About LOLA
LOLA is a Consumer company based in New York (United States) founded in 2014, and was acquired by Forum Brands in January 2024. Female hygiene products are delivered via online subscription service. It operates on a Direct-to-Consumer (D2C) model in Consumer and Healthcare sectors. LOLA has raised $43.84 million across 5 funding rounds from investors including Forum Brands, Lerer Hippeau and Vayner/RSE. Its website mylola.com draws about 92 thousand monthly visits. LOLA offers products and services including Compact Plastic Applicator Tampons, Pads with Wings, Personal Lubricant, and Cleansing Wipes Pouch. Its focus areas include Consumer Goods, Personal Care and Feminine Hygiene. Its legal entity is Forum Brands, LLC. Its competitors include Cora Life, Rael and Aunt Flow; 3 of its 3 listed competitors have raised funding.
Company details
LOLA is engaged in offering clean and safe feminine care products made with 100 organic cotton. The company operates in the personal care sector, specializing in period care, sexual wellness, vaginal care, and postpartum solutions. Products are designed to ensure transparency with quality ingredients, avoiding toxins and dyes. Additionally, LOLA is committed to social impact by donating millions of products to support reproductive equity.
- Headquarters New York, United States
- Stage Acquired
- SectorsConsumerHealthcare
- Email••••••••
- Phone•••• ••••
- Website mylola.com
- Social LinkedIn X Facebook YouTube
- Acquired by Forum Brands (Jan 2024)
- Legal Name Forum Brands, Llc
- Total Equity Funding$43.84M (USD)
in 5 rounds
- Latest Funding Round$8.64M (USD), Series B
Nov 2020
- InvestorsForum Brands
& 12 more
- Acquired byForum Brands
(Jan 2024)
Products & Services of LOLA
LOLA offers a comprehensive portfolio of products and services, including Compact Plastic Applicator Tampons, Pads with Wings, Personal Lubricant, and Cleansing Wipes Pouch.
Tampons made with 100% organic cotton for periods.
Pads designed for comfort and leak-free period protection.
Lubricant crafted with natural ingredients for sexual wellness.
Wipes provided for daily vaginal hygiene and freshness.
Funding Insights of LOLA
LOLA has successfully raised a total of $43.84M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $8.64 million completed in November 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $43.84M
- Total Rounds 5
- Last Round Series B — $8.64M
- First Round $1.2M
(Jul 2015)
- Investors Count 12
All 5 funding rounds of LOLA with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2020 | $8.64M | Series B | – | – | – |
| Jun 2018 | $24M | Series B | – | ACG | |
| Dec 2016 | $7M | Series A | – | Spark Capital | |
| Mar 2016 | $3M | Seed | – | Lerer Hippeau | |
| Jul 2015 | $1.2M | Seed | – | BoxGroup, Vayner/RSE |
13 investors in total: 9 institutional and 4 angel.
Investors in LOLA
LOLA has secured backing from 13 investors, including venture fund and angel investors. Prominent investors backing the company include Forum Brands, Lerer Hippeau and Vayner/RSE.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on growth-stage companies | acgpartners.com | New York, United States | ||
Spark Capital is engaged in venture capital investments. | sparkcapital.com | San Francisco, United States | ||
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
Venture capital fund investing in early-stage tech startups | brandfoundry.com | Austin, United States | ||
Early-stage investments are directed toward female-founded startups by BBG Ventures. | bbgventures.com | New York, United States | ||
Investing in early-stage tech companies and ideas. | boxgroup.com | |||
Tech VC firm investing in early stage companies in the US | 2014 | vaynerrse.com | New York, United States | |
Tech-focused VC firm funding companies in the US | 14w.com | New York, United States | ||
LD Lena Dunham | unknown_e501fa15cab9492a9 | |||
AD Andy Dunn | Angel investor, co-founder of Bonobos, active in Indian startup ecosystem | unknown_4d477224797f4e968 |
Investor details for LOLA
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of LOLA
6 people are tracked at LOLA (5 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Alex Friedman | Co-Founder | Leadership |
Jordana Kier | Co-Founder | Leadership |
Anna Konopacz | Director of Digital Product | Leadership |
Michael Schwarz | VP Of Finance | Leadership |
Kelly Murphy | General Manager | Leadership |
Jaclyn Jeffrey | CX And Digital Product Manager | Team |
Complete people profiles for LOLA
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of LOLA
4 dated milestones of LOLA across 10 years, from founding to its latest funding, stage changes and deals.
- Founded LOLA is founded.
- Funding First funding round of $1.2M.
- Funding Latest funding round, Series B, of $8.6M.
- Exit Acquired by Forum Brands.
Competitors of LOLA
LOLA has 3 listed competitors in our database, 3 of them funded. They include Cora Life, Rael and Aunt Flow.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cora.life | 2015 | San Francisco, United States | $42.17M | 24 | Menstrual care products are offered online by Cora Life. | |
| getrael.com | 2017 | Los Angeles, United States | $59M | Holistic health products for menstrual cycle care are offered. | ||
| goauntflow.com | 2016 | Columbus, United States | $11.7M | Female hygiene products are sold online by an internet-first brand. |
Detailed competitors of LOLA
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of LOLA
The website of LOLA (mylola.com) receives about 91.5K visits a month.
- Monthly visits91.5K
▲ 0.6% vs previous month
Websites whose visitors overlap most with LOLA. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cora.life | 100% | 99.2K | #402,992 | View details | |
pureromance.com | pureromance.com | 96% | #96,811 | – | |
| getrael.com | 94% | 102.9K | #330,074 | View details | |
| hello-products.com | 89% | 94.4K | #401,652 | View details | |
| hanxofficial.com | 89% | 33.5K | #997,403 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for LOLA
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as LOLA (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Lola
Complete news archive for LOLA
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Frequently Asked Questions about LOLA
LOLA was founded in 2014 and raised its 1st funding round 1 year after it was founded.
LOLA is headquartered in New York, United States. It is registered at New York, New York, United States.
LOLA is a funded company, having raised a total of $43.84M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.2M, raised on Jul 2015.
LOLA is engaged in offering clean and safe feminine care products made with 100 organic cotton. The company operates in the personal care sector, specializing in period care, sexual wellness, vaginal care, and postpartum solutions. Products are designed to ensure transparency with quality ingredients, avoiding toxins and dyes. Additionally, LOLA is committed to social impact by donating millions of products to support reproductive equity.
LOLA offers Compact Plastic Applicator Tampons, Pads with Wings, Personal Lubricant, and Cleansing Wipes Pouch.
LOLA has 13 investors. Key investors include Forum Brands, Lerer Hippeau, Vayner/RSE, ACG Partners, and Spark Capital.
LOLA operates through Forum Brands, Llc.
Yes. LOLA was acquired by Forum Brands in January 2024.