, BrazilUSD 590.8 M––
Platform for discovering and sharing local businesses
2004San Francisco, California, United StatesUSD 56 MUSD 1.46 B5,120
Restaurant operations are managed via a cloud-based platform.
2011Boston, Massachusetts, United StatesUSD 1.15 BUSD 6.15 B5,700
Online platform offering discovery of local deals, experiences, and rewards
2015Gurugram, Haryana, IndiaUSD 105.82 MUSD 37.82 M414
Wolt is operated as a delivery platform for food and groceries.
2014Helsinki, FinlandUSD 827.96 M––
Food delivery services are offered in major Indian cities.
2012Mumbai, Maharashtra, IndiaUSD 97.72 MUSD 39.01 M3,150
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Frequently Asked Questions about Homestyle Direct

Homestyle Direct was founded in 1997 and raised its 1st funding round 24 years after it was founded.

Homestyle Direct is headquartered in Twin Falls, United States. It is registered at Twin Falls, Idaho, United States.

Founded in 1997 and based in Twin Falls, United States, Homestyle Direct operates in the meal delivery sector. Pre-cooked and ready-to-eat meals are provided, tailored to dietary needs such as carb-controlled, gluten-restricted, low-calorie and low-fat, renal, and sodium-controlled options. Filters by ingredients including beef, breakfast items, chicken or turkey, fish or seafood, pork, and vegetarian selections are available to customers.

Homestyle Direct's top competitors include Thistle, Feast & Fettle and Trifecta Nutrition.

Homestyle Direct offers Medically Tailored Meals, Homestyle Big Breakfast, and Classic Meatloaf Dinner.

Homestyle Direct has 1 investor. Key investors include Harkness Capital Partners.

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