About LiftLab
LiftLab is a Business Services company based in Oakland (United States) founded in 2007 by John Wallace. Provider of social media marketing services. It operates in the Business Services and Technology sectors. The company has 32 employees. Its chief executive, as recorded, is John Wallace. Its website liftlab.com draws about 11 thousand monthly visits. Its Indian entity Liftlab Analytics Private Limited reported revenue of ₹23.27 Cr. LiftLab offers products and services including Data Integration, Agile Marketing Mix Model, and Experimentation Insights. Its focus areas include Marketing Services, Enterprise Applications, MarketingTech and Marketing Management. Its competitors include Marin Software, Wunderkind and Pixis; 3 of its 3 listed competitors have raised funding.
Company details
LiftLab provider of social media marketing services, focusing on providing business support, and marketing services. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Oakland, United States
- Employees 32
- Founders John Wallace
- SectorsBusiness ServicesTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website liftlab.com
- Social LinkedIn X Facebook YouTube
- Legal Name Liftlab Analytics Private Limited
- Date of Incorporation 05 Jul, 2019
- Jurisdiction Hyderabad, Telangana, India
- Indian entity revenue₹23.27 Cr
FY 2025 · +79% YoY
- Indian entity net profit₹2.55 Cr
FY 2025 · 11% margin
- Indian entity EBITDA₹3.66 Cr
FY 2025 · 16% margin
- InvestorsCowboy Ventures
& 2 more
- Employee Count32
Associated legal entities of LiftLab
LiftLab operates through Liftlab Analytics Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Liftlab Analytics Private Limited CIN U72900TG2019FTC133915 | Active | 05 Jul 2019 | Hyderabad, Telangana | ₹23.3 Cr | 32 | 2 | View details |
Products & Services of LiftLab
LiftLab offers a comprehensive portfolio of products and services, including Data Integration, Agile Marketing Mix Model, and Experimentation Insights.
Integrates data for marketing analysis and insights generation.
Analyzes marketing strategies to optimize budget and revenue.
Provides experimentation data for real-time marketing decisions.
Apps and channels of LiftLab
its YouTube channel LiftLab - Marketing Effectiveness Insights has 115 subscribers and 30 videos.
Videos from LiftLab
The most watched videos on LiftLab's YouTube channel, LiftLab - Marketing Effectiveness Insights (115 subscribers). Click a video to play it here.
Funding Insights of LiftLab
- Total Rounds 1
- Investors Count 3
All 1 funding rounds of LiftLab with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2019 | Seed | – | Cowboy Ventures |
3 investors in total: 3 institutional.
Investors in LiftLab
LiftLab has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Cowboy Ventures, Array Ventures and MathCapital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US focused Seed and early-stage stage VC firm | cowboy.vc | Palo Alto, United States | ||
Tech focused VC firm investing in the US & Israel | array.vc | San Francisco, United States | ||
| mathcapital.ventures |
Investor details for LiftLab
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Liftlab Analytics Private Limited (LiftLab)
Liftlab Analytics Private Limited is the primary company behind LiftLab. The board of Liftlab Analytics Private Limited currently have 2 directors; the longest-serving is Vattikuti Ravi Kumar, appointed in 2019.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Vattikuti Ravi Kumar DIN 08502360 | Director | 05 Jul 2019 | 7 yrs 4 mo | Liftlab Analytics Private Limited |
| John Gallaudette Wallace V DIN 02575788 | Director | 05 Jul 2019 | 7 yrs 4 mo | Liftlab Analytics Private Limited |
People of LiftLab
18 people are tracked at LiftLab (13 in leadership, 5 in team); the tracked headcount is 32.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
Angelo Quagliata | VP, Business Development | Leadership |
Jacob Duerden | Director, Customer Success | Leadership |
| Director Product Delivery | Leadership | |
Bala Kandula | Chief Product Officer | Leadership |
Kristie Piatt | Director of Customer Success | Leadership |
Neil Hillis | Chief Information Security Officer, VP Architecture | Leadership |
Antoine S. | VP Analytic Services | Leadership |
Tara Brown | Director, Customer Success | Leadership |
Lars Feely | Vp, Head Of Agency Partnerships | Leadership |
Nitin Kumar | Chief Technology Officer | Leadership |
Kristin N. | Director, Customer Success | Leadership |
Veronica Rao | Director Of Adoption And Experimentation | Leadership |
Raghvendra Gaur | Engineering Manager | Team |
Rakesh Kumar Siriseti | Hubspot Specialist | Team |
Allison Billingsley | Customer Success Manager | Team |
Kedar Joshi | SDE 2 | Team |
Erin Lewis | Customer Success Account Coordinator | Team |
Complete people profiles for LiftLab
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Financials of LiftLab
Figures of Liftlab Analytics Private Limited, the primary company behind LiftLab, for FY 2025. Revenue was ₹23.27 Cr (+79% year on year). Net profit was ₹2.55 Cr (11% margin). EBITDA was ₹3.66 Cr (16% margin). Revenue has grown at a compounded annual rate of +76% over three years and +61% over five years.
- ₹23.27 CrRevenue · FY 2025 · +79% YoY
- ₹2.55 CrNet profit · 11% margin
- ₹3.66 CrEBITDA · 16% margin
- ₹1 LakhPaid-up capital
- 32Employees (provident fund records)
- +76%Revenue CAGR, 3 years
- +61%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Liftlab Analytics Private Limited are on its company page.
Detailed financial statements for LiftLab
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of LiftLab
2 dated milestones of LiftLab across 12 years, from founding to its latest funding, stage changes and deals.
- Founded LiftLab is founded.
- Funding First funding round.
Competitors of LiftLab
LiftLab has 3 listed competitors in our database, 3 of them funded. They include Marin Software, Wunderkind and Pixis.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| marinsoftware.com | 2006 | San Francisco, United States | $100.8M | 299 | Campaign management software is provided for automating digital ad workflows. | |
| wunderkind.co | 2010 | New York, United States | $163.8M | 1,043 | Adnetwork and performance marketing platform | |
| pixis.ai | 2018 | Chicago, United States | $209M | Provider of an AI-powered platform for advertising campaign optimization and creative generation |
Detailed competitors of LiftLab
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of LiftLab
The website of LiftLab (liftlab.com) receives about 11.1K visits a month and ranks #968,351 among all websites worldwide, #4,288 in Marketing and Advertising.
- Monthly visits11.1K
▼ 55.5% vs previous month
- Unique visitors7.5K
per month
- Global rank#968,351
among all websites
- Category rank#4,288
Business and Consumer Services · Marketing and Advertising
- Bounce rate48%
- Pages per visit3.4
- Average visit5 min 56 sec
- DevicesDesktop 17% · Mobile 83%
Websites whose visitors overlap most with LiftLab. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| innovationlab.net | 100% | #4,036,200 | View details | ||
| stephengates.com | 99% | #4,107,333 | View details | ||
liftconference.com | liftconference.com | 96% | – | ||
| nearfuturelaboratory.com | 96% | #2,062,600 | View details | ||
| storyclash.com | 93% | 42.5K | #565,327 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for LiftLab
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as LiftLab (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Liftlab
Complete news archive for LiftLab
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Frequently Asked Questions about LiftLab
LiftLab was founded in 2007 and raised its 1st funding round 12 years after it was founded.
LiftLab is headquartered in Oakland, United States. It is registered at Oakland, California, United States.
John Wallace is the CEO of LiftLab, as recorded in our data. They have also founded this company.
LiftLab has 32 employees.
The primary company behind LiftLab, Liftlab Analytics Private Limited, reported revenue of ₹23.27 Cr for FY 2025, up 79% year on year.
LiftLab provider of social media marketing services, focusing on providing business support, and marketing services. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets. It continues to evolve, meeting industry challenges with strategic approaches.
LiftLab's top competitors include Marin Software, Pixis and Wunderkind.
LiftLab offers Data Integration, Agile Marketing Mix Model, and Experimentation Insights.
LiftLab has 3 investors. Key investors include Cowboy Ventures, Array Ventures, and MathCapital.
LiftLab operates through Liftlab Analytics Private Limited.
The legal entities of LiftLab currently have 2 directors, including Vattikuti Ravi Kumar, John Gallaudette Wallace V.