Madmix

Mumbai, India Founded: 2023 • Age: 3 yrs
Internet first brand of ready-to-eat snacks
Annual revenue $19,672 Latest available
Total funding $328,858 3 rounds
Employees 1 Tracked headcount
Investors 4 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Madmix

Madmix is a company based in Mumbai (India) founded in 2023 by Gaurav Palrecha. Madmix has raised $328.86 thousand across 3 funding rounds from investors including Authum Investment & Infrastructure, Prime Securities and Team India Managers. The company has 1 employees as of April 03, 2024. Madmix offers products and services including Baked Millet Puffs, Baked Millet Bhujia, Flavoured Raisins, Madmix Favourite Combos, and Build Your Own Combo. Madmix operates in a competitive market with competitors including Soulfull, Troo Good, Tru Millets, Gudmom and Naario, among others.

  • Headquarter Mumbai, India
  • Employees 1 as on 03 Apr, 2024
  • Founders Gaurav Palrecha
  • Sectors
    Consumer
  • Email
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  • Phone
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  • Website
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  • Legal Name Mel Sante Food Production Private Limited
  • Date of Incorporation 07 Jan, 2021
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $19.67 K (USD)
    32422
    as on Mar 31, 2022
  • Net Profit
    -$38.33 K (USD)
    -1273.54
    as on Mar 31, 2022
  • EBITDA
    -$45.65 K (USD)
    -1169.37
    as on Mar 31, 2022
  • Total Equity Funding
    $328.86 K (USD)

    in 3 rounds

  • Latest Funding Round
    $57.13 K (USD), Angel Round

    Aug 26, 2025

  • Investors
  • Employee Count
    1

    as on Apr 03, 2024

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Products & Services of Madmix

Madmix offers a comprehensive portfolio of products and services, including Baked Millet Puffs, Baked Millet Bhujia, Flavoured Raisins, Madmix Favourite Combos, and Build Your Own Combo.

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Primary

Healthy, baked millet snacks for daily energy and nutrition.

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Spicy, millet-based treats with no artificial additives.

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Nutrient-rich raisins in various flavors for guilt-free eating.

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Pre-set snack bundles for balanced, flavorful meals.

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Personalized snack selections for tailored health needs.

Funding Insights of Madmix

Madmix has successfully raised a total of $328.86K across 3 strategic funding rounds. The most recent funding activity was a Angel Round of $57.13 thousand completed in August 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Madmix

Madmix has secured backing from 4 investors, including institutional and angel investors. Prominent investors backing the company include Authum Investment & Infrastructure, Prime Securities and Team India Managers.

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Institutional
Angel
Investor Description Founded Year Domain Location
Investment banking and corporate advisory services are offered.
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Business brokerage, consulting, and logistics services are provided.
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Diversified investments in infrastructure and other sectors are managed.
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Investor details for Madmix

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Investments & Acquisitions by Madmix

Investments
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Investment portfolio details for Madmix

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Financial Statements - Madmix

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Detailed financials for Madmix

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  • Profit trends
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Madmix Comparisons

Madmix Primary company
Description
Internet first brand of ready-to-eat snacks
Location
Mumbai, India
Founded Year
2023
Annual Revenue
$19.67 K (USD)
Net Profit
-$38.33 K (USD)
EBITDA
-$45.65 K (USD)
Employees
1
As of 2024
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Peer comparison for Madmix

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Competitors of Madmix

Madmix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Soulfull, Troo Good, Tru Millets, Gudmom and Naario, among others.

Company Name Domain Founded year HQ Location Description
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Manufacturer of breakfast cereal products
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Millet-based snack foods are offered via an internet-first brand.
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Online brand offering multi category organic millet based products
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Certified organic farm produce is facilitated with farmer training support.
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Nutrition-focused flours, snacks, cereals, and beverages are retailed.
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Detailed competitors of Madmix

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Latest news on Madmix

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Complete news archive for Madmix

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Frequently Asked Questions about Madmix

Madmix was founded in 2023.

Madmix is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Madmix is a funded company, having raised a total of $328.86K across 3 funding rounds to date.

As of Apr 03, 2024, the latest employee count at Madmix is 1.

Annual revenue of Madmix is $19.67K as on Mar 31, 2022.

Madmix was established in 2023 in Mumbai, India, as an internet-first provider in the ready-to-eat snacks sector. Millet-based bhujia, puffs, and similar products are offered, with formulations free from artificial colors, gluten, and suitable for vegans, while being protein-enriched. Operations focus on direct online sales to consumers across India.

Madmix's top competitors include Soulfull, Troo Good and Tru Millets.

Madmix offers Baked Millet Puffs, Baked Millet Bhujia, Flavoured Raisins, Madmix Favourite Combos, and Build Your Own Combo.

Madmix has 4 investors. Key investors include Authum Investment & Infrastructure, Prime Securities, Team India Managers, and Ritesh Agarwal.

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