ironSource

Tel Aviv, Israel Founded: 2010 • Age: 16 yrs Acquired By Unity
Mobile app monetization platform is provided for developers worldwide.
Annual revenue $403,091 Latest available
Total funding $530.0M 2 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About ironSource

ironSource is a company based in Tel Aviv (Israel) founded in 2010 by Arnon Harish, Tomer Bar Zeev, and Tamir Carmi was acquired by Unity in July 2022. ironSource has raised $530 million across 2 funding rounds from investors including Unity, J P Morgan and Morgan Stanley. ironSource has completed 9 acquisitions, including AfterDownload, Bidalgo and Luna Labs. ironSource operates in a competitive market with competitors including Applovin, Metaps, Localytics, Pathmatics and Vibes, among others.

  • Headquarter Tel Aviv, Israel
  • Founders Arnon Harish, Tomer Bar Zeev, Tamir Carmi
  • Stage Public
  • Sectors
    Media & Entertainment
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Ironsource India Private Limited
  • Date of Incorporation 26 Apr, 2016
  • Jurisdiction Bangalore North, Karnataka, India
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Technology → Software Development & Engineering Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $403.09 K (USD)
    19.31
    as on Mar 31, 2022
  • Net Profit
    $26.11 K (USD)
    -14.87
    as on Mar 31, 2022
  • EBITDA
    $31.2 K (USD)
    28.43
    as on Mar 31, 2022
  • Total Equity Funding
    $530 M (USD)

    in 2 rounds

  • Latest Funding Round
    $450 M (USD), Private Equity Round

    Oct 03, 2019

  • Investors
    Unity

    & 4 more

  • Employee Count
    Not available
  • Investments & Acquisitions
  • Acquired by
    Unity

    (Jul 13, 2022)

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Funding Insights of ironSource

ironSource has successfully raised a total of $530M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $450 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in ironSource

ironSource has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Unity, J P Morgan and Morgan Stanley.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Mezzanine financing and equity investments are provided by CVC.
Locked Locked Locked
Seed & early stage tech-focused VC firm investing primarily in the US and Israel
Locked Locked Locked
Comprehensive financial services are provided to corporations and individuals.
Locked Locked Locked
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Investor details for ironSource

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by ironSource

ironSource has strategically engaged in corporate development activities, having acquired 9 companies. Notable acquisitions include AfterDownload, Bidalgo and Luna Labs.

Investments
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Investment portfolio details for ironSource

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Acquisitions
Company Name Description Domain Location Founded Year Amount
An online workflow management platform is provided for creative sectors.
Locked Locked 2018 Locked
Video platform is offered for publishers and advertisers.
Locked Locked 2014 Locked
Cloud-based warranty management connects consumers to vendors via dashboards.
Locked Locked 2014 Locked
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Complete acquisition details for ironSource

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Financial Statements - ironSource

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Detailed financials for ironSource

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  • Profit trends
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Ironsource Comparisons

ironSource Primary company
Description
Mobile app monetization platform is provided for developers ...
Location
Tel Aviv, Israel
Founded Year
2010
Annual Revenue
$403.09 K (USD)
Net Profit
$26.11 K (USD)
EBITDA
$31.2 K (USD)
Employees
Not available
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Peer comparison for ironSource

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Competitors of ironSource

ironSource operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Applovin, Metaps, Localytics, Pathmatics and Vibes, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Mobile marketing platform for attribution and user acquisition
Locked Locked Locked
App monetization is facilitated by AI and big data platform.
Locked Locked Locked
Mobile App User Analytics & Marketing
Locked Locked Locked
Digital advertising intelligence is supplied to global industry stakeholders.
Locked Locked Locked
Mobile marketing solutions are provided for business customer engagement.
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Detailed competitors of ironSource

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  • Domains and locations
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Latest news on Ironsource

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Complete news archive for ironSource

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Frequently Asked Questions about ironSource

ironSource was founded in 2010 and raised its 1st funding round 4 years after it was founded.

ironSource is headquartered in Tel Aviv, Israel.

Tomer Bar Zeev is the current CEO of ironSource. They have also founded this company.

ironSource is a funded company, having raised a total of $530M across 2 funding rounds to date.

Annual revenue of ironSource is $403.09K as on Mar 31, 2022.

Online application monetization platform for developers. The platform provides an SDK that enables users to develop applications, and acquire users. It includes an in app bidding engine that connects users with bidding networks. It provides optimization, and reporting tools to manage the monetization. The features of the product include ROI campaign management, advertisement mediation, performance optimization, device experience creation and management, reporting and insights. It offers analytical tools to understand application performance.

ironSource's top competitors include Applovin, Start.io and Vibes.

ironSource has made 9 acquisitions, including AfterDownload, Bidalgo, and Luna Labs.

ironSource has 5 investors. Key investors include Unity, J P Morgan, Morgan Stanley, CVC, and Disruptive VC.

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