About Life.io
Life.io is a Financial Services company based in Philadelphia (United States) founded in 2012, and was acquired by Zinnia in May 2019. It operates as a health insights and behaviors are monitored via a reward-based platform. It operates in the Financial Services, Technology, and Healthcare sectors. Life.io has raised $2.41 million across 4 funding rounds from investors including Zinnia, Ben Franklin Technology Partners and Robin Hood Ventures. The company was acqui-hired. Its focus areas include Enterprise Applications, HRTech, Employee Benefits and Health Benefits. Its competitors include Hinge Health, Practo, Accolade, Magellan Health and Sharecare and 5 more; 9 of its 10 listed competitors have raised funding.
Company details
Life.io is a reward-based platform for monitoring and improving health at an individual level. The platform helps in capturing insights on health and other lifestyle behaviors and help customers connect to the products and services that best suit their needs. It provides a LifeStyle Score which brings together biometric, lifestyle and behavioral parameters to provide feedback on a users daily habits. It also features a community for support.
Funding Insights of Life.io
Life.io has successfully raised a total of $2.41M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $625 thousand completed in August 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.41M
- Total Rounds 4
- Last Round Seed — $625,000
- First Round $20,000
(May 2013)
- Investors Count 6
All 4 funding rounds of Life.io with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2016 | $625,000 | Seed | – | – | – |
| Jan 2016 | $1.57M | Seed | – | Robin Hood Ventures, Rittenhouse Ventures | – |
| May 2015 | $200,000 | Seed | – | Ben Franklin Technology Partners, Robin Hood Ventures | – |
| May 2013 | $20,000 | Seed | – | Tigerlabs | – |
7 investors in total: 7 institutional.
Investors in Life.io
Life.io has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Zinnia, Ben Franklin Technology Partners and Robin Hood Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investments are made in high-growth startups by this group. | 1999 | robinhoodventures.com | Philadelphia, United States | |
- | – | rittenhouseventures.com | - | |
Investment and support are provided for Pennsylvania's tech-based companies. | 1983 | benfranklin.org | State College, United States | |
- | – | delawarecrossing.org | - | |
Technology ecosystem growth is supported in Southeastern Pennsylvania. | – | sep.benfranklin.org | Philadelphia, United States | |
Seed-stage startups are funded by Tigerlabs venture capital firm. | – | tigerlabs.co | Princeton, United States | |
Technology platforms for life insurance and annuity products are provided. | 2005 | zinnia.com | Topeka, United States |
Investor details for Life.io
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Life.io
13 people are tracked at Life.io (3 in leadership, 10 in board & advisors).
| Name | Role | Group |
|---|---|---|
Charles Zino | Director, Engineering | Leadership |
Stefanie Rathjen-Kelly | VP, Product Marketing | Leadership |
Michele Trogni | Chief Executive Officer | Leadership |
Arun Wiita | Advisor | Board & advisors |
Mitesh S. Patel | Advisor | Board & advisors |
Cheryl Neal | Advisor | Board & advisors |
Simon Baitler | Advisor | Board & advisors |
Glenn Cunningham | Advisor | Board & advisors |
Martin Seligman | Advisor | Board & advisors |
Barry Jacobson | Advisor | Board & advisors |
Lindsay Jubelt | Advisor | Board & advisors |
Mark Hug | Advisor | Board & advisors |
Jim Galli | Advisor | Board & advisors |
Complete people profiles for Life.io
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of Life.io
4 dated milestones of Life.io across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Life.io is founded.
- Funding First funding round of $20K.
- Funding Latest funding round, Seed, of $625K.
- Exit Acquired by Zinnia.
Competitors of Life.io
Life.io has 10 listed competitors in our database, 9 of them funded. They include Hinge Health, Practo, Accolade, Magellan Health and Sharecare, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hingehealth.com | 2015 | San Francisco, United States | $854.44M | 1,442 | Virtual physical therapy and digital pain care solutions are provided. | |
| practo.com | 2008 | Bengaluru, India | $227.88M | – | Doctor appointments are booked and healthcare professionals are consulted online. | |
| accolade.com | 2007 | Plymouth Meeting, United States | $228.3M | – | Employee health benefits are facilitated via a cloud-based platform. | |
| magellanhealth.com | 1969 | Scottsdale, United States | $101M | 10,506 | Behavioral healthcare management and pharmacy services are provided for employees. | |
| sharecare.com | 2010 | Atlanta, United States | $64M | 1,988 | Health and wellness social network for employees is provided. | |
| betterfly.com | 2018 | Santiago, Chile | $202.5M | – | Employee health and well-being solutions are delivered through a platform. | |
| thriveglobal.com | 2016 | New York, United States | $130.2M | 82 | Mental wellbeing coaching platform is provided for enterprises. | |
| wellhub.com | 2012 | New York, United States | $85M | 213 | Cloud-based wellness programs are offered for employee health and productivity. | |
| league.com | 2014 | Toronto, Canada | $241.95M | 103 | SaaS platform for managing employee health benefits is offered. | |
| cerner.com | 1979 | North Kansas, United States | – | 5,159 | Online platform for employee health benefits |
Detailed competitors of Life.io
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Life.io
Websites that share an audience with Life.io (life.io).
Websites whose visitors overlap most with Life.io. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
max.io | max.io | 100% | – | #12,473,106 | – |
Top companies in Insurance Technology & Support Services
10 companies that operate in the same segment as Life.io (Insurance Technology & Support Services), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Insurance products for vehicles, health, travel, and life are offered. | 2016 | Bengaluru, Karnataka, India | USD 746.17 M | USD 216.04 M | 1,306 | |
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 161.3 M | USD 369.88 M | 625 | |
Cloud-based platform for property and casualty insurance is provided. | 2001 | San Mateo, California, United States | – | USD 1.48 B | 226 | |
Claims administration, loss adjusting, and benefits management services are provided. | 1969 | Memphis, Tennessee, United States | USD 2.63 M | – | – | |
Online property and casualty insurance is provided for businesses. | 2017 | San Francisco, California, United States | USD 800 M | – | 699 | |
Satellite-based imaging solutions are provided using synthetic aperture radar. | 2016 | Palo Alto, California, United States | USD 233.99 M | – | 191 | |
API-enabled insurance distribution platform is provided for B2C companies. | 2011 | Noida, Uttar Pradesh, India | USD 120.6 M | – | – | |
AI and microsatellite-based imaging solutions are developed for data monitoring. | 2014 | Espoo, Uusimaa, Finland | USD 1.25 B | USD 111.51 M | 1,156 | |
Software suite for insurance distribution and management is provided. | 2014 | New York, New York, United States | USD 354.55 M | USD 21.6 K | 649 | |
AI-enabled driver monitoring and fleet safety management solutions | 2015 | Palo Alto, California, United States | USD 215 M | – | 109 |
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Related news about Life.Io
Complete news archive for Life.io
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Frequently Asked Questions about Life.io
Life.io was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Life.io is headquartered in Philadelphia, United States. It is registered at Philadelphia, Pennsylvania, United States.
Life.io is a funded company, having raised a total of $2.41M across 4 funding rounds to date. The company's 1st funding round was a Seed of $20K, raised on May 2013.
Life.io is a reward-based platform for monitoring and improving health at an individual level. The platform helps in capturing insights on health and other lifestyle behaviors and help customers connect to the products and services that best suit their needs. It provides a LifeStyle Score which brings together biometric, lifestyle and behavioral parameters to provide feedback on a users daily habits. It also features a community for support.
Life.io's top competitors include Accolade, Hinge Health and Wellhub.
Life.io has 7 investors. Key investors include Zinnia, Ben Franklin Technology Partners, Robin Hood Ventures, Rittenhouse Ventures, and Delaware Crossing Investor Group.
Yes. Life.io was acquired by Zinnia in May 2019.