Scroll

Brooklyn, United States Founded: 2016 • Age: 10 yrs Acquired By Twitter
Ad-free news and content are delivered via subscription platform.

About Scroll

Scroll is a Media & Entertainment company based in Brooklyn (United States) founded in 2016, and was acquired by Twitter in May 2021. Ad-free news and content are delivered via subscription platform. Scroll has raised $10 million across 2 funding rounds from investors including Chartbeat, Gannett and Axel Springer. Scroll has completed 1 acquisition, including Nuzzel. The company was acqui-hired. Its focus areas include Tech for Digital Publishers, Content Monetization and Ad Management. Its competitors include Taboola, Lineup Systems and Ezoic; 3 of its 3 listed competitors have raised funding.

Company details

Scroll was founded in 2016 in Brooklyn, United States, as a platform in the digital media sector. An ad-free reading experience for news and content from various publishers is offered through a subscription service. Ad management solutions are provided to publishers, with partnerships established including Slate, The Atlantic, Vox, USA Today, BuzzFeed, and Eater. Operations focus on enabling seamless access for users and revenue support for content creators.

  • Headquarters Brooklyn, United States
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website scroll.com
  • Social LinkedIn X
  • Acquired by Twitter (May 2021)
Key Metrics
  • Total Equity Funding
    $10M (USD)

    in 2 rounds

  • Latest Funding Round
    $7M (USD), Series A

    Oct 2018

  • Investors
    Chartbeat

    & 13 more

  • Investments & Acquisitions
  • Acquired by
    Twitter

    (May 2021)

Funding Insights of Scroll

Scroll has successfully raised a total of $10M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $7 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $10M
  • Total Rounds 2
  • Last Round Series A β€” $7M
  • First Round $3M

    (Nov 2016)

  • Investors Count 13

All 2 funding rounds of Scroll with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2018$7MSeries A–Union Square Ventures
Nov 2016$3MSeed––
Valuation history

14 investors in total: 13 institutional and 1 angel.

Investors in Scroll

Scroll has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Chartbeat, Gannett and Axel Springer.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital firm focused on blockchain, wellbeing, and multiple sectors
usv.comNew York, United States
Venture capital fund investing in early-stage tech startups
samsungnext.comBerlin, Germany
Venture capital is invested in multiple sectors by Uncork Capital.
uncorkcapital.comPalo Alto, United States
US focused VC firm
oatv.comSan Francisco, United States
Venture capital firm focused on tech sectors
foundercollective.comCambridge, United States
Educational support services are provided globally by Bertelsmann.
bertelsmann.comGutersloh, Germany
News and information are published internationally by Gannett.
1906gannett.comUnited States
Provider of news media, digital content, and technology-based journalism
1946axelspringer.comBerlin, Germany
News is published through print and digital platforms worldwide.
1851nytimes.comNew York, United States
Jason Calacanis is known as an angel investor and podcaster.
calacanis.com
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Investor details for Scroll

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Scroll

19 people are tracked at Scroll (5 in leadership, 14 in team).

NameRoleGroup
Anonymous
VP, ProductLeadership
Haim V.
Director, X Developer PlatformLeadership
Kylie M.
Director Of Product ManagementLeadership
Elon Musk
Chief TwitLeadership
Nikita Bier
Head of ProductLeadership
Margarita O.
Product ManagerTeam
Taiki Yukawa
Devplatform - Data Partnership ManagerTeam
Nash Faulk
ContributorTeam
Luis Solis
Group Product ManagerTeam
Evan Dolgow
𝕏 Data & ApisTeam
Sidhant Uthra
Growth & Product AnalyticsTeam
Brandon Jacoby
DesignTeam
Martijn de Kuijper
Senior Product ManagerTeam
Madison G.
Senior Product ManagerTeam
Justin Hoang
Group Product ManagerTeam
Rashad A.
Senior Analyst, Tableau Product OwnerTeam
Nate Esparza
Sr. Technical Product ManagerTeam
Brian Kahrs
Sr. Product ManagerTeam
Allison Shafir
Product Manager, MonetizationTeam
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Complete people profiles for Scroll

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Investments & Acquisitions by Scroll

Scroll has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Nuzzel.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
News shared by users' friends on social networks is aggregated.
nuzzel.comSan Francisco, United States2010Feb 2019β€’β€’β€’β€’
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Complete acquisition details for Scroll

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Scroll

5 dated milestones of Scroll across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Scroll is founded.
  2. Funding First funding round of $3.0M.
  3. Funding Latest funding round, Series A, of $7.0M.
  4. Acquisition Acquires Nuzzel.
  5. Exit Acquired by Twitter.

Competitors of Scroll

Scroll has 3 listed competitors in our database, 3 of them funded. They include Taboola, Lineup Systems and Ezoic.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
taboola.com2007New York, United States$160M281
Ad network platform is utilized for content recommendations and monetization.
lineup.com2009Broomfield, United States$4.68M134
Web-based ad booking and management tools
ezoic.com2010Carlsbad, United States$38.6M100
Publisher sites are optimized via automated ad testing by Ezoic.
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Detailed competitors of Scroll

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Top companies in Digital Media & Publishing Platforms

3 companies that operate in the same segment as Scroll (Digital Media & Publishing Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Content is shared and discussed across user-driven communities.
2005San Francisco, California, United StatesUSD 1.62 B
Reward-based crowdfunding is facilitated for content creators and musicians.
2013San Francisco, California, United StatesUSD 412.1 M1,218
Subscription-based platform for publishers' content management is provided.
2017San Francisco, California, United StatesUSD 189.5 MUSD 1.45 M4,285
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Related news about Scroll

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Complete news archive for Scroll

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Scroll

Scroll was founded in 2016.

Scroll is headquartered in Brooklyn, United States. It is registered at Brooklyn, New York, United States.

Scroll is a funded company, having raised a total of $10M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Nov 2016.

Scroll was founded in 2016 in Brooklyn, United States, as a platform in the digital media sector. An ad-free reading experience for news and content from various publishers is offered through a subscription service. Ad management solutions are provided to publishers, with partnerships established including Slate, The Atlantic, Vox, USA Today, BuzzFeed, and Eater. Operations focus on enabling seamless access for users and revenue support for content creators.

Scroll's top competitors include Taboola, Ezoic and Lineup Systems.

Scroll has made 1 acquisition, including Nuzzel.

Scroll has 14 investors. Key investors include Chartbeat, Gannett, Axel Springer, The New York Times, and Union Square Ventures.

Yes. Scroll was acquired by Twitter in May 2021.

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