About Captify
Captify is a company based in London (United Kingdom) founded in 2011 by Dominic Joseph was acquired by SFW Capital Partners in July 2021. Captify has raised $17 million across 3 funding rounds from investors including Smedvig Capital, Panoramic Growth Equity and SFW Capital Partners. The company has 126 employees. Captify offers products and services including Search Intelligence. Captify operates in a competitive market with competitors including Taboola, LiveRamp, EX.CO, Verve and Supersonic, among others.
- Headquarter London, United Kingdom
- Employees 126
- Founders Dominic Joseph
- Stage Minicorn
- SectorsBusiness ServicesMedia & Entertainment Technology
- Website category Business and Consumer Services · Marketing and Advertising
- Website captifytechnologies.com
- Social LinkedIn X Instagram
- Acquired by SFW Capital Partners (Jul 2021)
- Legal Name Captify Technologies Ltd
- Date of Incorporation 03 May, 2011
- Jurisdiction LONDON
- Total Equity Funding$17M (USD)
in 3 rounds
- Latest Funding Round$2.5M (USD), Series B
Jul 2021
- InvestorsSmedvig Capital
& 2 more
- Employee Count126
- Acquired bySFW Capital Partners
(Jul 2021)
Products & Services of Captify
Captify offers a comprehensive portfolio of products and services, including Search Intelligence.
Uses search data for consumer intent and targeted marketing without cookies.
Funding Insights of Captify
Captify has successfully raised a total of $17M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $2.5 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $17M
- Total Rounds 3
- Last Round Series B — $2.5M
- First Round $1.81M
(May 2013)
- Investors Count 2
All 3 funding rounds of Captify with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2021 | $2.5M | Series B | $73.7M | – | – |
| Jun 2015 | $12.69M | Series B | $35.67M | Smedvig Capital | |
| May 2013 | $1.81M | Series A | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Jul 2021 | $73.7M | •••••••• |
| Jun 2015 | $35.67M | •••••••• |
| May 2013 | $••••• | •••••••• |
Full valuation and stage history of Captify
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Verified entity values are shown only after access is granted.
Last known valuation $73.7M (Jul 2021). 3 investors in total: 3 institutional.
Investors in Captify
Captify has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Smedvig Capital, Panoramic Growth Equity and SFW Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment in private equity and venture capital since 1996. | – | smedvigcapital.com | - | |
UK growth equity investments are managed by Panoramic Growth Equity. | – | pgequity.com | Glasgow, United Kingdom | |
SFW Capital Partners is focused on private equity investments in industrial and life sciences technology sectors. | 2007 | sfwcap.com | Rye, United States |
Investor details for Captify
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Captify
76 people are tracked at Captify (38 in leadership, 2 in board & advisors, 36 in team); the tracked headcount is 126.
| Name | Role | Group |
|---|---|---|
Dominic Joseph | Co-Founder | Leadership |
Mike Welch | CEO | Leadership |
Rashida B. | VP Of Marketing | Leadership |
Gina Mitchell | Head Of Creative Studio | Leadership |
Martin Gruau | VP Of Products | Leadership |
Baltej Singh | Commercial Product Director | Leadership |
Olivia Dale | Client Director (sales) | Leadership |
Phil Meier | Director | Central U.s. | Leadership |
Austin Pu | Senior Strategic Accounts Director | Leadership |
Jason Curry | CFO | Leadership |
Sophie Theadom | VP, People | Leadership |
Rishi Chande | VP, Global Commercials | Leadership |
Paige Berrecloth | Chief of Staff | Leadership |
Janell M. | Executive Assistant To CEO & Office Manager | Leadership |
Dave Posnett | Global Data Partnerships Director | Leadership |
Reeve Ballard | Sales Director | Leadership |
Tom Ford | Global Business Operations Director | Leadership |
Devorah Paltiel | Director Of Product Marketing | Leadership |
Simon Franklin | Head Of Financial Operations And Tax | Leadership |
Aysha Thompson | Head Of Account Management | Leadership |
56 more people are available in the full profile.
Complete people profiles for Captify
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Timeline of Captify
5 dated milestones of Captify across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Captify is founded.
- Funding First funding round of $1.8M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series B, of $2.5M.
- Exit Acquired by SFW Capital Partners.
Competitors of Captify
Captify operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, LiveRamp, EX.CO, Verve and Supersonic, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| taboola.com | 2007 | New York, United States | $160M | 281 | Ad network platform is utilized for content recommendations and monetization. | |
| liveramp.com | 2011 | San Francisco, United States | – | 95 | Offline customer data is connected and activated for online advertising. | |
| ex.co | 2012 | New York, United States | $69.2M | – | Content management platform | |
| verve.com | 2005 | New York, United States | $263.1M | 91 | Privacy-first omni-channel advertising platform is provided for customer targeting. | |
| supersonic.com | 2009 | Tel Aviv, Israel | $23.2M | – | Game publishing solutions are provided by Supersonic for developers. | |
| openweb.com | 2012 | New York, United States | $408M | – | Cross-device ad network is provided for conversation-based advertising. | |
| wunderkind.co | 2010 | New York, United States | $163.8M | 1,043 | Adnetwork and performance marketing platform | |
| datappeal.io | 2013 | Florence, Italy | $4.65M | – | AI-based location, customer feedback, and behavioral intelligence and analytics solution for enterprises |
Detailed competitors of Captify
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Captify
The website of Captify (captifytechnologies.com) receives about 9.6K visits a month and ranks #836,149 among all websites worldwide, #3,696 in Marketing and Advertising.
- Monthly visits9.6K
▼ 46.6% vs previous month
- Unique visitors8.4K
per month
- Global rank#836,149
among all websites
- Category rank#3,696
Business and Consumer Services · Marketing and Advertising
- Bounce rate32%
- Pages per visit7.7
- Average visit1 min 21 sec
- DevicesDesktop 10% · Mobile 90%
Websites whose visitors overlap most with Captify. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| research-live.com | 100% | 46.4K | #926,914 | View details | |
ratecard.fr | ratecard.fr | 99% | – | #4,170,779 | – |
| lotame.com | 99% | 82.5K | #330,897 | View details | |
| exchangewire.com | 99% | 64K | #579,098 | View details | |
| doubleverify.com | 99% | 111.2K | #350,419 | View details |
Latest news on Captify
Complete news archive for Captify
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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Verified entity values are shown only after access is granted.
Similar companies to Captify
10 companies that operate in the same segment as Captify (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 159 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Frequently Asked Questions about Captify
Captify was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Captify is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Mike Welch is the current CEO of Captify.
Captify is a funded company, having raised a total of $17M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.81M, raised on May 2013.
Captify has 126 employees.
Online open web search intelligence platform in the advertising sector. It offers a data management platform for advertisers that allows users to collect, capture and analyze data using audience planning, voice navigation, etc. It operates real time search engines to extract information from global platforms to generate insights, and classify and organize data through artificial intelligence algorithms. It recognizes search patterns across the open web and employs that specific intent data to support informed planning, omnichannel programmatic advertising, and audience insights.
Captify's top competitors include Taboola, Supersonic and LiveRamp.
Captify offers Search Intelligence.
Captify has 3 investors. Key investors include Smedvig Capital, Panoramic Growth Equity, and SFW Capital Partners.
The valuation of Captify is $73.7M as of Jul 2021.
Captify operates through Captify Technologies Ltd.
Yes. Captify was acquired by SFW Capital Partners in July 2021.