About JOOR
JOOR is a company based in New York (United States) founded in 2010. JOOR has raised $108.11 million across 6 funding rounds from investors including Macquarie Group, ITOCHU and Lerer Hippeau. JOOR offers products and services including JOOR Platform, Virtual Showrooms, Digital Linesheets, JOOR Pay, and JOOR Discover. JOOR operates in a competitive market with competitors including Fashion Cloud, Pepperi, The Folklore, Vantage Apparel and Momentis, among others.
- Total Equity Funding$108.11M (USD)
in 6 rounds
- Latest Funding Round$25M (USD), Series D
Oct 2023
- InvestorsMacquarie Group
& 12 more
Products & Services of JOOR
JOOR offers a comprehensive portfolio of products and services, including JOOR Platform, Virtual Showrooms, Digital Linesheets, JOOR Pay, and JOOR Discover.
All-in-one tool for B2B wholesale connections and order handling.
Digital space for brands to display products to retailers.
Online sheets for showcasing and managing product lines.
Secure payment solution for wholesale transactions.
Platform to find and connect with new retail partners.
Virtual portal for global brand exploration and tradeshows.
Funding Insights of JOOR
JOOR has successfully raised a total of $108.11M across 6 strategic funding rounds. The most recent funding activity was a Series D round of $25 million completed in October 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $108.11M
- Total Rounds 6
- Last Round Series D — $25M
- First Round $2.25M
(Jul 2011)
- Investors Count 13
All 6 funding rounds of JOOR with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2023 | $25M | Series D | – | Brightwood, Tamarix Capital | |
| Jun 2021 | $46.61M | Series D | – | Macquarie Group | |
| Feb 2019 | $16M | Series C | – | ITOCHU | |
| Jul 2013 | $15M | Series B | – | Canaan | |
| Sep 2012 | $3.25M | Series A | – | Battery Ventures | |
| Jul 2011 | $2.25M | Series A | – | Battery Ventures |
13 investors in total: 11 institutional and 2 angel.
Investors in JOOR
JOOR has secured backing from 13 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Macquarie Group, ITOCHU and Lerer Hippeau.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tamarix is engaged in private equity investments for middle-market companies. | 1993 | tamarixcapital.com | New York, United States | |
Investments in technology companies are conducted globally by Battery Ventures. | – | battery.com | - | |
Canaan is recognized as an early-stage venture capital firm. | 1987 | canaan.com | San Francisco, United States | |
Advance is engaged in long-term investment across diverse sectors. | – | advance.com | New York, United States | |
Early-stage investments are directed toward tech startups by Forerunner Ventures. | – | forerunnerventures.com | San Francisco, United States | |
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
Tech focused early-stage micro VC firm investing in the US | – | greatoaksvc.com | New York, United States | |
Venture investments are made in consumer and technology companies. | 2000 | landiscap.com | New York, United States | |
- | – | brightwoodlp.com | - | |
A global financial services organization with Australian heritage is operated. | 1969 | macquarie.com | Sydney, Australia |
Investor details for JOOR
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of JOOR
22 people are tracked at JOOR (11 in leadership, 11 in team).
| Name | Role | Group |
|---|---|---|
Kristin Savilia | CEO | Leadership |
Jennifer Rosado | Chief Customer Officer | Leadership |
Nicola Sterchele | Head of Global Digital Acquisition & EMEA marketing | Leadership |
Leah Gordon | Director of Customer Success | Leadership |
Nicola Porter-Smith | VP, HR | Leadership |
Rich Rein | Chief Financial Officer | Leadership |
Margie Barclay | VP Global Customer Experience | Leadership |
Jim Forrest | Director Of Product Design | Leadership |
Abby Fox | Director Global Product Support | Leadership |
Matt Boland | Director Of Fp&a | Leadership |
Danielle Disanzo | Senior Employee Experience Partner | Leadership |
Amanda McCormick Bacal | SVP, Marketing | Team |
Wei Sen Chen | Global Controller | Team |
Chiara Ditri | Customer Success Manager | Team |
James Tate | SVP Engineering | Team |
Stephania Gave | Growth Marketing Manager | Team |
Mohsina Anjum | CX Documentation & Content Manager | Team |
Nicolas Alejandro Salvo | Devops | Team |
Jenna Walker | Customer Success | Team |
Giusi Ziri | Product Support Specialist | Team |
2 more people are available in the full profile.
Complete people profiles for JOOR
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of JOOR
3 dated milestones of JOOR across 13 years, from founding to its latest funding, stage changes and deals.
- Founded JOOR is founded.
- Funding First funding round of $2.2M.
- Funding Latest funding round, Series D, of $25.0M.
Competitors of JOOR
JOOR operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Fashion Cloud, Pepperi, The Folklore, Vantage Apparel and Momentis, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fashion.cloud | 2015 | Hamburg, Germany | $26.34M | 42 | Online platform for brands to source digital content in the fashion industry | |
| pepperi.com | 2006 | – | – | – | Mobile commerce solutions are delivered for brands and wholesalers. | |
| thefolklore.com | 2011 | New York, United States | $5.1M | – | Operates retail store of luxury fashion apparel for women | |
| vantageapparel.com | 1977 | Avenel, United States | – | 274 | Operates a direct-to-consumer apparel brand for men and women with stylish options. | |
| momentis.com | 2012 | Luxembourg, Belgium | – | 95 | ERP software is provided for fashion and apparel retail. | |
| lenewblack.com | 2009 | Paris, France | – | – | Brands and retailers are connected via a B2B fashion platform. |
Detailed competitors of JOOR
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of JOOR
The website of JOOR (joor.com) receives about 113.1K visits a month.
- Monthly visits113.1K
▼ 5.5% vs previous month
Websites whose visitors overlap most with JOOR. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| nuorder.com | 100% | 683.3K | #49,872 | View details | |
italianvintagewholesale.com | italianvintagewholesale.com | 98% | – | #627,106 | – |
| brandboom.com | 96% | 118.5K | #210,297 | View details | |
fashionunited.com | fashionunited.com | 94% | – | #181,577 | – |
| hongyuapparel.com | 93% | – | #583,706 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for JOOR
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Joor
Complete news archive for JOOR
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to JOOR
10 companies that operate in the same segment as JOOR (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about JOOR
JOOR was founded in 2010 and raised its 1st funding round 1 year after it was founded.
JOOR is headquartered in New York, United States. It is registered at New York, New York, United States.
Kristin Savilia is the current CEO of JOOR.
JOOR is a funded company, having raised a total of $108.11M across 6 funding rounds to date. The company's 1st funding round was a Series A of $2.25M, raised on Jul 2011.
JOOR was founded in 2010 in New York, United States, as a provider of wholesale technology in the retail sector. A digital platform is offered to manage wholesale operations for brands and retailers. Patented features including spin, zoom, and interactive tools are included to facilitate product review and order placement. Virtual showrooms with content and advanced order management supported by insights are also provided.
JOOR's top competitors include Fashion Cloud, Pepperi and Momentis.
JOOR offers JOOR Platform, Virtual Showrooms, Digital Linesheets, JOOR Pay, and 2 more products and services.
JOOR has 13 investors. Key investors include Macquarie Group, ITOCHU, Lerer Hippeau, Canaan, and Brightwood.
The website of JOOR receives about 113 thousand visits a month.