INCLUD

Gurugram, India Founded: 2021 • Age: 5 yrs Minicorn
Internet-first apparel for babies and kids is provided.

About INCLUD

INCLUD is a company based in Gurugram (India) founded in 2021 by Ashwin Rastogi. INCLUD has raised $4.85 million across 4 funding rounds from investors including LetsVenture, 3one4 Capital and Superb Capital. INCLUD offers products and services including Kids Clothing, Toddlers Apparel, and New Arrivals. INCLUD operates in a competitive market with competitors including Hopscotch, Mylo, Ed-a-Mamma, Kidbea and Merlin Brands, among others.

  • Headquarter Gurugram, India
  • Founders Ashwin Rastogi
  • Stage Minicorn
  • Sectors
    Consumer
    Retail
  • Website category Business and Consumer Services · Real Estate
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website includ.com
  • Social LinkedIn Facebook
  • Legal Name Aspiring Brands Private Limited
  • Date of Incorporation 13 Oct, 2021
  • Jurisdiction Delhi, India
Key Metrics
  • Annual Revenue
    ₹52.6 Lakh

    FY 2023

  • Net Loss
    -₹5 Lakh

    FY 2023 · -9% margin

  • EBITDA
    -₹5 Lakh

    FY 2023 · -9% margin

  • Total Equity Funding
    $4.85M (USD)

    in 4 rounds

  • Latest Funding Round
    $27.48K (USD), Seed

    Jun 2026

  • Investors
    LetsVenture

    & 11 more

Products & Services of INCLUD

INCLUD offers a comprehensive portfolio of products and services, including Kids Clothing, Toddlers Apparel, and New Arrivals.

Kids Clothing
Ecommerce

Online store offering fashion items for children aged 0-15 years.

Toddlers Apparel
Fashion

Collection of clothes and accessories for toddlers aged 2-8 years.

New Arrivals
Seasonal Products

Latest fashion items for kids with exclusive discounts and trends.

Apps and channels of INCLUD

INCLUD publishes 2 mobile apps with over 100K+ downloads.

INCLUD
Google Play Shopping Everyone Free
Developer: ASPIRING BRANDS PRIVATE LIMITED
View on Google Play
INCLUD
App Store Shopping 4+
Developer: Aspiring Brands Private Limited
View on App Store

Funding Insights of INCLUD

INCLUD has successfully raised a total of $4.85M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $27.48 thousand completed in June 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $4.85M
  • Total Rounds 4
  • Last Round Seed β€” $27,479
  • First Round $421,600

    (Aug 2023)

  • Investors Count 12

All 4 funding rounds of INCLUD with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2026$27,479Seed–Stride Ventures
–
Sep 2025$2.9MSeed–3one4 Capital
Apr 2024$1.5MSeed–Incubate Fund India
Aug 2023$421,600Seed$3.9MEscapeVelocity
Valuation history
DateValuationStage
Aug 2023$3.9Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $3.9M (Aug 2023). 12 investors in total: 8 institutional and 4 angel.

Investors in INCLUD

INCLUD has secured backing from 12 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include LetsVenture, 3one4 Capital and Superb Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital fund investing in early-stage tech startups
2016incubatefund.inTokyo, Japan
-
–escp.vc-
Early-stage investments are made in tech startups across India.
–iimiaaf.comIndia
Venture capital firm focused on early-stage technology companies
2021superbcapital.inMumbai, India
Venture capital investments in technology sectors like SaaS and Fintech in India.
20163one4capital.comBengaluru, India
-
–strideventures.global-
Online platform that connects startup founders with accredited investors, enabling early-stage fundraising and investment opportunities for private market growth
2013letsventure.comBengaluru, India
Develops high-frequency trading systems and algorithms for global markets.
2011nksecurities.comGandhinagar, India

Abhishek Goyal

Founder of Tracxn, active angel investor in Indian startups
–unknown_da2962fd2c5847b2a-

Abhinav Yadav

Angel investor and entrepreneur, focused on tech startups in India.
–unknown_6d2caa66d5494e378-
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Investor details for INCLUD

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Board of directors of Aspiring Brands Private Limited (INCLUD)

Aspiring Brands Private Limited is the primary company behind INCLUD. The board of Aspiring Brands Private Limited currently have 2 directors; the longest-serving is Ashwin Rastogi, appointed in 2021. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Ashwin Rastogi
DIN 08055948
Director13 Oct 20214 yrs 11 moAspiring Brands Private Limited
Suraj Nathani
DIN 09731732
Director14 Oct 20223 yrs 11 moAspiring Brands Private Limited

People of INCLUD

2 people are tracked at INCLUD (1 in leadership, 1 in team).

NameRoleGroup
Founder & CEOLeadership
Shivang Agrawal
Finance LeadTeam
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Complete people profiles for INCLUD

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Financials of INCLUD

Figures of Aspiring Brands Private Limited, the primary company behind INCLUD, for FY 2023. Revenue was ₹52.6 Lakh. Net loss was -₹5 Lakh (-9% margin). EBITDA was -₹5 Lakh (-9% margin).

  • ₹52.6 LakhRevenue · FY 2023
  • -₹5 LakhNet loss · -9% margin
  • -₹5 LakhEBITDA · -9% margin
  • ₹41.9 LakhPaid-up capital
  • 6Employees (provident fund records)

Balance sheet, profit and loss, cash flow and ratios of Aspiring Brands Private Limited are on its company page.

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Detailed financial statements for INCLUD

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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  • Downloads

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Timeline of INCLUD

4 dated milestones of INCLUD across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded INCLUD is founded.
  2. Funding First funding round of $422K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Seed, of $27K.

Competitors of INCLUD

INCLUD operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hopscotch, Mylo, Ed-a-Mamma, Kidbea and Merlin Brands, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
gethopscotch.com2011New York, United States$1.2M–
Programming is facilitated for children via drag-and-drop code blocks.
mylofamily.com2018Gurugram, India$25.92M162
Mylo is recognized as an online store providing baby, mom, and pregnancy essential products in India.
edamamma.com2020Mumbai, India$4.9M92
Eco-friendly apparel for kids and mothers is offered online.
kidbea.com2021Noida, India$1.24M7
Baby and kids products are provided via an online platform.
merlinbrands.com2016Delhi, India$3.2M68
Diversified consumer products are manufactured and distributed by Merlin Brands.
frangipani.co.in2012Mumbai, India––
Casual wear for kids is offered by an internet-first brand.
rforrabbit.com2014Ahmedabad, India$19.37M78
Multi-category baby care products are offered through an internet-first brand.
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Detailed competitors of INCLUD

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
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Verified entity values are shown only after access is granted.

Web traffic of INCLUD

The website of INCLUD (includ.com) receives about 128.5K visits a month and ranks #244,616 among all websites worldwide, #6,864 in Real Estate.

  • Monthly visits
    128.5K

    ▼ 32.3% vs previous month

  • Unique visitors
    121.4K

    per month

  • Global rank
    #244,616

    among all websites

  • Category rank
    #6,864

    Business and Consumer Services · Real Estate

Similar websites

Websites whose visitors overlap most with INCLUD. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bigspaceship.com
100%
––View details
duckduckbaby.in
98%
98K–View details
nakshatrakids.com
49%
–#1,309,669View details
beawara.com
48%
12.1K#1,488,389View details

Latest news on Includ

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Complete news archive for INCLUD

Full article history, source details, and older brand coverage require an active premium plan.

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  • Source and publication date
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  • Brand-specific news history

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Similar companies to INCLUD

10 companies that operate in the same segment as INCLUD (Beauty & Personal Care Products), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform offering a wide range of baby, kids, and maternity products
2010Pune, Maharashtra, IndiaUSD 513.39 MUSD 911.07 M6,330
3M is recognized as a global leader in industrial innovation.
1902United States–USD 24.95 B74
Provider of FMCG conglomerate products
1837United States–USD 457.23 M923
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Baby products from multiple retailers are aggregated and browsed online.
2011Oakland, California, United StatesUSD 40.67 M––
Online platform for preschool management and parent updates is offered.
2014San Francisco, California, United StatesUSD 88.8 M––
Internet first brand offering wearable breast pumps
2013London, England, United KingdomUSD 157.63 M––
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
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Frequently Asked Questions about INCLUD

INCLUD was founded in 2021 and raised its 1st funding round 2 years after it was founded.

INCLUD is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

Ashwin Rastogi is the current CEO of INCLUD. They have also founded this company.

INCLUD is a funded company, having raised a total of $4.85M across 4 funding rounds to date. The company's 1st funding round was a Seed of $421.6K, raised on Aug 2023.

The primary company behind INCLUD, Aspiring Brands Private Limited, reported revenue of β‚Ή52.6 Lakh for FY 2023.

INCLUD was founded in 2021 in Gurugram, India, as an internet-first brand in the apparel sector. Clothing for babies and kids is offered through an online platform, with a catalog that encompasses beachwear, innerwear, leggings, skirts, sweatshirts, cardigans, t-shirts, shirts, jeans, hoodies, and additional items. Operations are centered on direct-to-consumer sales in the childrens wear market.

INCLUD's top competitors include Mylo, Ed-a-Mamma and RforRabbit.

INCLUD offers Kids Clothing, Toddlers Apparel, and New Arrivals.

INCLUD has 12 investors. Key investors include LetsVenture, 3one4 Capital, Superb Capital, NK Securities Research, and Incubate Fund India.

The valuation of INCLUD is $3.9M as of Aug 2023.

INCLUD operates through Aspiring Brands Private Limited.

The legal entities of INCLUD currently have 2 directors, including Ashwin Rastogi, Suraj Nathani.

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