About Inscape
Inscape is a company based in San Francisco (United States) founded in 2009 was acquired by Vizio in August 2015. It operates as a Data-as-a-Service. Inscape has raised $17.18 million across 4 funding rounds from investors including SVB, Vizio and Hearst. Inscape offers products and services including TV Viewing Data Solutions and ACR Technology. Inscape operates in a competitive market with competitors including Nielsen, LiveRamp, The Data Appeal Company, Captify and KnowledgeHound, among others.
- Headquarter San Francisco, United States
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Sectors
Technology
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Products & Services of Inscape
Inscape offers a comprehensive portfolio of products and services, including TV Viewing Data Solutions and ACR Technology. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
TV viewing data is provided for actionable insights.
Advanced ACR technology is used for audience measurement.
Funding Insights of Inscape
Inscape has successfully raised a total of $17.18M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $14.68 million completed in November 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series B — $14.7M
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First Round
First Round
(29 Nov 2012)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Nov, 2014 | Amount | Series B - Inscape | Valuation | Hearst , Rogers Partners |
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| Jun, 2013 | Amount | Debt – Conventional - Inscape | Valuation |
investors |
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| Jun, 2013 | Amount | Series A - Inscape | Valuation |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Inscape
Inscape has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include SVB, Vizio and Hearst. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Tech-focused seed, early, and mid-stage VC investments are made globally.
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Media conglomerate
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Inscape
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Financial Statements - Inscape
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Inscape Comparisons
Competitors of Inscape
Inscape operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nielsen, LiveRamp, The Data Appeal Company, Captify and KnowledgeHound, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Nielsen is recognized as a global leader in audience measurement and media analytics.
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Offline customer data is connected and activated for online advertising.
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AI-based location, customer feedback, and behavioral intelligence and analytics solution for enterprises
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Open web search intelligence is provided for advertising data analysis.
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Searchable analytics platform for customer insights and trends is provided.
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AI platform for enterprises to access consumer behavior data
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Inscape
Frequently Asked Questions about Inscape
When was Inscape founded?
Inscape was founded in 2009 and raised its 1st funding round 3 years after it was founded.
Where is Inscape located?
Inscape is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Inscape a funded company?
Inscape is a funded company, having raised a total of $17.18M across 4 funding rounds to date.
What does Inscape do?
Comprehensive TV viewing data is offered by Inscape, focusing on granular insights for smarter decision-making. Solutions are tailored for agencies, advertisers, networks, broadcasters, analytics partners, and OEMs. Coverage includes over 700 US TV networks, 100 streaming apps, and 210 TV markets. Advanced ACR technology and machine learning are utilized to enhance audience measurement. Real-time data and syndicated metrics are provided to optimize campaigns and inventory allocation across linear and streaming platforms.
Who are the top competitors of Inscape?
Inscape's top competitors include Nielsen, LiveRamp and The Data Appeal Company.
What products or services does Inscape offer?
Inscape offers TV Viewing Data Solutions and ACR Technology.
Who are Inscape's investors?
Inscape has 7 investors. Key investors include SVB, Vizio, Hearst, Rogers Partners, and DCM Ventures Inc.