Captify

London, United Kingdom Founded: 2011 • Age: 15 yrs Acquired By SFW Capital Partners
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About Captify

Captify is a company based in London (United Kingdom) founded in 2011 by Dominic Joseph was acquired by SFW Capital Partners in July 2021.. Captify has raised $17 million across 3 funding rounds from investors including Smedvig Capital, Panoramic Growth Equity and SFW Capital Partners. The company has 126 employees as of March 31, 2022. Captify offers products and services including Search Intelligence. Captify operates in a competitive market with competitors including Taboola, LiveRamp, EX.CO, Verve and Supersonic, among others.

  • Headquarter London, United Kingdom
  • Employees 126 as on 31 Mar, 2022
  • Founders Dominic Joseph
  • Stage Minicorn
  • Sectors
    Business Services
    Media & Entertainment Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Captify Technologies Ltd
  • Date of Incorporation 03 May, 2011
  • Jurisdiction LONDON
Operational Areas
Business Services → Customer Experience & Marketing Services
Media & Entertainment → Marketing, Advertising & Adtech
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $17 M (USD)

    in 3 rounds

  • Latest Funding Round
    $2.5 M (USD), Series B

    Jul 12, 2021

  • Investors
  • Employee Count
    126

    as on Mar 31, 2022

  • Acquired by
    SFW Capital Partners

    (Jul 14, 2021)

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Products & Services of Captify

Captify offers a comprehensive portfolio of products and services, including Search Intelligence. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Uses search data for consumer intent and targeted marketing without cookies.

People of Captify
Headcount 200-500
Employee Profiles 73
Board Members and Advisors 2
Employee Profiles
People
Samantha Phillips
Senior Programmatic Account Manager
People
Gina Mitchell
Head Of Creative Studio
People
Martin Gruau
VP Of Products
People
Andie Hagemeier
Global Senior Talent Acquisition Lead

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Board Members and Advisors
people
Roger C. Freeman
Chairman
people
Xiu Li Dong
Board Member

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Funding Insights of Captify

Captify has successfully raised a total of $17M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $2.5 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series B — $2.5M
  • First Round

    (30 May 2013)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Series B - Captify Valuation

investors

Jun, 2015 Amount Series B - Captify Valuation Smedvig Capital
May, 2013 Amount Series A - Captify Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Captify

Captify has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Smedvig Capital, Panoramic Growth Equity and SFW Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investment in private equity and venture capital since 1996.
Founded Year Domain Location
UK growth equity investments are managed by Panoramic Growth Equity.
Founded Year Domain Location
SFW Capital Partners is focused on private equity investments in industrial and life sciences technology sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Captify

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Captify

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Captify Comparisons

Employees
+
Add Comparison
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Competitors of Captify

Captify operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, LiveRamp, EX.CO, Verve and Supersonic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Ad network platform is utilized for content recommendations and monetization.
domain founded_year HQ Location
Offline customer data is connected and activated for online advertising.
domain founded_year HQ Location
Content management platform
domain founded_year HQ Location
Privacy-first omni-channel advertising platform is provided for customer targeting.
domain founded_year HQ Location
Game publishing solutions are provided by Supersonic for developers.
domain founded_year HQ Location
Cross-device ad network is provided for conversation-based advertising.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Captify

Frequently Asked Questions about Captify

When was Captify founded?

Captify was founded in 2011 and raised its 1st funding round 2 years after it was founded.

Where is Captify located?

Captify is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Who is the current CEO of Captify?

Mike Welch is the current CEO of Captify.

Is Captify a funded company?

Captify is a funded company, having raised a total of $17M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.81M, raised on May 30, 2013.

How many employees does Captify have?

As of Mar 31, 2022, the latest employee count at Captify is 126.

What does Captify do?

Online open web search intelligence platform in the advertising sector. It offers a data management platform for advertisers that allows users to collect, capture and analyze data using audience planning, voice navigation, etc. It operates real time search engines to extract information from global platforms to generate insights, and classify and organize data through artificial intelligence algorithms. It recognizes search patterns across the open web and employs that specific intent data to support informed planning, omnichannel programmatic advertising, and audience insights.

Who are the top competitors of Captify?

Captify's top competitors include Taboola, Supersonic and LiveRamp.

What products or services does Captify offer?

Captify offers Search Intelligence.

Who are Captify's investors?

Captify has 3 investors. Key investors include Smedvig Capital, Panoramic Growth Equity, and SFW Capital Partners.

What is Captify's valuation?

The valuation of Captify is $73.7M as of Jul 2021.

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