Liquid I.V.

Los Angeles, United States Founded: 2012 • Age: 14 yrs Acquired By Unilever
Healthcare nutrition brand
Annual revenue - Latest available
Total funding $15.5M 7 rounds
Employees - Tracked headcount
Investors 17 Known backers
Products 6 Services tracked
Competitors 9 Brand Intelligence

About Liquid I.V.

Liquid I.V. is a company based in Los Angeles (United States) founded in 2012 by Hayden Fulstone and Brandin Cohen was acquired by Unilever in September 2020. Liquid I.V. has raised $15.49 million across 7 funding rounds from investors including Unilever, CircleUp and Scooter Braun. Liquid I.V. offers products and services including Hydration Multiplier, Sugar-Free Energy, Immune Support, Kids Hydration, and Gut Health. Liquid I.V. operates in a competitive market with competitors including OWYN, Cure Hydration, GoodBelly, Wildwonder and Iconic, among others.

  • Headquarter Los Angeles, United States
  • Founders Hayden Fulstone, Brandin Cohen
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $15.49 M (USD)

    in 7 rounds

  • Latest Funding Round
    $4.43 M (USD), Series B

    Aug 27, 2020

  • Investors
    Unilever

    & 16 more

  • Employee Count
    Not available
  • Acquired by
    Unilever

    (Sep 01, 2020)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Liquid I.V.

Liquid I.V. offers a comprehensive portfolio of products and services, including Hydration Multiplier, Sugar-Free Energy, Immune Support, Kids Hydration, and Gut Health.

Product name locked
Category locked
Primary

Electrolyte mix for faster hydration than water alone.

Product name locked
Category locked
Locked

Boosts energy without sugar for daily wellness needs.

Product name locked
Category locked
Locked

Supports immune health with essential nutrients.

Product name locked
Category locked
Locked

Hydration formula designed specifically for children.

Product name locked
Category locked
Locked

Promotes gut health through targeted ingredients.

Product name locked
Category locked
Locked

Assists with better sleep and recovery.

People of Liquid I.V.

Headcount 50-200
Employee Profiles 61
Employee Profiles
People
Aya Kuratani
Associate Project Manager, Impact
People
Brandin Cohen
Founder
People
Emily Gee
Senior Impact Marketing Manager
People
Nahsiah Turner
Accounting Manager

Unlock access to complete

Funding Insights of Liquid I.V.

Liquid I.V. has successfully raised a total of $15.49M across 7 strategic funding rounds. The most recent funding activity was a Series B round of $4.43 million completed in August 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Liquid I.V.

Liquid I.V. has secured backing from 17 investors, including angel, institutional, and venture fund investors. Prominent investors backing the company include Unilever, CircleUp and Scooter Braun.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Early-stage venture capital fund investing in tech-based startups
Locked Locked Locked
Entrepreneurship, digital marketing, and media services.
Locked Locked Locked
-
Locked Locked Locked
Premium access

Investor details for Liquid I.V.

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Liquid I.V.

Investments
Premium access

Investment portfolio details for Liquid I.V.

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Liquid I.V.

Premium access

Detailed financials for Liquid I.V.

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Liquid I.V. Comparisons

Liquid I.V. Primary company
Description
Healthcare & nutrition brand
Location
Los Angeles, United States
Founded Year
2012
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Liquid I.V.

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Liquid I.V.

Liquid I.V. operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as OWYN, Cure Hydration, GoodBelly, Wildwonder and Iconic, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Manufactures and brand protein shakes
Locked Locked Locked
Nutrition drink mixes are offered through an internet-first brand.
Locked Locked Locked
Organic probiotic drinks for digestive health are produced and sold.
Locked Locked Locked
Nutritional drinks are branded and distributed by Wildwonder.
Locked Locked Locked
Multiple plugins for WooCommerce stores are provided by Iconic.
Premium access

Detailed competitors of Liquid I.V.

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Liquid I.V.

Premium access

Complete news archive for Liquid I.V.

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Liquid I.V.

Liquid I.V. was founded in 2012 and raised its 1st funding round 3 years after it was founded.

Liquid I.V. is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Brandin Cohen is the current CEO of Liquid I.V.. They have also founded this company.

Liquid I.V. is a funded company, having raised a total of $15.49M across 7 funding rounds to date.

Liquid I.V. was founded in 2012 in Los Angeles, United States, as a healthcare and nutrition brand. Drink mixes in lemon lime, acai berry, and passion fruit flavors are offered, containing minerals, vitamins, and pantothenic acid. Products are distributed through the companys online website and various retailers, focusing on hydration and wellness solutions within the consumer goods sector.

Liquid I.V.'s top competitors include OWYN, GoodBelly and Cure Hydration.

Liquid I.V. offers Hydration Multiplier, Sugar-Free Energy, Immune Support, Kids Hydration, and 2 more products and services.

Liquid I.V. has 17 investors. Key investors include Unilever, CircleUp, Scooter Braun, Kevin Hartz, and Demi Lovato.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available