About Lineup Systems
Lineup Systems is a Media & Entertainment company based in Broomfield (United States) founded in 2009, and was acquired by Chartbeat in March 2023. Web-based ad booking and management tools. Lineup Systems has raised $4.68 million across 1 funding round from investors including Chartbeat and NVM Private Equity. The company has 134 employees. Lineup Systems has completed 1 acquisition, including Deadspin. Lineup Systems offers products and services including Adpoint CRM, OMS, Finance, Analytics, and Adpoint Plus. Its focus areas include Tech for Digital Publishers, Content Monetization and Ad Management. Its competitors include Taboola, Ezoic and Scroll; 3 of its 3 listed competitors have raised funding.
Company details
Lineup Systems provides collaborative, web-based ad booking and management tools for multi-channel media companies. Solutions include ad booking, CRM, social network module, analytics, and finance. The solutions can be hosted locally or on the cloud. Caters to collaborative print, digital, and broadcast media companies. Clients include Metro International, Gannett, News Corp Australia, News UK, Telegraaf Mediagroep, Time Inc., Toronto Star, Archant, Expressen, Time Out London, and Time Out New York.
- Headquarters Broomfield, United States
- Employees 134
- Stage Acquired
- SectorsMedia & Entertainment
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website lineup.com
- Social LinkedIn X
- Acquired by Chartbeat (Mar 2023)
Products & Services of Lineup Systems
Lineup Systems offers a comprehensive portfolio of products and services, including Adpoint CRM, OMS, Finance, Analytics, and Adpoint Plus.
Manages customer relationships for media advertising sales.
Handles order processing and delivery in media sales.
Oversees revenue and billing for advertising operations.
Provides insights on media performance and campaigns.
Enables automated tools for advertising management.
Funding Insights of Lineup Systems
Lineup Systems has successfully raised a total of $4.68M through 1 strategic funding round. The most recent funding activity was a Series A round of $4.68 million completed in January 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.68M
- Total Rounds 1
- Last Round Series A β $4.68M
- First Round $4.68M
(Jan 2012)
- Investors Count 1
All 1 funding rounds of Lineup Systems with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2012 | $4.68M | Series A | β | β |
2 investors in total: 2 institutional.
Investors in Lineup Systems
Lineup Systems has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Chartbeat and NVM Private Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed across the UK. | 1984 | nvm.co.uk | Newcastle Upon Tyne, United Kingdom | |
Real-time analytics are delivered to websites and blogs. | 2009 | chartbeat.com | New York, United States |
Investor details for Lineup Systems
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Investments & Acquisitions by Lineup Systems
Lineup Systems has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Deadspin.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Sports news, scores, commentary, and rumors are delivered daily. | deadspin.com | New York, United States | 2005 | Mar 2024 | β’β’β’β’ |
Complete acquisition details for Lineup Systems
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
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- Exports
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Competitors of Lineup Systems
Lineup Systems has 3 listed competitors in our database, 3 of them funded. They include Taboola, Ezoic and Scroll.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| taboola.com | 2007 | New York, United States | $160M | 281 | Ad network platform is utilized for content recommendations and monetization. | |
| ezoic.com | 2010 | Carlsbad, United States | $38.6M | 100 | Publisher sites are optimized via automated ad testing by Ezoic. | |
| scroll.com | 2016 | Brooklyn, United States | $10M | Ad-free news and content are delivered via subscription platform. |
Detailed competitors of Lineup Systems
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- Full competitor set
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Web traffic of Lineup Systems
The website of Lineup Systems (lineup.com) receives about 9.1K visits a month.
- Monthly visits9.1K
▲ 27.6% vs previous month
Websites whose visitors overlap most with Lineup Systems. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| adpoint.de | 100% | #2,963,640 | View details | ||
getapp.es | getapp.es | 98% | #520,494 | β | |
| sintecmedia.com | 64% | View details | |||
| publishthis.com | 64% | 680.7K | View details | ||
databasepublish.com | databasepublish.com | 60% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 13 similar websites and full traffic analytics for Lineup Systems
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- 13 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Digital Media & Publishing Platforms
3 companies that operate in the same segment as Lineup Systems (Digital Media & Publishing Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Content is shared and discussed across user-driven communities. | 2005 | San Francisco, California, United States | USD 1.62 B | |||
Reward-based crowdfunding is facilitated for content creators and musicians. | 2013 | San Francisco, California, United States | USD 412.1 M | 1,218 | ||
Subscription-based platform for publishers' content management is provided. | 2017 | San Francisco, California, United States | USD 189.5 M | USD 1.45 M | 4,285 |
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Related news about Lineup Systems
Complete news archive for Lineup Systems
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Frequently Asked Questions about Lineup Systems
Lineup Systems was founded in 2009 and raised its 1st funding round 3 years after it was founded.
Lineup Systems is headquartered in Broomfield, United States. It is registered at Broomfield, Colorado, United States.
Lineup Systems is a funded company, having raised a total of $4.68M across 1 funding round to date. The company's 1st funding round was a Series A of $4.68M, raised on Jan 2012.
Lineup Systems has 134 employees.
Lineup Systems provides collaborative, web-based ad booking and management tools for multi-channel media companies. Solutions include ad booking, CRM, social network module, analytics, and finance. The solutions can be hosted locally or on the cloud. Caters to collaborative print, digital, and broadcast media companies. Clients include Metro International, Gannett, News Corp Australia, News UK, Telegraaf Mediagroep, Time Inc., Toronto Star, Archant, Expressen, Time Out London, and Time Out New York.
Lineup Systems offers Adpoint CRM, OMS, Finance, Analytics, and Adpoint Plus.
Lineup Systems has made 1 acquisition, including Deadspin.
Lineup Systems has 2 investors. Key investors include Chartbeat, and NVM Private Equity.
Yes. Lineup Systems was acquired by Chartbeat in March 2023.

