About imogene + willie
imogene + willie is a company based in Nashville (United States) founded in 2008 by Matt Eddmenson and Carrie Eddmenson. imogene + willie has raised $200 thousand across 1 funding round. imogene + willie operates in a competitive market with competitors including True Religion Apparel, Everlane, 100 Thieves, Chubbies Shorts and American Giant, among others.
- Headquarter Nashville, United States
- Founders Matt Eddmenson, Carrie Eddmenson
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website imogeneandwillie.com
- Social LinkedIn X Facebook Instagram
- Legal Name Imogene & Willie, Llc
- Total Equity Funding$200K (USD)
in 1 rounds
- Latest Funding Round$200K (USD), Seed
May 2009
Funding Insights of imogene + willie
imogene + willie has successfully raised a total of $200K through 1 strategic funding round. The most recent funding activity was a Seed round of $200 thousand completed in May 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $200,000
- Total Rounds 1
- Last Round Seed — $200,000
- First Round $200,000
(May 2009)
All 1 funding rounds of imogene willie with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2009 | $200,000 | Seed | – | – | – |
People of imogene + willie
13 people are tracked at imogene + willie (10 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Matt Eddmenson | Founder | Leadership |
Carrie Eddmenson | Founder | Leadership |
Kieran McNeill | CEO | Leadership |
Alex Mette | Chief Financial Officer | Leadership |
Kieran (K.P.) McNeill | Partner and Chief Executive Officer | Leadership |
David Krohn | Systems Director | Leadership |
Zacchaeus Dance | Director Of Digital Marketing & Content | Leadership |
Jackie Berkley | Director of People + Culture | Leadership |
Katy McNeill | Partner + COO | Leadership |
Melissa Mitchell | Director Of Retail And Customer Experience | Leadership |
Jessica Bergmann | Sr. Graphic Designer | Team |
Hailey Miller | Graphic Designer | Team |
Jenna Daniels | Customer Experience Manager | Team |
Complete people profiles for imogene + willie
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of imogene + willie
2 dated milestones of imogene + willie across 1 years, from founding to its latest funding, stage changes and deals.
- Founded imogene + willie is founded.
- Funding First funding round of $200K.
Competitors of imogene + willie
imogene + willie operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as True Religion Apparel, Everlane, 100 Thieves, Chubbies Shorts and American Giant, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| truereligion.com | 2002 | Los Angeles, United States | – | 1,453 | Internet first brand of fashion apparel wear for men and women | |
| everlane.com | 2010 | San Francisco, United States | $90.21M | 375 | Multi-category fashion products are offered via an internet-first brand. | |
| 100thieves.com | 2017 | Los Angeles, United States | $95M | 149 | Multi-category casual apparel is offered online for men and women. | |
| chubbiesshorts.com | 2011 | San Francisco, United States | $14.13M | 54 | Men's casual apparel and swimwear are designed and retailed. | |
| american-giant.com | 2011 | San Francisco, United States | $26.13M | 74 | American Giant is focused on producing American-made clothing and activewear. | |
| cotopaxi.com | 2013 | Cottonwood, United States | $74.86M | 81 | Cotopaxi is engaged in selling outdoor gear and apparel. | |
| levi.com | 1853 | San Francisco, United States | – | – | Internet first brand of apparel wear for kids, women, men and accessories | |
| global.tommy.com | 1985 | New York, United States | – | – | Internet first brand of casual and formal apparel wear for men and women | |
| americanapparel.com | 1989 | Oistins, Barbados | – | 428 | Internet first brand of casual apparel for men and women |
Detailed competitors of imogene willie
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of imogene + willie
The website of imogene + willie (imogeneandwillie.com) receives about 324.1K visits a month and ranks #84,409 among all websites worldwide, #4,274 in Fashion and Apparel.
- Monthly visits324.1K
▼ 24.2% vs previous month
- Unique visitors179.2K
per month
- Global rank#84,409
among all websites
- Category rank#4,274
Lifestyle · Fashion and Apparel
- Bounce rate35%
- Pages per visit5.8
- Average visit2 min 55 sec
- DevicesDesktop 33% · Mobile 67%
Websites whose visitors overlap most with imogene + willie. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| huckberry.com | 100% | 3.8M | #9,981 | View details | |
| buckmason.com | 99% | 1.4M | #25,110 | View details | |
| toddsnyder.com | 94% | – | #28,426 | View details | |
| taylorstitch.com | 90% | 879.6K | #44,561 | View details | |
| mrporter.com | 88% | – | #11,592 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for imogene + willie
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Imogene + Willie
Complete news archive for imogene willie
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to imogene + willie
10 companies that operate in the same segment as imogene + willie (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about imogene + willie
imogene + willie was founded in 2008 and raised its 1st funding round 1 year after it was founded.
imogene + willie is headquartered in Nashville, United States. It is registered at Nashville, Tennessee, United States.
Kieran McNeill is the current CEO of imogene + willie.
imogene + willie is a funded company, having raised a total of $200K across 1 funding round to date. The company's 1st funding round was a Seed of $200K, raised on May 2009.
Imogene Willie was founded in 2008 and is based in Nashville, United States. Operations are conducted as an internet-first brand within the fashion sector, where a range of apparel items including jackets, pants, shirts, dresses, jeans, and tops is provided for both men and women. The focus remains on multi-category offerings through the companys domain.
imogene + willie's top competitors include True Religion Apparel, Everlane and Cotopaxi.
imogene + willie operates through Imogene & Willie, Llc.
The website of imogene + willie receives about 324 thousand visits a month and ranks #84,409 among all websites worldwide.